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TrafficMASTER Allure Ultra

Model # 10066316

Internet # 202852211

2-Strip Rustic Hickory Resilient Vinyl Flooring - 4 in. x 4 in. Take Home Sample

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$3.50 /each




Model # 10066316

Internet # 202852211

Try a sample of our exclusive TrafficMASTER Allure Ultra Resilient Vinyl Flooring. You won't believe it's vinyl. This 100% waterproof flooring looks and feels like real hardwood flooring. Allure Ultra’s simple angle-slide-lock installation system allows for easier, no-glue installation, saving time, effort and money. No heavy tools are required to install, simply score with a straight edge and a utility knife and snap. The floating floor installs over most existing surfaces including concrete, wood and vinyl. Plus, a commercial-grade wear layer gives Allure Ultra superior durability that can stand up to heavy traffic at home or in your office. With Allure Ultra, you can transform any room in your home quickly and easily.

  • Luxurious embossing and natural look of wood plank flooring
  • Nano-ceramic bead technology with a 20 mil wear layer provides excellent durability for a commercial-grade warranty
  • 100% waterproof construction prevents warping, mold and mildew
  • Sample size is 4 in. x 4 in.
  • Sample will ship via UPS and arrive within 7-10 business days
  • For use indoors and in temperature controlled environments only; see installation instructions for more information
  • Vinyl samples are not returnable


Approximate Tile Size 
Coverage Area (sq. ft./case) 
Product Length (in.) 
Product Thickness (in.) 
Product Thickness (mm) 
Product Width (in.) 
Color Family 
2-Strip Rustic Hickory 
Commercial / Residential 
Commercial / Residential 
Flooring Product Type 
Vinyl Flooring Sample 
Installable over Cork Underlayment 
Mark Resistant 
Product Weight (lb.) 
0.2 lb 
Scratch Resistant 
Square Tile 
Skid Resistant 
Stain Resistant 
Vinyl Surface Type 
Warranty / Certifications
Manufacturer Warranty 
Lifetime residential limited, 10-year commercial limited 


