BEHR Premium Plus Ultra

Model 175305

Internet #204635940

Home Decorators Collection 5-gal. #HDC-WR14-4 Winter Coat Flat/Matte Interior Paint

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Product Overview

BEHR Premium Plus Ultra Interior Paint and Primer in One will change the way you paint and save you time. This performance-driven paint, featuring NANOGUARD technology, offers superior stain removal and excellent hide in fewer coats. This exciting product delivers the beautiful color you want with the exceptional durability you need.

California residents: see   Proposition 65 information

  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • Low VOC, 100% acrylic base provides exceptional adhesion and durability
  • Matte sheen offers a low-reflective appearance to help hide surface imperfections
  • 1 can covers up to 2000 sq. ft. depending on surface porosity
  • Advanced stain-blocking formula
  • Stain and scuff resistant
  • Easy to clean for your convenience
  • Antimicrobial-mildew resistant finish helps maintain a lasting freshly painted appearance in high-moisture areas
  • Part of the BEHR HDC Winter palette
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes Paint Care fee in the following states: CA, CO, CT, MN, OR, RI, VT
  • Click here to use our paint calculator and estimate how much paint you need to complete your project

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Customer Questions & Answers

5 Questions5 Answers

Customer Questions & Answers

Home Decorators Collection 5-gal. #HDC-WR14-4 Winter Coat Flat/Matte Interior Paint
Home Decorators Collection 5-gal. #HDC-WR14-4 Winter Coat Flat/Matte Interior Paint

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1 answer

I need a good exterior paint for my house to cover aluminum siding

This question is from 5-gal. #S-H-580 Navy Blue Flat/Matte Interior Paint
Asked by
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May 12, 2016
Paint and primer in one
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Answer (1)

Asked by
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June 10, 2016
Answer: 
Hello Cricket,
Thanks for your question. Our best exterior paint would be the Marquee Exterior Paint & Primer In One, and it's okay to use on aluminum siding.
Best wishes for your project!
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1 answer

5-gallon paint Garland industrial use Lot number 15110 6 3

This question is from 5-gal. #470F-5 Garland Flat/Matte Interior Paint
Asked by
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May 2, 2016
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June 13, 2016
Answer: 
Hello Rhonda333,
we appreciate your post. I understand that your question is whether this paint is suited for industrial use. If that's it, then I'd have to recommend against Behr products as these are only designed for use on architectural settings like homes. So, you might want to check with Home Depot for another brand's coating that would suit your project needs.
Best wishes for your project!
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1 answer

is this color close to the first. Ralph Lauren Modern Rose before their formula was changed

This question is from 5-gal. #PMD-85 Crimson Silk Flat/Matte Interior Paint
Asked by
La Quinta
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July 18, 2015
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July 20, 2015
Answer: 
Hello and thank you for your question. According to the RGB values, our closest match to the Ralph Lauren Modern Rose is Pompeian Red PPU1-8. However, we highly suggest going to your local The Home Depot and talking to an associate in order for you to obtain your ideal color. Please note that paint colors do vary on-screen and in real life, as well as in different rooms depending on lighting and Read More
Hello and thank you for your question. According to the RGB values, our closest match to the Ralph Lauren Modern Rose is Pompeian Red PPU1-8. However, we highly suggest going to your local The Home Depot and talking to an associate in order for you to obtain your ideal color. Please note that paint colors do vary on-screen and in real life, as well as in different rooms depending on lighting and surfaces. Best of luck on your project! Read Less
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Color samples

This question is from 5-gal. #500F-6 Hallowed Hush Flat/Matte Interior Paint
Asked by
Raleigh NC
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June 15, 2014
Are there color sample cards of this Behr Hallowed Hush in the stores so I can bring it home to see how the color looks with my countertops? If they're not available at stores, can you send me a few so I can see it under my kitchen lighting?
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June 16, 2014
Answer: 
Dear Bunny,
Thanks for posting your question. Color chips are available in the #500F-6 Hallowed Hush color, however, the availability of those chips depends on the layout of your particular Home Depot store. Home Depot has two different Behr Color Centers, with different colors in each. If your particular store does not have the Hallowed Hush, please send us another message and we can send to you.
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Customer Reviews

Rated 4.8 out of 5 by 475 reviewers.
Rated 5.0 out of 5.0 by Painted the entire house We repainted the entire house with this product. We had a couple of rooms with very dark paint and painted with a much lighter, gray ("Natural Gray") color and coverage was great! Will definitely use this Behr product for future interior paint projects [This review was collected as part of a promotion.] July 31, 2016
Rated 5.0 out of 5.0 by Great paint! Great coverage! This is a great paint, I would definitely recommend it. It's easy to use and have great coverage. August 2, 2016
Rated 5.0 out of 5.0 by We only buy Behr... We have been using Behr paint for the last six years for interior paint jobs. We trust it, we love the lasting vibrancy, and the ease of application. [This review was collected as part of a promotion.] July 12, 2016
Rated 5.0 out of 5.0 by Best Paint Ever!! I use this for all my living areas! Matte doesn't show any brush strokes!! Matte is perfect for all lighter colors. If getting a dark color, I recommend Eggshell, it doesn't show scuff marks!! Always covers in one coat!! I love this paint!! It saves me so much time!! Thanks Behr!! June 22, 2016
Rated 5.0 out of 5.0 by Great coverage and application ! We wanted to brighten up the master room a bit and chose this because of our past experience using Behr. The color looks great and coverage was better than expected. Could not ask for a better experience. [This review was collected as part of a promotion.] June 29, 2016
Rated 5.0 out of 5.0 by Perfect for Bathrooms This was the first time that I had purchased a Matte color for a bathroom. It was the best decision ever! I have never been more pleased with the coverage, not too shiny, but not too flat color richness that was given. I would use this again!! [This review was collected as part of a promotion.] June 22, 2016
Rated 5.0 out of 5.0 by Love the paint We use Behr paint always. It was highly recommended by my son who is a professional house painter. The color selection is awesome. We used 3 shades of a green, and magnolia and it looks amazing. [This review was collected as part of a promotion.] June 22, 2016
Rated 5.0 out of 5.0 by Best. Paint. Ever. I've tried several brands of paint, lured by the colors or the price or the claims made about that brand, but I always return to Behr paints. They are simply the best, most reliable, and affordable house paints available. The coverage is excellent, the colors are beautiful and rich. We are in the process of painting the interior of our home and we love that we can order samples of the colors we are considering so that we can see side by side comparisons of the colors on the wall. This has saved us money and time; what looks good on a small paint chip doesn't always work in the space you want to use it in. I've heard other customers ask for cheaper paints and they go with the competitors. But the sales person and I always agree: these people think they are saving on the cost of a can of paint when they will need two or even three times as much of the competitor's product. Save time; save money; buy Behr. And if you just can't live without that color the competitor has, Behr paint can match it. Voila! June 22, 2016
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