Rated 2.4 out of 5 by 75
Rated 4.0 out of 5.0 by malibu Maybe it was the textured wall.
I followed the directions and painted chalkboard paint over it. Magnets didn't stick very well so I used the whole can on a 3x3 area, then applied 2 coats of chalkboard paint. The magnets stick better but not well enough to hold photos up, just thin paper. I don't know if this is how it is on all surfaces or because the wall is textured. I have the magnetic chalkboard I wanted so I guess it's a winner. It does take about 10 minutes to stir the stuff up so it is smooth enough to paint with. The fumes weren't too bad. I'd use it again.
May 17, 2016
Rated 5.0 out of 5.0 by may Awesome project idea
The magnetic primer was easy to apply, even after the first coat it was able to hold magnets with my bobby pins. I put it on the wall where I get ready. It definitely saves me from all the lost bobby pins I usually had to replace and the clutter. It is a great project to consider for organisation.
January 12, 2016
Rated 5.0 out of 5.0 by VTDavid Works great, within limits
We used this to paint a wall in the conference room of our office, which is over 20' long, with 9' ceilings. The primer works great, and we use it to hold up large drawings during meetings.
That said, the magnetic bond is not strong. We use rare earth magnets, and even then, it can take several of them. (They are about 3/8" diameter, so we will experiment with larger ones.) If you aren't trying to hold anything up, even a decorative refrigerator magnet will hold itself, if it isn't too front-heavy. We have also used office magnet-board magnets, but they seem to have a limit of about 8.5x11" sheets, and it can still take two magnets per sheet.
We had this professionally applied. I'm sure we could have just done it ourselves, but our painter knew how to handle it and saved us some hassle.
December 21, 2015
Rated 1.0 out of 5.0 by Le Magnetic Paint?
Two coats later on a new painted sheet rock wall, no magnets stick.
May 18, 2016
Rated 4.0 out of 5.0 by Fish It works!
I applied a full (1) quart of this as a primer to a piece of 1/2" mdf ~40" x 60" to make the fabled "magnetic chalkboard" that is all the craze for youngsters these days, and I'm actually a bit surprised that it works given the number of negative reviews posted on this site. I actually tried to talk my wife out of using it, but she insisted that our chalkboard be magnetic so I gave it a whirl. It's not a super strong magnetic attraction but it definitely holds up any magnet that you'd find on the fridge.
I followed the directions on the can and took extra time to thoroughly mix by hand with a paint mixing stick ensuring to scrape the bottom and sides to get the gritty magentic sludge stuff fully suspended into the paint. I ended up with 4 coats on the 40" x 60" board (30 mins between coats @ 70 F and 50% RH).
I used a high density foam roller designed for smooth surfaces (per the instructions on the can). Do be aware that you are going to end up with a little bit of texture. After 4 hours (per the instructions on the can) I did 2 topcoats (one can per coat) of Rustoleum spray-on chalkboard paint, and voila!, magnetic chalkboard.
If you're looking for a super smooth classroom chalkboard surface I'd skip the magnetic primer and go straight to spray on chalkboard paint.
December 8, 2015
Rated 1.0 out of 5.0 by DCdawg Nothing sticks!
I followed the instructions. Applied three coats- very smooth look. But the only that that sticks is a very flimsy magnet. The magnet will not hold up even a piece of paper.
I did not have any luck with this product!
March 29, 2016
Rated 5.0 out of 5.0 by Tom Works Great!
First off, I am very surprised this product does not receive higher ratings. It works great! My wife and I purchased a stainless steel refrigerator, which will not attract magnets. She has a rather large magnet obsession and had no place to display them. So, I took the plunge and purchased a can of this and I have to say, I was a bit skeptical because of the reviews. I am very happy with the final product. I put four coats of the magnetic primer on, then four coats of Kilz2 primer (which is needed because the product is black), and finally two coats of paint. I was worried that the amount of primer and paint would hinder the functionality, but it had little effect. All of her refrigerator magnets stick well. I will warn that the odor is what you can expect from an oil based product and it will take a while to stir the primer. Make sure you stir very well and get all the sediment off the bottom of the can. If not, you will probably be writing a bad review.
June 14, 2015
Rated 1.0 out of 5.0 by chris No
4 coats and barely and magnetic stick. Redisgned and used sheet metal. Threw this junk out.
February 10, 2016