Model # ML3001W

Internet #205833999

ilumi 85W Equivalent Color-Tunable (2000K-8000K) PAR30 Bluetooth LED Smart Light Bulb - Arctic White

Discontinued ilumi

85W Equivalent Color-Tunable (2000K-8000K) PAR30 Bluetooth LED Smart Light Bulb - Arctic White

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Product Overview

Unleash the power of light with ilumi Color Tunable LED Smart bulbs. ilumi Color Tunable Smart bulbs give you the perfect light for every occasion. Imagine waking up feeling refreshed with a personalized sunrise that eases you out of bed, or hosting an unforgettable party with lights that dance to the beat of the music, or feeling secure when traveling knowing your lights will automatically turn on and off so it looks like someone is still home. As seen on television's Shark Tank, the PAR30 LED smart bulb simply screws in like a regular light bulb, perfect for overhead, recessed, or can lighting. The ilumi PAR30 LED Smart bulb will last up to 20 years and is extremely energy efficient. Control your ilumi Smart bulbs through the free ilumi app for iOS or Android to change the color and brightness, or explore one of the amazing built-in lighting programs to experience your lighting like never before. Requires Apple or Android devices that support Bluetooth Low Energy including the iPhone 4S, iPad Gen3, or above, Samsung Galaxy S3 and similar newer models.

  • Brightness: 1100 lumens
  • Estimated yearly energy cost: $2.05 (based on 3 hours/day, 11/kWh. cost depends on rates and use)
  • Life: 20 years (based on 3 hours/day)
  • Light appearance: 2000K-8000K
  • Energy used: 17-Watt (equivalent to an 85-Watt incandescent light bulb)
  • Lumens per watt: 65
  • Uses 80% less energy compared to a standard incandescent light bulb
  • Setup in seconds - screw it in, download the app, and enjoy
  • Show your style - personalize your atmosphere with any shade of white light or rich colors
  • Individual and group control - simple group and scene setup for flexible lighting control
  • Bluetooth smart mesh - just the free ilumi app and your ilumi smart bulbs for whole home control
  • Hyperlux LED technology - enjoy bright light in any color from crisp whites to rich colors without compromise
  • A brain of its own - remembers your favorite settings and schedules for the right light at the right time
  • Give life to light - preset lighting experiences to harness the power of light
  • Click here for more information on Electronic Recycling Programs



Bulb Diameter (In.)
Product Depth (in.)
Product Height (in.)
Product Width (in.)


Actual Color Temperature (K)
Average Life (hours)
Bulb Shape
Bulb Type
Flood and Spot
Color Rendering Index
Color Temperature
Bright White
Light Bulb Base Code
Light Bulb Base Type
Light Bulb Features
Dimmable,Energy Saving,Smart Bulb
Light Bulb Shape Code
Light Color
Other Colors
Light Output (lumens)
Lighting Technology
Number in Package
Specialty Bulb Type
Household / General Purpose
Watt Equivalence
Wattage (watts)

Warranty / Certifications

Manufacturer Warranty
2 year limited warranty on parts and labor

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Customer Questions & Answers

