Model # 003700010631

Internet #202251242

Store SKU #727798

Downy Ultra 77 oz. April Fresh Liquid Fabric Softener (90 Loads)
0037000106319

Downy

Ultra 77 oz. April Fresh Liquid Fabric Softener (90 Loads)

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Product Overview

Feel more connected with Ultra Downy April Fresh, the sun-kissed, floral scent that’s been in homes for generations. Ultra Downy is our leading fabric softener, formulated to keep clothes exceptionally soft, fresh, and static-free. Contains renewing scent pearls for fresh bursts of fragrance.

  • Infuses fabrics with softness so they feel as good as they look
  • Fights against pesky static cling
  • Helps reduce wrinkles Vs. leading regular detergent alone
  • 3X longer-lasting freshness and up to 33% more loads Vs. non-concentrated Downy april fresh
  • Provides you with up to 60 loads of laundry

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Customer Reviews

Ultra 77 oz. April Fresh Liquid Fabric Softener (90 Loads) is rated 4.3 out of 5 by 458.
Rated 1 out of 5 by from Why did you change the April Fresh scent? I don't understand why you would change such a warm and comfortable sense memory. It was pleasant and it was "home". Now I find it overwhelming and not pleasant at all. Why must my fabric softener overwhelm my perfume. I don't want my fabric softener to become my perfume. The long lasting scent...really?! Please bring back the old scent and my memories of home. I only chose one star....had to....not three
Date published: 2017-03-23
Rated 1 out of 5 by from Let's make Downy great again! I've switched to another brand of liquid softener since the transition from the original Downy, through the scent bead migration, and now what can only be described as a joke product April Fresh with fabric protect. Oh and it's no longer fabric softener, it's fabric conditioner. What a waste of marketing. Let's make Downy great again America! Also either bad programming or skewing, i gave this product the one star it does not deserve and my android is turning it into four. liars.
Date published: 2017-01-22
Rated 1 out of 5 by from April fresh stinks! Scent is so strong I threw the whole bottle out. It's just like Original Gain. The infusion Downey products are also nasty. Thanks again P&G for allowing me to switch to something else. You're really batting 1000 at this point.
Date published: 2017-01-28
Rated 1 out of 5 by from I MISS YOU DEARLY MY DOWNY. I REALLY MISS THE ORIGINAL APRIL FRESH SCENT DOWNY I GREW UP USING I'M 50 YRS OLD. THE NEW DOWNY IS A LITTLE TO PERFUME AND IT JUST TOO LOUD OF AND ODOR,WHERE AS THOUGH THE ORIGINAL WAS PLEASENT TO SMELL . PLEASE BRING BACK THE ORIGINAL DOWNY EVEN FOR A LITTLE WHILE.
Date published: 2017-01-20
Rated 5 out of 5 by from Scent I remember I am so happy Downy April Fresh smells as it did when I was a child again. I'm in my forties, by the way. For a while there, when the scent of the Downy April Fresh had initially been changed, it didn't smell like the Downy I grew up with. It smelled more like rotten fruit punch, than April Fresh, so I stopped buying it. Now it smells like the April Fresh I use to know and love. I am back to buying it again, and my clothes come out smelling wonderful and feeling nice whether I use my dryer or line dry. Although I will admit, April Fresh and line drying is the freshest scent ever!!! Thank you for making it smell the way it use to again.
Date published: 2017-05-03
Rated 1 out of 5 by from Not the same scent as before. I used to buy Downy years ago because I loved the smell. I recently purchased a bottle of the April Fresh scent and it is TOTALLY DIFFERENT!?? Why change something so good? It smells like very cheap softener to me. Will not buy again.
Date published: 2017-03-11
Rated 1 out of 5 by from Original scent was fine. april fresh can mean many things to many people. A clear scent of rain, lovely scent of flowers, whatever. Whereas, the Original Scent was a tried and true product. Have no idea why downy felt they had to change from Original Scent to april fresh. Please bring the Original Scent back; otherwise, I will have to go back to using another company's dryer sheets.
Date published: 2017-01-18
Rated 1 out of 5 by from I hate the new Scent Please bring back the old scent. It was my favorite and the best scent back then now I HATE the new scent!!!! Why did you change the scent? Why?
Date published: 2017-01-13
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