Model # 105001

Internet #205282132

BEHR Premium Plus 1-gal. #BWC-01 Simply White Flat Interior Paint

BEHR Premium Plus

1-gal. #BWC-01 Simply White Flat Interior Paint

  • Durable finish
  • Seals both uncoated and previously painted surfaces
  • Resists dirt & grime
$2597 /each

Frequently Bought Together

Product Overview

For a classic, scrubbable finish in low-traffic areas like living rooms and bedrooms, choose BEHR Premium Plus Zero VOC Flat Interior Paint. This traditional flat sheen creates an all-purpose finish that covers and touches up easily. The non-reflective finish also makes it perfect for ceilings.

California residents: see   Proposition 65 information

  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • 100% acrylic finish for easy cleaning
  • Tough and durable matte finish
  • Exceptional hide, 1 can covers up to 400 sq. ft. depending on color selected and surface porosity
  • Easy soap and water clean-up
  • Exceptional latex formula provides a mildew resistant finish
  • Self priming finish that seals the surface
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT

Info & Guides

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Customer Questions & Answers

Can this be used to paint kitchen cabinets?

Hi, I was wondering if this will work for kitchen cabinets and also if this is safe to use in the kitchen.
Asked by: GLevi
Hello GLevi, Thanks for your question. That's right--while this is a great paint, it would be better to go with a higher sheen like satin or semi-gloss for kitchen cabinets. It's safe to use there as long as it won't be coming into direct contact with food. As a product alternative, you might consider either our Premium Plus Interior Satin or Semi-Gloss or the Alkyd Semi-Gloss paint. Well wishes for your project!
Answered by: Behr
Date published: 2016-08-26

How do you estimate how much paint to buy? I'm planning to cover pink with a purple white (Behr o...

How do you estimate how much paint to buy? I'm planning to cover pink with a purple white (Behr opulent opal) over the walls of the interior of the entire house.
Asked by: Zuladawn
Hi Zuladawn, Thanks for writing in with your question. The amount of paint needed will be based on the dimensions of the room or wall you're painting. Each gallon covers 250-400 square feet, based on surface texture and porosity. It is also likely that you will need two or more coats to cover the previous color. Good luck with your project! Regards, Giovanna
Answered by: Behr
Date published: 2017-03-14

I cannot identify the color

I'm looking for a Double White Premium Paint for Interior and Exterior. Brand: BEHR
Asked by: maellos
Hello maellos, Thanks for your question. I'm not finding record of any color called Double White, but our whitest white for wall paints is the Ultra Pure White which for this product is the untinted Ultra Pure White paint base. Well wishes for your project!
Answered by: Behr
Date published: 2016-06-22

Average cover over egg shell white latex

Asked by: Lee
Hello Lee, Thanks for your question. Since eggshell paint is typically going to be a smooth finish, when you go over it with our paint you'll get coverage that's closer to the 400 square feet per gallon. However, it could be as low as 250-300 square feet per gallon, depending on such factors as the surface porosity and the means and method of application (for example, spraying loses product from misting off). Best wishes for your project!
Answered by: Behr
Date published: 2016-06-21
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Customer Reviews

1-gal. #BWC-01 Simply White Flat Interior Paint is rated 4.4 out of 5 by 343.
Rated 1 out of 5 by from This was the second 5 gal. pail of this product I had purchased, several months apart. Painting w... This was the second 5 gal. pail of this product I had purchased, several months apart. Painting walls and ceiling with this product. First pail worked beautifully. Good coverage, easy to use and virtually no spatter. The second pail (just recently purchased) spatters like crazy, like you would not believe. I made the mistake to think it would perform like the first pail. What a mess to clean up. Either a formula change or a bad batch. Beware.
Date published: 2017-03-28
Rated 1 out of 5 by from I have been a big advocate of Behr paints in the past. What have you done to your paint? It used... I have been a big advocate of Behr paints in the past. What have you done to your paint? It used to be 2 coats with fresh texture. Not anymore !!! 4 coats for a Premium self priming paint is ridiculous! I am not a rookie, so this is definitely a product issue.
Date published: 2017-03-27
Rated 5 out of 5 by from favorite paint This and all other BEHR paints are my go to paint. I've never found another one that covers so well and finishes as I would expect a paint to. I have gotten an occasional gallon of other brands only because my store is not local. I always find myself comparing and finding the other brands definitely not to the quality BEHR paints are. I think it was the coverage that got me first. Excellant. [This review was collected as part of a promotion.]
Date published: 2017-05-24
Rated 5 out of 5 by from Great Product We have always had excellent results with the Behr paints. Therefore, when we decided to repaint the walls in the living room in our condo, we went with Behr. The results were excellent. One coat covered without any problem. The walls were painted using Behr paint 5 years ago, they still looked good, but we were looking to change color. [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 2 out of 5 by from I chose a Simple White or something like that. It smelled like rotten eggs, but it didn't make m... I chose a Simple White or something like that. It smelled like rotten eggs, but it didn't make me sick like cheap Walmart paint. The coverage was better than the cheapest Walmart white paint, but not as good as Benjamin Moore. I had to do two coats of white on light blue which was disappointing. It really probably needs a third coat. I thought it was supposed to be better than average.
Date published: 2017-05-03
Rated 5 out of 5 by from Great Paint I use BEHR all of the time. There have been a couple of instances, for convenience or price; that I have used other brands. I always regret it immediately. The other paints just run and are watery. One of my most recent projects was painting my sons room a dark gray/blue. It was originally a light beige. It took one coat and one can of paint for a 12x15 room. Love this paint.
Date published: 2017-01-10
Rated 5 out of 5 by from Great ceiling paint! SO much better than ceiling paint formula. I had put 6 coats of regular ce... Great ceiling paint! SO much better than ceiling paint formula. I had put 6 coats of regular ceiling paint on a ceiling in one room of my house! Ridiculous! I had followed all instructions and recommendations regarding temperature, humidity, drying time and paint techniques but was having a horrible time with blotchiness. It took a couple more coats of this on top of what I had done to get an even finish, but it would have saved SO much time if I had started with this to begin with. I did another room and this paint worked just as well over the 16 year old paint as it did over the 6 coats of the other formula. I knew my new(er) home needed some work but it seemed the other formula was creating even more work and soaking up my funds as well. This paint is a clean white and also leaves a nice sheen - not shiny, but not chalky. I have a lot more sqft to cover and will stick with this to save time and money and continue with the nice finish it provides.
Date published: 2017-04-12
Rated 2 out of 5 by from I use Behr paint frequently, with great results. I was disappointed in the coverage of the paint... I use Behr paint frequently, with great results. I was disappointed in the coverage of the paint and primer in one on this occasion. The coverage was poor - the paint was much more watery than the other paints I have purchased from Behr. I recommend most Behr paints, but I don't recommend this particular one.
Date published: 2017-04-25
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