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Customer Reviews

85W Equivalent Color-Tunable (2000K-8000K) PAR30 Bluetooth LED Smart Light Bulb - Arctic White is rated 3.2 out of 5 by 10.
Rated 4 out of 5 by from Easy to Use, Fun Features Installation is easy and I had no problem finding the app and syncing the light bulb with my phone. This is a large light, but I tried it out in a bedroom to get a good feel for it. I heard that others had issues with the app and connectivity but I'm not sure if it's been updated since then or something because I experienced no problems like that. The light was very bright and responsive and could change to any color you wanted. The violet was so distinct that I even saw a hint of a black light effect on the oranges in a poster I have. There is a basic tutorial when you first install the app, but I wish it covered more. I had to explore and test things out still after I finished the tutorial. The modes are listed under "experiences" and feature a good amount of options. Torch uses your phone to figure out where you are and turn on and off only if you're in the room. Circadian changes the light to match your body's natural rhythms. Rise & Shine is like a light alarm clock and has different color themes to choose from. Simon is my favorite because it's such an unexpected addition. It's the memory Simon game where you repeat the lights that the bulb blinks onto a digital game board on your phone. There is also a music setting that plays your iPhone's songs and has three different color modes to pulse with the music. For me, that's the weakest part of the app. I really was looking forward to that feature the most, and while it can get a good show going, it's hit or miss depending on the song so they should update it to make it more responsive and fun. You can control multiple lights from your phone and tell it to remember which room each one is in. You can also set "scenes" which records the color and dim setting so you can easily bring it up again. Overall I'm happy with this light, I've never had a "smart" light before so it's fun to have options to experiment with. I don't think this is something I would use all over my house and right now I think it features work best for my room, but if they fix up the music option it would be great in a larger space for parties.
Date published: 2015-06-06
Rated 3 out of 5 by from fun but flawed First of all, it is a very bright bulb, capable of the bright-white 'daylight' color that I have come to prefer now that the dingy yellow of incandescents is a thing of the past. While not terribly bulky, it is rather heavy, not suitable for a gooseneck or swing-arm type installation. So it is a good, albeit very expensive, lightbulb. LED technology is still not quite here in terms of economics, but getting better all the time. Now on to the 'smart' features of the bulb. With a free app for Android or IOS, you can control the bulb in various ways. First of all, the controller app installed from the Google Play store on one Android tablet, but not on another. "Device incompatibility" it said - which is nonsense - the manufacturer needs to rethink their installation requirements. Then on to the firmware update, which simply doesn't work. After an inordinate amount of time, it seemed to finish, and then prompted to do it all over again. Repeatedly; after the second attempt, I gave up on it. The app only runs in portrait mode - crude. Bluetooth functionality is spotty at best. This is more of a Bluetooth issue - Bluetooth started out as a solution in search of a problem, then got adapted to a bunch of things it was never designed for, and it doesn't do anything particularly well. The fact that the bulb uses Bluetooth was a red flag to me even before I tried it, but I like gadgets, and figured I'd give it a go anyway. In case you're wondering, Bluetooth has a range of around 30 feet - you cannot remote-control this device while you are out of the house. So, I try to pair the bulb with the tablet. No indication of success - the bulb never joins the list of "Paired Devices", it just hangs in the "Available Devices" list in an indeterminate state. Ignore that, and see if the app can see it anyway. Sometimes it can, sometimes it can't. Fun with Bluetooth. Basic functions are color and dimming. You can dim it all the way down to off. The colors can be quite intense, suitable for party lighting, or can be very subtle, even emulate the old dingy yellow of tungsten. That much works as long as you have a Bluetooth connection. The concentric color wheel control is fun to play with. Oddly, the one color I couldn't get out of it was a bright sunny yellow, which the tablet screen does easily enough. It is possible to set a default color for the bulb, even if you just control it with a wall switch. The app itself is very obtuse. I'm sure the designer is proud of himself, but you'll have a ball trying to find your way around in what should be a very simple little app. It is full of selections like "Experiences" and "Scenes". "Scenes" are color presets. Why not call it that. There's a little camera icon in the app that records a "Scene", ie, remembers the current color. This simple function seems to work ok. "Experiences" are programs for the light. Again, why not just call them that. This includes a game of 'Simon' which actually works, and a bunch of others that don't work without the firmware update, which I've already noted, won't install. Oh wait, I deleted the bulb accidentally from the software, and re-installed it, and now the "Experiences" stopped complaining about the firmware update. Maybe the update did