Model # 130001

Internet #204868744

BEHR Premium Plus 1-gal. #310B-7 Saffron Thread Zero VOC Flat Interior Paint

BEHR Premium Plus

1-gal. #310B-7 Saffron Thread Zero VOC Flat Interior Paint

  • Durable finish
  • Seals both uncoated and previously painted surfaces
  • Resists dirt & grime
$2597 /each

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Product Overview

BEHR Premium Plus Zero VOC, Self-Priming Interior Flat is 100% acrylic and provides a mildew resistant finish. This easy-clean flat provides excellent touch-up, ultimate durability and exceptional hide. The finish displays a non-reflective, matte appearance.

California residents: see   Proposition 65 information

  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • 100% acrylic finish for easy cleaning
  • Tough and durable matte finish
  • Exceptional hide, 1 can covers up to 400 sq. ft. depending on color selected and surface porosity
  • Easy soap and water clean-up
  • Exceptional latex formula provides a mildew resistant finish
  • Self priming finish that seals the surface
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT

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Customer Reviews

1-gal. #310B-7 Saffron Thread Zero VOC Flat Interior Paint is rated 4.8 out of 5 by 191.
Rated 5 out of 5 by from favorite paint This and all other BEHR paints are my go to paint. I've never found another one that covers so well and finishes as I would expect a paint to. I have gotten an occasional gallon of other brands only because my store is not local. I always find myself comparing and finding the other brands definitely not to the quality BEHR paints are. I think it was the coverage that got me first. Excellant. [This review was collected as part of a promotion.]
Date published: 2017-05-24
Rated 5 out of 5 by from Great Product We have always had excellent results with the Behr paints. Therefore, when we decided to repaint the walls in the living room in our condo, we went with Behr. The results were excellent. One coat covered without any problem. The walls were painted using Behr paint 5 years ago, they still looked good, but we were looking to change color. [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 5 out of 5 by from Great Paint I use BEHR all of the time. There have been a couple of instances, for convenience or price; that I have used other brands. I always regret it immediately. The other paints just run and are watery. One of my most recent projects was painting my sons room a dark gray/blue. It was originally a light beige. It took one coat and one can of paint for a 12x15 room. Love this paint.
Date published: 2017-01-10
Rated 5 out of 5 by from Premium Paint The paint was of good quality and no thickening on the bottom of the can. The color was well blended and applying the paint was easy, smooth and even without the need to retouch. Great paint quality without a premium price! [This review was collected as part of a promotion.]
Date published: 2017-02-02
Rated 5 out of 5 by from Older home with a fresh look We have been refreshing our 50+ year old home and this paint has been great. It covers well and having the primer in it is really a time saver. [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 5 out of 5 by from Try soetuhinges different If you'very been using the same paint/primer for years, I recommend you try this Behr product. You will be amazed at the value for your money. [This review was collected as part of a promotion.]
Date published: 2017-03-08
Rated 4 out of 5 by from Biggest bang for your buck Quality paint, coverage, clean up and finished product. [This review was collected as part of a promotion.]
Date published: 2017-02-10
Rated 1 out of 5 by from customer warning I painted high rise offices in the early 1970s. The first day on the job I was warned not to paint stripes on the wall. Stripes are vertical variations in color or sheen that can be seen when light shines down the surface of a wall. You can see them if you stand close to a wall and look down the length especially if their is a window or other light at the other end. Since 1978 I have been in construction full time and have had a contractor's license since 1989. Most of the time I worked for other contractors. I have seen hundreds of paint jobs and done a few myself. I recently retired and have been working on a small project at home. I bought Behr Premium Plus flat to paint the walls and ceiling. The flat ceiling paint was flat and worked well. The paint can said flat and also had a note " matte finish". The wall paint did not have the matte finish note and was not a flat finish at all but a slight eggshell. It shows gloss variation stripes. Even if Behr considers flat to be an subtle eggshell, this is not acceptable. The paint says it is a primer. If it is a primer then after two coats the sheen should all be the same. Sheen variation is one reason I never use eggshells unless underprimed with white pigmented shellac or similar stain sealer. Not in almost fifty years in the construction industry have I had a flat paint that showed a sheen variation after two coats. The quality is totally unacceptable if you at going to use it in any situation where you might look down the length of a wall especially in a hallway. I will have to buy another brand and repaint the two walls where this is a problem.
Date published: 2017-06-08
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