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Model #305001

Store SKU #928046

1 gal. #M270-3 Cream Custard Semi-Gloss Enamel Low Odor Interior Paint & Primer

$3398
  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
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Product Overview

BEHR PREMIUM PLUS Interior Paint & Primer offers exceptional durability and hide with a finish that resists mildew and stains. In addition, you'll enjoy the benefits of a low odor paint. PREMIUM PLUS is highly ranked by independent 3rd party labs and meets LEED and GREENGUARD GOLD requirements.
  • Ideal for kids’ rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
  • Semi-Gloss Enamel sheen offers a radiant, sleek appearance
  • 1 gallon covers up to 400 sq. ft. depending on application, color selected, and surface porosity
  • Use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer 0.015 in. - 0.019 in. spray tip and 60 mesh filter
  • For best results - to enhance color fidelity, cover stains/oil-based or glossy surfaces or seal highly porous substrates - please use a Behr primer such as BEHR Kitchen, Bath & Trim Stain-Blocking Primer & Sealer No. 75 to prep prior to painting
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C)
  • Low odor for safer air quality
  • Paint and Primer offering exceptional durability
  • 100% acrylic base provides mildew resistant finish
  • Easy application and excellent hide ensures stress-free coverage
  • Superior stain-blocking and stain-resistance
  • Advanced scrubbability makes it easy to maintain the color and finish
  • Easy soap and water cleanup
  • BEHR PREMIUM PLUS is a GREENGUARD GOLD Certified product. It is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage; For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI, VT, WA
  • BEHR PREMIUM PLUS is backed with a Lifetime Limited Warranty






  • California residents

Info & Guides

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Specifications

Dimensions

Container Size
1 Gallon

Details

Approximate Coverage (sq. ft.)
400
Base Material
Acrylic
Color Family
Yellow / Gold
Color/Finish
Cream Custard
Dry to touch (min.)
60
Hexadecimal Value
F2D7B1
HSL Value
35.1:71.4:82.2
Minimum Temperature for Use (F)
50
Number of coats recommended
2
Paint & Primer in One
Yes
Paint Key Features
Low Odor,Paint & Primer in One
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
Protection Type
Mildew Resistant
Returnable
Non-Returnable
RGB Value
242:215:176
Sheen
Semi-Gloss
Substrate/Surface Use Type
Brick,Drywall,Masonry,Plaster,Stucco,Vinyl,Wood
Time before recoating (hours)
2
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Certifications and Listings
Greenguard Gold
Manufacturer Warranty
LIFETIME LIMITED WARRANTY

Questions & Answers

Typical questions asked about products:

  • Is the product durable?
  • Is the product easy to use?
  • What are the dimensions of the product?

Customer Reviews

  • 4.7
    out of 906 reviews
  • 94% recommend this product
Filter by:
Showing 1-30 of 906 reviews
Poor finish
On my 3rd coat and it is finally starting to look passable. It is being used to cover off white bookshelves and a wood exit door with sidelights and mullions. A lot of extra time and effort on a job that should have been one coat.
by
Response from BehrJun 14, 2021
Hi BehrBones,

Thank you for reviewing Behr Premium Plus Paint. I'm sorry to hear about the coverage issue experienced, as that's not typical or what we want our customers to go through. Customer satisfaction is very important to us and I encourage you to contact Behr directly for further assistance. We'd love to learn more about your project and find the best way to help.

