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Internet #302946874

Model #BreatheSmart-Pure-Pink

BreatheSmart Anti-Microbial Air Purifier with HEPA Pure Filter

How to Get It

Product Overview

The Alen BreatheSmart Classic for large rooms, open concepts, and big spaces cleans the air twice an hour in up to 1100 SqFt. Paired with a True HEPA air filter, BreatheSmart Classic captures 99.97% of airborne particles up to .3 microns and is made to remove allergens like pollen, dust, dander, dust mites, and pet fur. Equipped with an air quality sensor, the power button will change colors to show how clean or dirty the air is in your home. BreatheSmart Classic has tactile buttons and is simple to operate, run the unit on auto mode and the sensor sends a signal to the fan to power up or down, as needed, so you never have to worry about your air. Push the power button once, and the lights shut off for sleep mode. Rest comfortably at night as the BreatheSmart Classic cleans the air you breathe at a whisper-soft soft volume. Made to look good in your home, the stylish design and sleek panels come in a variety of colors and textures to blend on or stand out. Alen is on a mission to solely create effective air purifiers so you can Breathe Better, Feel Better, and Live Better.
  • MOVES A LOT OF AIR QUIETLY: BreatheSmart Classic cleans the air in 1100 SqFt space 2x and hour and does it at a whisper-quiet level. Perfect for living rooms, kitchens, bedrooms, offices, and basements.
  • FILTER FOR DUST AND ALLERGIES: Dust, dander, allergens and fur are no match for the True HEPA filter which captures 99.97% of particles up to .3 microns leaving behind fresh, clean air.
  • AIR QUALITY LIGHT AND SENSOR: The power button changes colors as the sensor detects the particles in the air - in real time. Used on “auto mode” the sensor will adjust the speed of the fan to clean the air more effectively when a higher number of particles are present.
  • FESTIVE COLOR OPTIONS: The panel options with faux wood or metal and unique colorways or textures offer a complimentary look to any home decor, so the BreatheSmart Classic air purifier can blend in or stand out.
  • SLEEP MODE: All BreatheSmart units feature a “lights out mode”, press the power button once and the lights turn off.
  • New: personalize your BreatheSmart with designer panels to match your room decor
  • Versatile HEPA type filter options (all include Alen's pre-filter) are available to address specific needs: HEPA-pure filter - dust and allergens; HEPA-FreshPlus filter - chemicals (VOCs) and odor; HEPA-silver Filter - germs and bacteria; HEPA-OdorCell filter - Smoke and Heavy Odor
  • Click here for more information on Electronic Recycling Programs

Additional Resources

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Maximum coverage area (sq. ft.)
Product Depth (in.)
10 in
Product Height (in.)
26.75 in
Product Width (in.)
17.75 in


Air Purifier Type
Air Treatment Product Type
Air Purifier
Appliance Category
Air Purifiers
Automatic shutoff
CADR (Clean Air Delivery Rate)
Petal Pink
Color Family
Reds / Pinks
Control Type
Effectiveness (%)
Filter/bulb monitor
Filtered or Filterless
HEPA Filter
Number of Air Purifers (Per Pack)
Number of cleaning stages
Package Size
Primary Filter Type
HEPA - True
Product Weight (lb.)
32 lb
Remote Control
Removes bacteria
Removes dust
Removes mold
Removes odors
Removes particulates
Removes pollen
Removes viruses
UVC lamp
Voltage (volts)
Wall Mountable

Warranty / Certifications

Certifications and Listings
ETL Listed
Manufacturer Warranty
Please visit manufacturer's website for more information.

Questions & Answers

Typical questions asked about products:

  • Is the product durable?
  • Is the product easy to use?
  • What are the dimensions of the product?

