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TrafficMASTER Allure Plus

Model # 77411

Internet # 203539491

Store SKU # 680557

5 in. x 36 in. Hamilton Oak Resilient Vinyl Plank Flooring (22.5 sq. ft. / case)

This item has been discontinued.
The Home Depot no longer carries this specific product.
Please select another option below.

$1.97 /sq. ft.
Covers 22.50 sq. ft.
$44.33 / case




Model # 77411

Internet # 203539491

Store SKU # 680557

Store SO SKU # 452064

Use TrafficMASTER Allure Plus 5 in. x 36 in. Resilient Vinyl Plank Flooring to add the warm, comfortable style of real wood to your interior living space. Allure Plus is water-resistant vinyl flooring with a dimensional rounded edge to provide a rich, natural look. The highly durable flooring is great for use in basements, kitchens, bathrooms and high traffic areas. The floating floor installs over most existing surfaces including concrete, wood and vinyl with no floor preparation or adhesives required. It offers a patented GripStrip design for simple installation.

  • Hamilton Oak color finish offers the natural look of real wood plank flooring
  • 4.0 mm thickness x 5 in. width x 36 in. length
  • 4 mil commercial-grade wear layer with a ceramic bead overlay
  • Water-resistant planks can be used almost anywhere in your home
  • For use indoors and in temperature controlled environments only
  • Easy to clean and maintain
  • Refer to the installation guide for detailed instructions
  • All online orders for this item ship via parcel ground and may arrive in multiple boxes
  • 18 planks per case

Info & Guides

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Approximate Tile Size 
Coverage Area (sq. ft./case) 
Product Length (in.) 
Product Thickness (in.) 
Product Thickness (mm) 
Product Width (in.) 
Color Family 
Hamilton Oak 
Commercial / Residential 
Commercial / Residential 
Flooring Product Type 
Vinyl Plank 
Installable over Cork Underlayment 
Mark Resistant 
Product Weight (lb.) 
1.94 lb 
Scratch Resistant 
Skid Resistant 
Stain Resistant 
Vinyl Surface Type 
Warranty / Certifications
Manufacturer Warranty 
Lifetime limited residential, 6-year light limited commercial 


Rated 4.6 out of 5 by 188 reviewers.
Rated 5.0 out of 5.0 by This product is a good value I finished my basement with an office and a family room. I was going to use the allure Plus flooring in the office and carpet the family room. I like the looks of the flooring so much I went back and got more to finish the entire basement. Manufacture recomended for basements. So easy to install 1 person and 1/2 day for a 20X16 room. Easy to read and understand instructions was a big help. Easy to trim to fit just score with a utility knife. Very little waste. I like the looks of the beveled edges and the wood grain. It looks like wood planked flooring. Easy to clean with a dry swiffer sweeper. Holds up to alot of kid foot traffic. March 23, 2014
Rated 5.0 out of 5.0 by This product is very versatile and looks great I had some 40 year old cupboards with plywood bottoms that had not aged very gracefully, especially under the sink where some dripping had occurred. I had the idea of using the allure oak plank flooring to refurbish the look. What a pleasant surprise with how easy this product was to work with. The planking easily fits together snugly and barely shows the seams even with an inexperienced installer (me!). Rolling it into place with a slight overlap as the instructions indicated then pressing it down to secure it worked well with the adhesive holding firm but allowing the slight adjustment needed. The final look is really nice and I subsequently decided to do the bathroom cupboards as well which are also now completed. I'm extremely happy with the look and ease of installation. This product is a good example of how products have become really easy to use for a DIYer like myself. March 27, 2014
Rated 5.0 out of 5.0 by This floor is absolutely beautiful The adhesive on these planks is incredibly strong so make sure you have a heat gun if you make a mistake. The planks really are easy to put down and it looks amazing. I highly recommend this flooring to anyone who has had enough of musty carpets. June 11, 2013
Rated 5.0 out of 5.0 by Easiest install ever! Allure resilient vinyl plank flooring was recommended by a carpet installer. With 2 little dogs the carpet never seemed clean. Vacuum or shampoo...carpet is never really clean. The dust and mites that stayed in the carpet, even after a thorough shampooing was making everyone sneeze or cough. I purchased the Allure vinyl planks. Now, I'm not an actor like you see on TV, paid to say good things! I am a 78 year old woman, healthy and strong...very active. My husband is in a convalescent home so I've learned how to do everything that he used to do. I INSTALLED THE ENTIRE 1200 sq ft house, by myself and it looks amazing! Enough said! If you need new flooring this stuff is the thing to get! October 8, 2014
Rated 4.0 out of 5.0 by Very nice and easy to install I installed this on my rental unit and turned out really nice. You would need a new set of blades to easily cut it and replace the blades once you notice your having a hard time scoring the plank. You will probably need a heat gun to detached planks when installed incorrectly. Having 2 people will make the installation a lot easier , one is cutting while the other person is installing. Buy extra boxes and just return the extra when done. March 8, 2014
Rated 5.0 out of 5.0 by easiest tile I've ever laid Its so easy to install, looks really good,very sturdy. I've decided to do my whole house with it. I just wish I discovered it sooner. July 1, 2014
Rated 1.0 out of 5.0 by Do not purchase I've had this floor for five months. Suddenly the planks have started shrinking causing gaps that are very clearly seen. It's even warm where I live right now so it makes no sense. In additions to that major inconvenience, if you have areas that lift and need glued back together, you have to contact the company who will not have a problem mailing you glue. Clearly this tells you they hear this complaint a lot. Don't waste your time or money. July 22, 2015
Rated 5.0 out of 5.0 by this product was easy to install & looks good product seams to be very durable and looks like real wood every one that see's it really likes it January 14, 2014
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