Model # 175005

Internet #203202093

Store SKU #421036

BEHR Premium Plus Ultra 5 gal. Ultra Pure White Flat Matte Interior Paint
0678885070014

BEHR Premium Plus Ultra

5 gal. Ultra Pure White Flat Matte Interior Paint

$129.00 /each

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Product Overview

BEHR Premium Plus Ultra Interior is a high performance paint and primer in one that will change the way you paint and help you get your project done quicker. It combines the properties of an innovative paint with a multi-purpose primer all in one can. The extra protective shell, featuring Nanoguard technology, offers a finish that stays looking new longer, for ultimate durability. Choose from 386 exclusive designer hues or over 2000 beautiful Behr colors to find your perfect color.

California residents: see   Proposition 65 information

  • Paint and primer in one
  • Advanced stain-blocking formula
  • Excellent hiding capability in fewer coats
  • Stain, scuff and mar resistant
  • Easy to clean finish
  • Simple application with brushes, rollers and sprays
  • Flat enamel sheen offers a low-luster, matte appearance
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT
  • Click the image below to explore Interior Paint





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Customer Questions & Answers

Will this cover midnight blue semigloss?

I have Midnight blue (almost black) semi gloss and also a dark Mustard semi gloss on the walls? Will one coat cover these colors?
Asked by: Kat
Semi gloss, maybe not, I would put two coats on. Do it once and it's done forever.
Answered by: YesDearMan
Date published: 2017-02-13

Is this good for ceilings?

Asked by: Gbaez
Yep
Answered by: jsoda
Date published: 2017-02-10

Can the Ultra Pure White Flat/Matte Interior be used directly onto drywall without using drywall primer?

Asked by: Shurron
No, absolutely not. I purchased this paint after being assured that a primer would not be necessary. Three coats later I could still see the difference between the areas that were taped and the bare drywall. When I went back to Home Depot and mentioned this to the head of the paint department, they told me that the claim that primer is not necessary is "a fib". Save your money, You are much better off getting the Kilz primer and using one of the less expensive Behr i300 for the top coat.
Answered by: Rico
Date published: 2016-01-25

Can this flat/matte paint be used for kitchens and bathrooms?

Some people recommend a gloss for kitchen and bathroom. (the shower and tub area have tile from floor to ceiling)
Asked by: BGRMOM
It's all a matter of personal taste, but definitely do not recommend flat or matte paint for bathrooms and kitchens. It has the least amount of sheen and will have very poor scrub-ability as a result. I learned my lesson the hard way. Light scrubbing can discolor and remove the paint finish.
Answered by: palebeachbum
Date published: 2016-04-03
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Customer Reviews

5 gal. Ultra Pure White Flat Matte Interior Paint is rated 4.7 out of 5 by 699.
Rated 5 out of 5 by from Outstanding product and price As always Home Depot laveen met and exceeded performance standards with the custom color mixing and service. I use an older color not on the displays and they looked it up and was able to match the color perfectly. Paint is top notch with a very high end look and feel. I buy and sell homes and the paint I use from Home Depot is always noted as looking very expensive
Date published: 2016-09-17
Rated 1 out of 5 by from Make Better Paint! I decided to use Behr for my first home that's getting renovated after seeing it get good scores in a reputable magazine and have always heard it was good paint. However, the paint was so thin, it was almost the consistency of water. The whole house needed two coats, but the living room needed three coats after the paint bled on the walls! I decided to get a competitor for the third coat that did wonderfully at hiding what Behr failed at. Also, all the colors I picked out came out at least one to two shades darker than the swatch! I'm disappointed and very upset that I paid good money for paint that wasn't that great and then have to buy a competitor to fix problems which means shelling out more money in an already tight budget. Not to mention time wasted on labor that puts me behind schedule. Now I have hope this paint is going to last in the long haul because I don't want to be painting again in the next five years due to the paint not holding up on the walls.
Date published: 2016-09-06
Rated 5 out of 5 by from Consistently reliable coverage I recently purchased reno home and used Behr Paint for every single room. Without hesitation, I would recommend this paint. Very consistent coverage, every time! [This review was collected as part of a promotion.]
Date published: 2016-11-05
Rated 4 out of 5 by from Great color. The color is amazingly white white! However, it would still require to paint two coats to entirely cover up the old paint marks. Overall, it is a great product.
Date published: 2016-09-27
Rated 5 out of 5 by from Excellent coverage, no need for two coats. Also, paint does not splatter but covers good on texture. Excellent coverage, no need for two coats. Also, paint does not splatter but covers good on texture.
Date published: 2016-12-09
Rated 5 out of 5 by from Amazing coverage and color selection. I've recently taken on the project of repainting an entire house (my first house) and did not automatically go with Behr paint which was a huge mistake. The first two rooms I painted turned out horrible. The paint did not cover well and was more expensive and it also ran. As I moved onto the bedroom I decided to switch paint and went with this brand. The difference was immediately apparent. This paint covers so well with so little. It is also very reasonably priced and the color selection is amazing. I will never be using anything else. [This review was collected as part of a promotion.]
Date published: 2016-09-25
Rated 5 out of 5 by from Great coverage We just completely renovated a new home and we used Behr Ultra for every room, except one. It goes on easily and leaves a beautiful finish. We bought the Behr Marquee one coat coverage for the largest space and I wish I had bought it for all the rooms as it definitely did the job. We have always chosen Behr. [This review was collected as part of a promotion.]
Date published: 2017-02-11
Rated 3 out of 5 by from After using Behr products before and being satisfied, this was a disappointment. It took 2 coat... After using Behr products before and being satisfied, this was a disappointment. It took 2 coats after already being primed to cover. Its safe to say, I will never purchase Behr painting products again. Your better off just purchasing Benjamin Moore the first time and getting it done with the least effort. You get what you pay for!
Date published: 2016-11-09
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