work after all. So, I start looking for a simple timer program, er, I mean "Experience", just to turn the bulb on and off on a schedule. That would be neat - a bulb that turns itself on and off. There is no timer. What? The closest thing you get is a scene scheduler, which is not a full timer, there are no off settings. Doh! There is something named "Torch". Torch is supposed to make your lights turn themselves on and off for you as you move around the house. As long as you are carrying the controller. But as soon as you try to enable it, the app crashes. Oh well. Seems like the kind of thing that could become really obnoxious anyway. There's a "Sunrise" experience, and a "Vacation" randomizer. Finally, there is a "Music Sync" experience, for that disco effect, but it only works with Spotify player, which I don't have installed and don't want. What would be really cool would be an "Experience" that would turn the bulb on from dusk to dawn, based on sunrise and sunset times. I have a couple of wall timers that can do that, you'd think a lightbulb with a computer in it could do the same. A small version of this would make an ideal front door light, for which the Torch experience might also be useful. So, in summation, most of the "Experiences" turned out to be of little use. The color control is fun to play with. I'll admit, the user interface did get a little easier to use after a while, but the app crashes, missing functionality, device incompatibility, and Bluetooth issues are crippling. Perhaps it is better on IOS. Luckily, when the 'smart' features fail, the bulb reverts to a good old-fashioned dumb bulb that you can turn on and off with a switch. You can buy a lot of those for the price of one of these.
Date published: 2015-05-24
Rated 4 out of 5 by from Remote controlled RGB light that can put out any color The short description is that these ilumi bulbs are RGB bulbs (see the description below if you don't know what this means) that are programmed via Bluetooth from your smart iOS or Android device. Whether the features are worth the cost is what you will have to decide. There are a couple of features that distinguish these from other smart LED bulbs I have used: First, rather that using just white LEDs, these bulbs have red, green, and blue (RGB) LEDs, which allows them to put out virtually any color. Think of it as being able to put out any color your TV can put out, which can range from multiple colors of white (quite "warm" to very "cool") or soft colors to extremes like vivid red, magenta, or purple. You can program both brilliance (how bright) as well as the color. This type of RGB lighting is used commonly in club and theatrical lighting, but this is the first I have seen where these abilities are brought into the home. The second thing that makes these different from other smart bulbs I have used is that the bulbs themselves are smart: rather than having a central wireless hub of some kind that controls the bulbs, these bulbs have the programming and "brains" in the bulbs themselves, so no central controller is needed. Further, these bulbs are advertised to talk with each other, so while you have to be within Bluetooth range of the nearest bulb (typically 30-50 feet), from there the bulbs can talk with each other. So in theory, you could place a string of bulbs 30 feet apart, and you could still program and control bulbs hundreds of feet away as the programming from your phone gets relayed through the bulbs from near to far. (Note that I don't personally have enough bulbs to test this, but I have no reason to doubt the manufacturer on this.) One advantage of these smart bulbs is that you program default settings into the bulb itself. With the other "smart" bulbs I own, if someone flips a light switch accidentally or if there is a power outage, all the bulbs come back on at full brilliance and stay in that state until the next scheduled signal is sent to them (which could be many hours if an outage happened while I wasn't home). With these ilumi bulbs, you can program the default color and brilliance, and that is what they will turn on to when the power switch is turned on (or when the power comes back from an outage). There are some limits to the control app you should know about. (I used an iPhone, so I haven't tested the Android flavor.) First off, when I read the description that these are color-tunable from 2000K-8000K, I figured I could set an actual numeric color temperature. You can't (at least in today). You can choose from 6 predefined shades of "white" (although 2000K is quite yellow, and 8000K is quite purple), or you can use a color wheel to choose any color you want visually, but you can't set a specific color temperature. (I had hoped to use this feature to decide what color temperature of "normal" bulbs to use in rooms, but I can't do that.) Another limitation is that while you can program automatic on/off or scene changes (go to any color/brilliance at any given time of day), you can't program them to automatically go on or off at moving targets like sunrise or sunset. (My other "smart" lights do allow this.) So if you wanted security lights to go on at sunset or off at sunrise, you can't automatically do that with these bulbs. I do know that ilumi is working on a new version of their app, so some of these features may be added in the future. But as of now (July 7, 2015), neither of the above 2 features are supported. There are other "Experiences" (modes) that I didn't play with much: Music sync (pulse your light to the beat), Vacation (simulate being home while away), Circadian (lighting to support your body's natural rhythm), Simon (Play simon says with light), and Torch (light up where you are, turn off when you leave). I did try Torch, and didn't have much success. It's supposed to turn on a light when you approach with your phone, and turn off a bit after you leave. (Think of it as an electronic motion sensor to only have lights on when you are in the room.) But I never got this to work reliably in my first couple of tests, and wasn't interested enough in it to put in further debug effort. These bulbs do have at least 2 notable costs to them. The first is the price tag: These cost way more than white LEDs (including other "smart" ones I have worked with), so you'll have to decide if the RGB colors and other features are worth the money to you. The second cost is power. This 1100 lumen bulb is rated at 17 watts, and ilumi claims these are the most energy-efficient RGB bulbs out there today. Several years ago 17 watts was pretty typical for an 1100 lumen white LED, but now you can find many that use several watts less for that much light. The heat sinks on these bulbs are massive compared to most LEDs today, and they do run pretty hot by LED standards. So in conclusion, if you need the RGB color capabilities these smart bulbs have, I'd highly recommend them. If you need a smart bulb but don't need the color capabilities, I'd shop other smart options before making a choice. If you don't need either RGB or smart capabilities, there are many other options that cost way less and are more energy efficient.
Date published: 2015-07-08
Rated 4 out of 5 by from very easy set up I have used a couple of smart light systems and this one is also generally good. Setup was very easy. Screw it into a light socket, download the free app (I used Android). I switched BlueTooth on and opened the app. It searched for and found the light and connected to it. It also decided to update the firmware on the light which took a while but when done the app informed me that other lights will pick up the firmware from this light and I would not have to update others from my tablet. Good. The app interface allow one to control the color and intensity of the light as one would expect. One can also group multiple lights into 'rooms' and switch them all on or off together. The app also allows one to select and modify a number of 'experiences' that control the lights. As with other systems, when first powered on they go to high intensity white, no mapper what they we set to before. I wish there was an option to make them remember their previous setting so that they can use that the next time they receive power. I would then only have to muck about with the app if I wanted to tune them to something different. After adding two lights to the app, I did have some issues if one of the lights was not energized because it keep looking for the 'missing' light. One of the experiences allows the light to pulse with music being played from the mobile device. Don't expect the light to change exactly with the beat of the music though. It seems to correlate itself with the general speed of the music. There is also a memory game in which you have to recall a sequence of colors emitted. Kids may enjoy that. I am not sure yet if the mobile device has to be within range to have an experience work, which would be important for its vacation experience in which lights go on and off randomly.. Note: the light is HEAVY - weighing over a pound at nearly 18oz. This makes it unsuitable for an Anglepoise lamp that may topple over, but works well in Torchiere style lamps.
Date published: 2015-06-09
Rated 2 out of 5 by from Too many issues First impression: I wasn't sure about this device but requested it anyway. Seems like an interesting concept: Control the light with your phone. When it arrived, I was surprised to feel how heavy it is for a light bulb, but that is not a problem with me. I suspect there is a transformer inside to convert the power down to LED levels. I usually open up these products to analyze the contents, but this one seems to be sealed up too well for that. Setup: The first thing I noticed was the lack of detailed instructions, including a list of capabilities. Minus one star for that. This isn't a video game where you are challenged to discover how it works. And where are any instructions? If you look closely on the back of the box, there is a 3-step instruction list "Screw in the bulb, download the app, and pair it with the device" and next to that 180 degrees out of alignment is the web site url "" You read that right, ".co" not ".com". I suppose it costs $5 more to reserve the .com address or maybe someone is sitting on it. There are much more detailed instructions for using the app on the web site, but there is no user manual as such. So, no downloading a manual to read at your leisure. And no way to learn this without an internet setup. Software function: On to the app.... Not too good. The requirements include some that the device must support Bluetooth 4.0/Smart and Android 4.3 or later, if your device is Android. That limits the use quite a bit. Minus another star. One of my 3 year old phones does not have the capability even though it is Android 4.0 with regular old Bluetooth. Fortunately my newest phone has both B/T4.0 and Android 4.4. Bluetooth 4.0 must make this much more reliable I thought. I thought wrong. I tested the app with the light being only about 5 feet away, so that should be close enough. The app is as unstable as any I have seen. The switch control rate varies all over the place from almost instantaneous to several seconds. And the on-screen controls are intermittent as well. Another thing, no matter what I tried, I could not get a yellow light, only orange or green. I tried the light show to music part of the app. This changes light colors and intensity with the music played on your device . At first it appeared to work well, until I noticed that it was not synced with the music and was not keyed to the music either, i,e, specific colors did not match the main pitch of the music. It was just random switching and was the same no matter the type of music played on the phone. Sometimes the light would freeze for several seconds or more, even though the music continued. Minus a 3rd star. After playing with this light for over an hour I stopped, convinced I would never use it again. I may be wrong. Summary: This light has some interesting one-of-a-kind features and is very bright, but is not ready for "prime time" yet.