Kindest regards,

Doris Behr
    Best paint best buy
    [This review was collected as part of a promotion.] I bought this paint a week ago. It was custom match to perfection. Thank you. My walls look amazing.
    by
      • Recommended
      The Best Cabinet Paint!
      I have used this paint on laminate furniture, a bathroom vanity, and kitchen cabinets. This paint is so durable and has not chipped, even with 2 toddler boys around my house. I highly recommend this paint for cabinets and furniture!
      by
        • Recommended
        Easy to use
        [This review was collected as part of a promotion.] I bought both the stain resistance ceiling paint and also semi gloss for the walls in my bathroom great results
        by
          • Recommended
          Affordable quality paint
          [This review was collected as part of a promotion.] I've always used premium plus for our interior walls. It works great.
          by
            • Recommended
            Good overall paint, in application and results
            Spreads well, high hiding (one coat could be enough with good white primer or white undercoat).
            by
            • Verified Purchase
            • Recommended
            Great paint
            [This review was collected as part of a promotion.] I recently bought ALOT of Behr paint to have my whole house repainted. The paint itself is awesome. It glides on smoothly and evenly. It is one of the best paints on the market. Alittle pricey but overall long lasting
            by
              • Recommended
              Great Coverage
              [This review was collected as part of a promotion.] I bought this product to Paint my Bathroom that I Remodeling...I removed a Medicine Cabinet and Put sheetrock in to cover the hole...The Paint Covered the Sheet Rock in Two Coats and was very Smooth and Looked Wonderful...
              by
                • Recommended
                Best quality paint I've used.
                [This review was collected as part of a promotion.] This is the only paint I will use from now on. So easy to work with and the result is beautiful. Coverage is great without needing a second coat.
                by
                  • Recommended
                  Ok, but better with latex extender
                  Dries very quick which is a negative in my opinion, does not apply very nicely however with latex extender added application is greatly improved. Leaves a durable coating on trim.
                  by
                  • Verified Purchase
                  Thick paint. Works well
                  Used to paint the walls of my cottage. Washes well, hides well. thick paint
                  by
                  • Verified Purchase
                  • Recommended
                  Great Product
                  Purchased product to brighten household trim as I was getting a house ready for sale. Product worked great and I was very satisfied.
                  by
                  • Verified Purchase
                  • Recommended
                  Would not buy any other paint! ❤️
                  [This review was collected as part of a promotion.] My father worked 30 years in a hardware store. He always gave me the paint I needed and I gave him the color! He is no longer with us. But I learned over the years of making mistakes, flat, satin, cheap sale other brands. I will not paint anything unless is is BRHR. The web site is great in matching colors that transitions from room to room.
                  by
                    • Recommended
                    Interior Semi-Gloss Enamel Paint - Ultra Pure Whit
                    Did not cover quite as well as I thought it would. Took 3 coats.
                    by
                    • Verified Purchase
                    Great Coverage Bad Rebates
                    [This review was collected as part of a promotion.] I just painted my basement and use 2 five gallon buckets of your paint. I am very happy with the paint. Not so happy with the rebates. I bought these 2 five gallon buckets of paint last year and i took a picture of the ad in the store and on line and my receipt and you would not honor it! I just bought 3 mire 5 gal buckets of paint today. It says there is no rebate but i got an email sent to me that there is $15 off each bucket in the store. They did NOT give it to me and when i asked about it they said they didnt know anything about it. You used to give $40 off each five gallon bucket and now it is only $15. I wish i lived closer to Lowes because they still give $40 off! I like your paint but it is very expensive. It is very frustrating when you cant even get the dang rebate!
                    by
                      • Recommended
                      Best paint I e ever used
                      [This review was collected as part of a promotion.] Been flipping houses for 20 years. Discovered Behr about 6 years ago and I won’t use anything else. Love this paint!!
                      by
                        • Recommended
                        GREAT COVERAGE
                        [This review was collected as part of a promotion.] I decided to pain my garage door. Since I had a gallon of this paint in my house, I decided to use it to paint my very old garage door. Even though this paint is an interior paint, my garage door came out great. The clean up was so easy, and there wasn't any strong smell.
                        by
                          • Recommended
                          Sprays very nicely
                          [This review was collected as part of a promotion.] I was skeptical about spraying this paint, but needed to paint louvered closet doors. It thinned well to the right consistency and went on the doors to produce a pleasant sheen. Covered perfectly in one coat.
                          by
                            • Recommended
                            My kind of paint
                            [This review was collected as part of a promotion.] I have been buying this same can of paint at Home Depot for about three years, in an inch-by-inch home DIY remodel: ultra untinted white. Unlike public health and a bathroom contractor, the paint has never failed me
                            by
                              • Recommended
                              Best paint ever!
                              [This review was collected as part of a promotion.] I have used this paint for years and tried other expensive brand and nothing out there has the best quality as this product, I’m about to paint my living/dining room and guess what I’m using? You right Behr paint!!
                              by
                                • Recommended
                                PerfePerfect coverage
                                [This review was collected as part of a promotion.] I used this pain and couldn't be happier! Perfect color and smooth application . So many complements.. Definitely product I'll only use ..
                                by
                                  • Recommended
                                  Great paint
                                  [This review was collected as part of a promotion.] Paint and primer in one…great coverage.Love this paint.
                                  by
                                    • Recommended
                                    Great Paint and Primer
                                    [This review was collected as part of a promotion.] I used this for my kitchen and loved how well it covered the the old color in less coats.
                                    by
                                      • Recommended
                                      Great coverage and easy clean up
                                      [This review was collected as part of a promotion.] I have used this product on all of my rooms. It covers beautifully often needing only touch ups rather than a full second coat. The color choices including customized colors are wonderful allowing me to express myself and make my home my own. It cleans uneasily even after my little fur friends decide to paw print the hardwood or luxury compressed vinyl floors. I won't use other brands.
                                      by
                                        • Recommended
                                        Best pain ever
                                        [This review was collected as part of a promotion.] I just painted one of our bathrooms. I love how smooth this goes on and the coverage is amazing. I have been on this house for 20 years and only use Behr paint.
                                        by
                                          • Recommended
                                          Great paint made my house stand out and vibrant
                                          [This review was collected as part of a promotion.] Great paint made my house stand out and vibrant and colorful
                                          by
                                            • Recommended
                                            Great paint
                                            [This review was collected as part of a promotion.] Love how smooth and silky the paint is and most importantly easy to clean!
                                            by
                                              • Recommended
                                              Best paint ever!!!
                                              [This review was collected as part of a promotion.] Best paint ever! Easy to use, excellent coverage, and absolutely gorgeous colors! Dries quickly and evenly! The colors are true to the chips too!!
                                              by
                                                • Recommended
                                                Great finish!!
                                                [This review was collected as part of a promotion.] Great paint for a great price. Value and quality all in one. We used for trim and it looks amazing!!
                                                by
                                                  • Recommended
                                                  Great coverage
                                                  [This review was collected as part of a promotion.] I love this paint! Great coverage for a semi gloss and very easy to apply. The best part is it has a very low smell when using it compared to other paints that leave a odor for sometimes days.
                                                  by
                                                    • Recommended
                                                    Showing 1-30 of 906 reviews