Model # 003700035762

Internet #100666013

Store SKU #126919

Downy Ultra 51 oz. April Fresh Liquid Fabric Softener (60 Loads)


Ultra 51 oz. April Fresh Liquid Fabric Softener (60 Loads)

$4.47 /each

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Product Overview

Feel more connected with Ultra Downy April Fresh, the sun-kissed, floral scent that’s been in homes for generations. Ultra Downy is our leading fabric softener, formulated to keep clothes exceptionally soft, fresh, and static-free. Contains renewing scent pearls for fresh bursts of fragrance.

  • Infuses fabrics with softness so they feel as good as they look
  • Fights against pesky static cling
  • Helps reduce wrinkles Vs. leading regular detergent alone
  • 3X longer-lasting freshness and up to 33% more loads Vs. non-concentrated Downy april fresh

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Customer Reviews

Ultra 51 oz. April Fresh Liquid Fabric Softener (60 Loads) is rated 4.2 out of 5 by 478.
Rated 1 out of 5 by from New April Fresh scent is unbearable! I've used April Fresh Downy since a small child so at 40 years and I had to return the newest bottle I purchased because the scent is so unbearable. It's way to strong, smells nothing like the previous scent and causes my laundry to smell awful! The previous scent had a nice, soft scent and this is very offensive and offputting. I am hopeful, with enough complaints, you will change back to the previous scent. I'm trying a different scent, but I will switch brands if necessary because the new scent makes my home smell terrible and I can't stand to be in it after washing clothes. Why such a strong scent???? Please change back!
Date published: 2016-08-25
Rated 1 out of 5 by from So disappointed in the way it smells I've been using Downy April Fresh for what feels like all of my life because I loved the smell of it. The last two bottles I purchased were not the same product. The fresh smell was missing, and I don't even like the way it smells any more. I will be looking for another product, and hopefully I will find something I liked as well as the one you had before you changed the formula.
Date published: 2016-08-27
Rated 1 out of 5 by from Not liking the new scents of fabric softener. April fresh downy had been used by three generations of my family. I guess I was the last because nothing compares to the old April fresh. I used to love how my blankets smelled after hanging on the washline. The new scents stink and I no longer purchase Downy fabric softener. You had 3 generations of customer loyalty and you blew it.
Date published: 2016-08-18
Rated 1 out of 5 by from Wouldn't recommend, period! I miss the old scent. I have used April Fresh for years and I do not like the new scent. It doesn't last as long and I will not recommend it. Sorry.....bring back the old scent.
Date published: 2016-09-18
Rated 1 out of 5 by from New smell is horribe for April fresh I have used this product for years until now. I hate the new smell. It smells horrible. Bring the old scent back!
Date published: 2016-08-13
Rated 1 out of 5 by from Can't get past the smell I have used the original April Fresh Downy for over 15 years and LOVED it. I would get compliments on how my laundry smelled. I absolutely HATE the new smell. Please change it back or at least offer it or I will be changing to a new softener.
Date published: 2016-08-25
Rated 1 out of 5 by from Hate the way the smell lingers. No! Eww! The smell lingers way too long on the clothes even after an extra rinse. I cannot stand it. Will be changing softner brand. Apparently won't let me review with one star. Keeps changing it to 4. Not cool.
Date published: 2016-08-27
Rated 1 out of 5 by from Awful! Product rating: 000!!! I put 1 star (only bc I couldn't leave at 0) and the review keeps jumping it up to 4 hmmm anyway I hate the new smell. Will not buy again. Used it once and threw the rest in the trash! Please bring the old scent back.
Date published: 2016-09-13
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