Model # 30911.0

Internet #202885478

Store SO SKU #542252

TrafficMASTER Allure 6 in. x 36 in. Brittany Blanched Painted Wood Luxury Vinyl Plank Flooring (24 sq. ft. / Case)

Discontinued TrafficMASTER

Allure 6 in. x 36 in. Brittany Blanched Painted Wood Luxury Vinyl Plank Flooring (24 sq. ft. / Case)

  • Highly water resistant and durable
  • Can be installed over most existing floors
  • Suitable for use in most rooms, including basements

Frequently Bought Together

Product Overview

Use TrafficMASTER Allure Resilient Vinyl Plank Flooring to add the warm, comfortable style of real painted wood to your interior living space. This highly durable, water-resistant flooring is great for use in basements, kitchens, bathrooms and other high-traffic areas. The floating floor installs over most existing surfaces including concrete, wood and vinyl with no floor preparation or adhesives required, and also features a patented GripStrip design for simple installation.

  • Brittany Blanched Painted Wood color finish offers the natural look of real painted wood plank flooring
  • 3.8 mm thickness x 6 in. width x 36 in. length
  • 4 mil wear layer offers protection against damage
  • Water-resistant planks can be used almost anywhere in your home
  • Patented GripStrip design offers easy installation over most existing floors
  • For use indoors and in temperature controlled environments only
  • Easy to clean and maintain
  • Refer to the installation guide for detailed instructions
  • Online orders for this item may ship in multiple parcel packages or on a pallet via truckline carrier depending on order quantity
  • 16 planks per case
  • Check out our helpful guide to learn more about vinyl flooring.

Info & Guides

You will need Adobe® Acrobat® Reader to view PDF documents.  Download a free copy from the Adobe Web site.




Warranty / Certifications

More Products With These Features


Customer Questions & Answers

I was wondering if I could be sent a sample of this flooring before I purchase a whole box. I'd like to see if it matches my kitchen first.

TrafficMaster Allure 6 in. x 36 in. Brittany Blanched Painted Wood Resilient Vinyl Plank Flooring
Asked by: Anonymous
You can order a sample on . The model number is 10030911
Answered by: HalsteadProduct
Date published: 2015-09-17

Can this be used for an accent wall

Asked by: Flo
Thank you for your question. This product should not be glued or nailed to the wall. Doing so will void the warranty.
Answered by: HalsteadProduct
Date published: 2016-06-14

My 3 year old floor looks worn.

My floor looks worn at my kitchen island. My bar stool has vynal or plastic pads to "protect" the flooring. There is no wear at the other chair and the rest of the floor looks good. Can I fix it with stain or something?
Asked by: Bob
Thank you for your question. You can replace the damaged planks. Hold a hair dryer or heat gun about 6”-8” away from the outside of the damaged plank along the GripStrip edge for about 45 seconds to 1 minute. Make sure you have a sharp utility knife. Cut a slot in the center of the tile to be removed. Then use a putty knife to pry up the damaged plank.
Answered by: HalsteadProduct
Date published: 2015-12-29

Is there anyway to get a sample of this?!?! I love this one and another but really would like to see then in person

Asked by: Candy
Thank you for your question. A sample of this product is available for purchase here:
Answered by: HalsteadProduct
Date published: 2015-12-23
  • y_2017, m_6, d_27, h_10CST
  • bvseo_bulk, prod_bvqa, vn_bulk_1.0.0-hotfix-1
  • cp_1, bvpage1
  • co_hasquestionsanswers, tq_5
  • loc_, sid_202885478, prod, sort_[SortEntry(order=NUM_ANSWERS, direction=DESCENDING), SortEntry(order=SUBMISSION_TIME, direction=DESCENDING), SortEntry(order=LAST_APPROVED_ANSWER_SUBMISSION_TIME, direction=DESCENDING), SortEntry(order=LAST_APPROVED_ANSWER_SUBMISSION_TIME, direction=DESCENDING), SortEntry(order=BEST_ANSWER_FEEDBACK_COUNT, direction=DESCENDING), SortEntry(order=POSITIVE_ANSWER_FEEDBACK_COUNT, direction=DESCENDING), SortEntry(order=NUM_ANSWERS, direction=DESCENDING)]
  • clientName_homedepot
  • bvseo_sdk, java_sdk, bvseo-3.1.1
  • CLOUD, getContent, 98ms