Date published: 2015-06-02
Rated 4 out of 5 by from Great potential, great fun, needs polishing OVERALL: 7 BRIGHTNESS AND COLOR: 10 FORMAT: 8 CONVENIENCE IN OPERATION: 5 SCHEDULING: 6 PRICE: 8 FIRMWARE UPDATES: 10 In my discussions at the office about this bulb it’s referred to as “The Hundred Dollar Lightbulb”. I think the best way I can describe this bulb would be as a polished prototype or a technology preview. It’s got tremendous potential, but the rough edges really hold it back – especially at this price. I suspect this will be much more polished in another year or two. FORMAT: It’s BIG (4” diameter), which limits your application. This is a spot light and can’t be put in a table light or even a light over a table. It really needs to go in a can. This meant I have two places in my entire house to experiment with it. One of the bathrooms and the mudroom. They have other formats so you should consider this carefully. The heat sink is massive, but in a can this isn’t an issue because the bulb is so bright you can’t see the heat sink when turned on. BRIGHTNESS AND COLOR: The bulb is very bright at 1,100 lumens and it’s pretty cool to be able to adjust the temperature. If you think about it, color temperature is probably the single biggest factor when deciding on an LED bulb. Being able to adjust the color is pretty amazing. CONVENIENCE IN OPERATION: Including Bluetooth connectivity, this is where I have a real problem. I have a half dozen “fancy” lighting systems at home and they all have similar accessibility issues. Sure, once I have the app open and connected it’s straight-forward, but in reality I have to fetch my phone, find the app and open it and then wait for it to initialize and connect to the bulbs. Sometimes it won’t even connect, even when standing 4 feet from the bulb. Add in the tinkering and running for the tablet to try IT and I’m really annoyed. I also noticed my phone disconnecting and reconnecting frequently, presumably while switching between Wi-Fi and BT networking. Also, this light needs to be constantly on in order to be connected to (obviously), so it’s no good installing it in a can where the family is likely to turn the switch off routinely. Not only is this inconvenient, but the fact that I have several incompatible apps driving disparate switches drives me crazy. The app is required, but it’s just not a convenient as I need for a household light. I’d love to see this use Wi-Fi. NOTE: I had to select "iPhone" to locate the app in the Apple Store for my iPad. FIRMWARE UPDATES: Other reviewers reported problems with this but my update went quite smoothly. The iPad updated the bulb in a few minutes and I was then told to leave any other bulbs on while the first bulb coordinated their updates. How cool is that? I give that a 10/10 easily! SCHEDULING: I messed with setting up scenes and experiences (fancy name for scene scheduling). I found the UI to be quirky. While I eventually figured it out I didn’t find it intuitive – it takes getting used to. I’m not going to take too much off for this because I fully expect the software to evolve. That’s the beauty of an app-driven device. While you can schedule a scene for a specific time you cannot establish a duration. This means that instead of creating a single even that, say turns on at 5:00pm and off at 11:30pm” you have to create two events, the second turning it off. Again, I had confusion about this feature, not realizing that scheduled events weren’t enabled. It wasn’t intuitive. Also, all events are in the same list, so to schedule multiple bulbs I can see the list getting unwieldy.
Date published: 2015-06-02
Rated 4 out of 5 by from Bright and effective This light is very bright, and I didn't have any trouble with the tunable features. I was a little disappointed in the iPhone/Android requirement, that I couldn't use a computer or laptop with bluetooth (I would have liked to have controlled it from my always on computer). The 85W equivalent is wider than a standard lightbulb, so ensure you're getting the right model, this one was perfect for fully lighting up a mid-size bedroom. It's also really energy efficient compared to non-LED bulbs.
Date published: 2015-06-10
Rated 1 out of 5 by from Won't turn on and app keeps failing to update Hate to write such a negative review, but this light bulb won't even turn on, much less do any of the cool features it is supposed to be able to do. I have tried five different locations, including two lamps, two overhead recessed locations, and a fan. The bulb just won't turn on. My app also keeps trying to do an update, then says fails every time. It did pair easily with my bulb, so the bulb is obviously getting power but won't turn on. Very disappointed.
Date published: 2015-05-23
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