Customer Reviews

  • 4.8
    out of 27 reviews
  • 100%recommend this product
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Showing 1-10 of 27 reviews
One Serious Air Purifier
This BreatheSmart Anti-Microbial Air Purifier with HEPA Filter is very well built and thought-out. Setup is super simple. The easiest way to use this air purifier is to set it on auto. You can however choose the fan speed yourself (low, medium, high, and turbo). In addition you can set a timer of 4, 8, or 12 hours. You can also set it on ION which helps the filter trap particles. The first time I ran this purifier, I realized that the small ones I've owned in the past were extremely insufficient. This BreathSmart moves some serious air but the fan is completely silent. All you hear is air movement. I tested this downstairs, upstairs, and in the master bedroom of our 2800 sq. ft. home. First, despite the fact that our downstairs area is an open floor plan and greater than the 1100 sq, ft. this is suppose to cover, it did I nice job cleaning the air. It ran at higher speeds upstairs but I think that was due to all the carpet. In our master bedroom this BreathSmart usually stayed on medium or low. It's hard to articulate that the air is cleaner but you can really tell the difference. For one any odors pretty much disappear. Anyone sensitive to dust, pollen, etc. will quickly notice the difference. We ultimately decided to keep this in our master bedroom. The noise from the air is relaxing and I actually feel more refreshed in the morning when this has run all night. This BreathSmart Air Purifier is pricey but with a limited lifetime warranty along with cleaner, healthier air, it's a worthwhile expense.
  • Recommended
2 found this review helpful
This is awesome!
Spring in DC is horrible for pollen, especially tree pollen. You wash your car one afternoon, and wake up the next morning with a green haze covering it and everything else on the street. This is the condition we're dealing with and why we got this air purifier. I have to say, since using this, we have slept soundly and wake up feeling refreshed. It is a very noticeable difference. Now on to the details about this machine. It's a great purifier. it's pretty large (almost three feet high and about 1.5 feet wide), so it takes up some real estate. You need to leave lots of room around it to breathe, so you're not stuffing this in a corner or under a table. That being said, it's an attractive machine, so at least it doesn't look like a small air conditioner is plopped in your room. It has a lot of features and is easy to set up and get running. Simply open the case (it's attached with magnets so it's easy) install the filter (it's 2 inches thick!), and hit the on button to start the magic. It has an option to ionize the air (I use this) which will add some ions to the air making particulate matter stick better to the filter. All the controls are on the top of the machine and you have four different fan speeds (it's pretty quiet too), and the option to turn the light panel off. If you try to sleep with the lights on it's very bright, but hitting the power button twice runs it without the lights. There's also an indicator for when you should change the filter. From what I can tell, this is based on the time the unit is run, there doesn't seem to be a sensor on the filter. There's an option to run it for a timed amount (like a sleep timer), and there's also an LED ring around the power button that tells you the level of particulates in the air. It's red when their high, yellow for medium, and blue for clear. The machine uses an IR sensor on the side to determine particulate level. You have to keep an eye on this as it may get dirty if a lot of dust settles on it and the manual says to simply use a cotton swab to clean it on occasion. Finally, there's an option to run it on AUTO. This is where it becomes a very smart machine. It uses the results of the sensor and adjusts the speed of the fan accordingly to clear the air. It'll run on high (3/3) until the particulates reduce to yellow, then it will switch down to med or low accordingly. There's a fourth speed (Turbo) which is used for large rooms or if you're trying to clean a room quickly. I don't run this all day so I'll usually run it on T for an hour before we go to bed then drop it to medium. The fan noise presents with a very nice white noise and we've enjoyed sleeping with it in the room.
  • Recommended
6 found this review helpful
We highly recommend this air purifier. We noticed a huge difference in our air quality within hou...
We highly recommend this air purifier. We noticed a huge difference in our air quality within hours. We are being pulverized by wildfire smoke in SW Montana, and this product has made our house a smoke free, fresh air zone. Requires a replacement filter subscription for the lifetime warranty, seems worth it to have clean air to breathe.
  • DIY
  • Recommended
Rating provided by a verified purchaser...
Rating provided by a verified purchaser
  • Verified Purchase
So Far So Good!
Unit was easy to get set up and is really quiet for being in my great room. It took about 24 hours for it to get my air quality good and now is working like a charm. I have alot of allergy problems and was especially having issues in my own home. Now I am having no congestion issues or sneezing which is great! This was well worth the investment.
    • Recommended
    It is super! Not only is it quiet, not...
    It is super! Not only is it quiet, not large and overbearing, but it moves the air, so that we can feel that is being effective. It was worth a high rating in Consumer Reports!!!
    • Verified Purchase
    Rating provided by a verified purchaser...
    Rating provided by a verified purchaser
    • Verified Purchase
    Read great reviews about the product sk decided to give...
    Read great reviews about the product sk decided to give it a try as we were getting a dog and I wanted to combat the natural odor/dander. No complaints so far (appx 2 months) and the auto setting is really beneficial. It also helps with the food smell in the house when cooking (we have an open concept style).
    • Verified Purchase
    Very concerned with the amount of dust in my home....
    Very concerned with the amount of dust in my home. Always, waking up with stuffy sinus and a terrible cough. I have noticed a significant difference in air quality and dust problem is more manageable. Very quiet machine and easy to adjust fan speed when i want to watch TV or talk on the phone. Easy to move, because it's light weight, to other rooms if needed. I have recommended this item to all my family members.
    • Verified Purchase
    very prompt
    They were very helpfull on selection and shippment All was good!
      Showing 1-10 of 27 reviews