Customer Reviews

Allure 6 in. x 36 in. Brittany Blanched Painted Wood Luxury Vinyl Plank Flooring (24 sq. ft. / Case) is rated 4.5 out of 5 by 23.
Rated 5 out of 5 by from Looks wonderful in my kitchen! I just moved into a little cottage that probably has the original linoleum flooring, which had turned an ugly yellow with age. I got the Brittany Blanched Painted Wood vinyl flooring because I thought it would work well with my newly painted pewter countertops and cream walls/drawers/cabinets. I decided to tackle the project myself -- read the directions thoroughly and four hours later, I was done! I love the results and it couldn't have been easier!
Date published: 2011-12-26
Rated 5 out of 5 by from Holding Up Well Product has been installed in our bathroom for several weeks now. I love the look and feel of it and it is holding up well so far. Spills just bead up and it withstands our radiant floor heating. Easy to install....good value for the money.
Date published: 2011-12-03
Rated 5 out of 5 by from Good choice This is a great product -- very easy to install with minimal tools required. Whether you like this look or not will be a matter of taste, but it definitely helps to follow the instructions and stagger the boards, pulling from more than one box at a time, etc. to get a varied look. I love that the boards stick to each other but not the subfloor. We easily finished this DIY installation between 2 people in one weekend, including some repairs to the subfloor. That was a year ago, and the floor looks exactly the same as when we laid it -- no issues with changing temps making any kind of difference, and a year's worth of pet claws and high heels and finishing a remodel on top of these floors have not created a single scratch or dent that I can find. Cleaning this floor could not be easier. All in all, you won't be sorry.
Date published: 2013-10-31
Rated 5 out of 5 by from top quality Super easy once you get started. Definitely need a straight razor, a straight edge(ruler), possibly consider getting some metal cutting shears to get the job done. Prob of a better quality than I needed for the camper I put it in, but it was about the look for me. All the Blue-ish, White-ish, Gray-ish colors are all there. Loving that weathered look.
Date published: 2012-04-03
Rated 3 out of 5 by from Flooring Like the product but we had lots of shipping damage. Since we needed to cut a number of pieces we tried to use the damaged ones for cutting. The ends where the sticky edges are were badly cracked. We were in a hurry to finish the floor for an upcoming event so we didn't want the hassle of returning. Our Home Depot is not terribly close. Although styrofoam is used around the box it is not enough I suspect the boxes were dropped. We used seven boxes and at least one third was damaged in some way from shipping. The product itself is nice, we used it to fix up my 88 year old mother's house in Ohio and then used it in our house in Nirth Carolina. We bought hers in the store, but the one we chose was only available online. We figured out all the pitfalls of installation, but found the directions a little difficult and too small to read comfortably as we are older people. All in all like the product, and hope it holds up . The vinyl coating creating the pattern is very thin. A plumber dropped some glue on it and it ate right through it in seconds. Very hard to pull up and replace once it is all bonded are a little concerned about moving appliances on it and are being very careful. But happy with the look.
Date published: 2016-04-19
Rated 4 out of 5 by from Very different look, but good I purchased the Brittany Blanched Painted Wood because I wanted a different look in my guest bath. We are going to put down a wood floor in our dining room and hallway that butts up to this bath. So I needed a floor that would compliment and not conflict with the wood. That is why I took a shot in the dark so to speak, and chose this floor. It is quite gray, and normally I shun that color, however, it was the only one that I felt would accomplish what I needed. We are going for a cottage look in that bath, and I think it will compliment the bead board we are going to install. We just laid it yesterday, so as far durability, I can only hope it lives up to it's reputation. As far as installation, my husband and I are used to construction and remodel projects, so it was fairly easy. At our age the biggest problem is getting up and down during installation. You just must watch that once you join the planks together that you don't accidently scoot them apart by kneeling and twisting on them. We have one plank that separated slightly and could not fix it. So I will be getting a little gray caulk and fill the seam and hopefully only I will notice it. Overall if you want a different look in a plank floor, and like gray (gee I wish they made this in other colors!), this one may be just the ticket.
Date published: 2016-01-19
Rated 2 out of 5 by from Couldn't Use It =( I have those vinyl square self adhesive tiles in my bathroom now but they will not stop moving. I've replaced the floor 3 times now so I decided, since it didn't seem to matter how well I cleaned the floor, the sticking tiles just weren't going to work. I ordered this and another floating style flooring from Lowe's to see which color I liked best once there was more than one plank down. (It's really hard to tell online). These were cheaper and I love the color. Really wanted to go with this but I can't. They don't tell you in the description that the "grip strip" is adhesive. I checked with my brother (the pro) and asked if he thought it'd be okay, since it was just a strip that stuck to the other planks, not the floor. He said any adhesive would separate like it had been. So, as much as I love the color, I will not re-do my floor a fourth time, so the Lowes stuff it is. Really disappointing- I wish the description told you they used adhesive instead of saying no adhesive needed- VERY misleading. The strip does seem to stick well, I'm just not gonna risk it- my current floor seemed to stick well too, til it didn't. But if you don't have a problem using the flooring that has adhesive already on it, than this will be a good product. Though, I think the ones at lowes that lock/click into place would be easier to install than these with strips of adhesive.
Date published: 2016-04-13
Rated 5 out of 5 by from easy to install vinyl rectangular pieces are easily installed by placing the "next ones" on top of the glue tabs of the "previous ones". The floor floats (i.e. it's not glued to the subfloor, only to itself). The only issue I have with the floor is that the glue tabs are fragile and when the boxes were shipped to me, some of the tabs ended up partially broken. Did not seem to affect the installation much, just looks untidy when you remove the piece from the box.
Date published: 2013-04-23
  • y_2017, m_6, d_26, h_22
  • bvseo_bulk, prod_bvrr, vn_bulk_1.0.0-hotfix-1
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_23
  • loc_, sid_202885478, prod, sort_[SortEntry(order=RELEVANCE, direction=DESCENDING)]
  • clientName_homedepot
  • bvseo_sdk, java_sdk, bvseo-3.1.1
  • CLOUD, getContent, 113ms