Rated 4.2 out of 5 by 932 reviewers.
Rated 3.0 out of 5.0 by Seams come apart over time. I installed the hickory colored Allure vinyl planks in our living room and hallway four years ago. The installation was pretty easy and the material was not difficult to work with. Cutting the planks does require a heavy, strong and very sharp knife or utility blade. My large forearms were also quite helpful! The floor went down and looked great. After a few days, i noticed a couple of areas where the seams appeared to lift. The manufacturer recommended using an "iron" or similar heating device to "warm the glued seam" back together or refresh the seal. I tried this and it still did not work. As time went on, even more seams puckered on me. I followed the directions to replace these planks, using double stick tape by cutting out the lifted planks and replacing with new ones. The most successful repairs were the ones where I was able to lift all four sides of the "field" and place the double stick tape half underneath the seam of the field planks, with the other half in the seam of the replacement plank. This resulted in a repair where it laid flat. But this is not easy to do by yourself, more hands are needed to hold the field up while you place the tape underneath. Other repairs not done under the above described method did not come out as well. A corner may look a little high here, a seam a little further apart etc. So now, as I sit in my living room typing this review, I can see even more seams lifting that are going to require repair. I'm just not up for it and have considered filing a claim with Trafficmaster. I love the look of the floor, the warmth in the cold winters and the ease of mopping and clean up but the darn thing has to stay together and that's just not happening. If TrafficMaster came out with an improved product of this type I would probably try it, but I just can't recommend to anyone that they purchase this flooring system as I believe it comes apart. they will be a frustrated as I am. March 2, 2012
Rated 5.0 out of 5.0 by Easy to install; clean and no problems, so far. Three years ago we had a flooded kitchen and had to install new flooring. We chose Trafficmaster Allure hickory. My husband, who was seventy at the time, installed it by himself since I was working full time. Although, his choice of gigantic clippers for cutting the flooring wreaked havoc on his hands, he did a fantastic job and was done in a day and a half. He would send me pictures on his cell phone and I was amazed how fast he tackled the job. It was beautiful then and is beautiful now and we are about to carry it over into our living room. It will be beautiful with a rug in the center and I can't wait to see it. He followed instructions and had no problems laying the Trafficmaster Allure September 9, 2012
Rated 4.0 out of 5.0 by Love and hate project Well I have installed floors many times before as a DIY Diva. This product caught my attention after watching a home show and viewing the product in the store. Well I ordered 20 cases to install in my kitchen and powder room. It started out well until I had a few planks that wouldn't "click" properly. A few feet later I noticed another plank not connected and had to pull up a large area. You can't just remove the incorrect one. Which made me mad. Well k ended up removing the entire floor twice before it was all connected. A few days later I saw another plank that "floated" and has a small gap. I worked on this project for a week because I had to get a breather after the frustration. I completed the powder room in several hours. All in all I'm pleased with the appearance, just wish it wasn't so tedious. May 27, 2015
Rated 4.0 out of 5.0 by Happy with it mostly We installed this for the kitchen and a month later, here's how I feel: pros: easy to install (can score it and break at the scoring; our guy used his chisel attachment on his impact hammer), forgiving if surface is uneven, no worries about material swelling due to water exposure (installed under dishwasher & fridge), nice color & texture. Easy to clean. If a board is damaged it can be cut out of the floor and a new piece put in. Seems very sturdy, I think that's unlikely to happen. cons: b/c it has no underlayment (and I think the manual recommends against using one), it clacks until it is stepped on enough to bend to the surface and stay there. Still clacking a little now, but barely noticeable. We should have smoothed the leveling compound better, b/c small bumps show in the vinyl b/c the light shines at it at an angle. However the textured surface makes it not so noticeable. It scratches easily, in faint white lines, but the white seems to go away (possibly fm dirt, sigh). This covers the uneven seam in the concrete beneath the flooring which lifted one side over the years and cracked the tile. Overall I am pleased with it and am considering it for the bathrooms as well. I especially like that I don't stress if there is the odd spill that is not wiped up right away, and NO grout to clean. July 14, 2015
Rated 4.0 out of 5.0 by Looks great My son and I (I’m 78 yrs old) put the flooring down in a 60 sq ft bathroom. The product is absolutely beautiful but because it is 5mm thick, you cannot just score it with a knife and snap it. After talking with staff at HomeDepot and considerable research, we ended up cutting it with my electric Skil laminate flooring saw. Because the floor behind the toilet area was ever so slightly warped and space to maneuver was cramped (to say the least), we had a problem attaching the planks to each other in that area. The underfloor really needs to be level!! We plan to install the planking in another 23 sq ft bathroom. Love the product July 13, 2015
Rated 5.0 out of 5.0 by Don't Listen to the Naysayers Is this "The Easiest Floor Ever!" ? I would say not at all. Was it the best choice for our kitchen, since it is waterproof, seems quite durable, came with a great warranty? Absolutely. It took a full day (8 + hours) to do a 9 x 12 kitchen. The ease of use would be in a standard straight walled room, not in a kitchen or bath with lots of cutting. Even then, straight cuts will work with the score and snap method. Make a few light scores on the wood grain side with a sharp razor, snap, and slit the vinyl backing. I found a jigsaw worked best for those odd shaped cuts. There are thin cardboard pieces slipped between the planks that are the exact same size, and make great templates. Yes, the joining and sliding and locking can be a pain at first, but it gets easier after the first two rows. Keep a block of wood handy to tap the row you are working on, since it will slip out a bit as you lift to slip the plank forward (the second step to inserting the plank). Does it look like wood? In certain lighting it does. Does it feel like wood? No, but it doesn't feel cheap or like vinyl, either. We are very happy so far, and hope it holds up well to our dog, kids and snowy winters. One word of caution: in the photo you can see direct sunlight on the flooring. This is clearly marked on the packaging as a no-no. The picture was taken before the blinds were installed. This product definitely passed the 'swearing' test. Not much swearing at all! August 4, 2015
Rated 5.0 out of 5.0 by Amazing Flooring! I have waited a little over a year to write a review. Why??? I wanted to see how this flooring held up. I put it in my dining room which is a high traffic area. I also have two little dogs. It has held up to everything. Still looks as beautiful as the day I put it down. No signs of wear at all! I'm a single woman, and did this flooring myself. I had no difficulty cutting it or putting it down. People that come to my home are amazed that this is vinyl. I'm now ready to do my entire home in this! I hate carpet, and looked a long time for flooring that would hold up, looked beautiful, and was easy to keep clean. This flooring is the answer! September 24, 2014
Rated 5.0 out of 5.0 by Allure Sawcut Dakota Luv! We had a contractor lay our floor in living room, foyer, kitchen, laundry room, half bath and two bedrooms. We chose it because of it being waterproof. I love how you don't see the bare feet marks on it like pergo or laminate floors. Mops up beautiful with the swifter! February 4, 2015
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