Model # 305001

Internet #202761530

Store SKU #928046

BEHR Premium Plus 1 gal. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint and Primer in One
0678885051280

BEHR Premium Plus

1 gal. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint and Primer in One

  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
$2998 /each
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Frequently Bought Together

Installation Options

Product Overview

  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
BEHR Premium Plus Zero VOC, Self-Priming Interior Semi-Gloss Enamel is 100% acrylic, provides a mildew resistant finish and is great for cabinets and trim. This sheen resists stains, moisture and wear; provides ultimate durability and exceptional hide. The finish displays a radiant, sleek appearance.
  • Ideal for kids' rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
  • 100% acrylic finish for easy cleaning
  • Extremely strong finish that displays a radiant and sleek appearance
  • Covers 250 - 400 sq. ft. per gallon
  • Easy soap and water clean-up
  • Exceptional latex formula provides a mildew resistant finish
  • Self priming finish that seals the surface
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT
  • Click here to use our paint calculator and estimate how much paint you need to complete your project
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



  • Click here to use our paint calculator and estimate how much paint you need to complete your project

Product Overview

  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
Model #: 305001
Sku #: 928046
Internet #: 202761530

BEHR Premium Plus Zero VOC, Self-Priming Interior Semi-Gloss Enamel is 100% acrylic, provides a mildew resistant finish and is great for cabinets and trim. This sheen resists stains, moisture and wear; provides ultimate durability and exceptional hide. The finish displays a radiant, sleek appearance.

California residents: see   Proposition 65 information

  • Ideal for kids' rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
  • 100% acrylic finish for easy cleaning
  • Extremely strong finish that displays a radiant and sleek appearance
  • Covers 250 - 400 sq. ft. per gallon
  • Easy soap and water clean-up
  • Exceptional latex formula provides a mildew resistant finish
  • Self priming finish that seals the surface
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT
  • Click here to use our paint calculator and estimate how much paint you need to complete your project
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



  • Click here to use our paint calculator and estimate how much paint you need to complete your project

Info & Guides

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Specifications

Dimensions

Container Size
1 GA-Gallon
Coverage Area (sq. ft.)
400

Details

Color Family
Whites
Color Number
3050
Color/Finish
Ultra Pure White
Dry to touch (min.)
60
HSL Value
75.0:22.2:96.5
Hexadecimal Value
F8F9F5
Interior/ Exterior Paint
Interior Paint
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint/Stain Clean Up
Soap & Water
Paint/Stain Key Features
Mildew Resistant,Tintable
Professional Paint Supplies & Values
Pro Supplies
RGB Value
247:248:244
Returnable
30-Day
Sheen
Semi-Gloss
Time before recoating (hours)
2
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
LIFETIME LIMITED WARRANTY

Specifications

Dimensions

Container Size
1 GA-Gallon
Coverage Area (sq. ft.)
400

Details

Color Family
Whites
Color Number
3050
Color/Finish
Ultra Pure White
Dry to touch (min.)
60
HSL Value
75.0:22.2:96.5
Hexadecimal Value
F8F9F5
Interior/ Exterior Paint
Interior Paint
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint/Stain Clean Up
Soap & Water
Paint/Stain Key Features
Mildew Resistant,Tintable
Professional Paint Supplies & Values
Pro Supplies
RGB Value
247:248:244
Returnable
30-Day
Sheen
Semi-Gloss
Time before recoating (hours)
2
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
LIFETIME LIMITED WARRANTY

Questions & Answers

Is it ok to paint it on a ceiling? (3 questions)

Q1: I've never painted before... and while I was searching for this Behr Paint, I saw some of them were labeled for "ceiling." Do we use different type of paint for walls and ceilings? Q2: I am looking for a sample of Behr Premium Plus Ultra Pure White #1050. I couldn't find it on the Home Depot website... Do they have them in the store? Q3: I found a 10 year old(probably older) Behr #1050 paint that the previous home owner had left... It's not dried but looks kind of yellowish and smells like poison. I shouldn't use this, right...? Thank you...
Asked by: Mimi
Q1 - Ceiling white is generally a flat paint and will give the feeling of more warmth in the room...,.. It's a good thing. Q2 - I don't believe HD has "Samples". The high end paint stores have 4(?) ounce samples but the price of their paints make them VERY expensive. Get the color swatch/cards and do the best you can. It'll be fine. Q3 - Spread some on some cardboard every few days until it's all gone and dried up . That's the only safe way of disposing it. I wouldn't think of using paint that's questionable ~ it's too much work to worry about the price of the paint.
Answered by: JIMBO
Date published: 2018-04-27

Coats

How many coats do I need to do? I’m going a darker grey over a purple/pink. Can I get away with one?
Asked by: Painting
No, you will need two coats for good coverage
Answered by: Vetinstruct
Date published: 2018-04-24

I need to paint a wall white that's already been pre painted dark brown do i need a first coat of primer?

The wall has designs colored in dark brown. I know this product has primer in in but i need to know if it's recommended to use a bucket of primer by it self first or can i achieve same result by using this product by it self?
Asked by: Elgin
This is one up from Behr bottom barrel grade, despite what the label says as "Premium Plus". Over a dark brown, count on three and probably four coats if using this grade.
Answered by: DB58
Date published: 2018-02-28

Can BEHR Premium Plus 1-gal. Ultra Pure White Flat Zero VOC Interior Paint be used over new drywall or do I need a primer?

Asked by: Sal
I would not recommend this paint to anyone for any application
Answered by: Doug
Date published: 2018-05-07
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Customer Reviews

1 gal. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint and Primer in One is rated 4.3 out of 5 by 6136.
Rated 5 out of 5 by from I use the Behr "Premium Plus" line of paints in my own home, on painting jobs, and in houses I ha... I use the Behr "Premium Plus" line of paints in my own home, on painting jobs, and in houses I have "flipped". It is a good performing paint-- easy to work with, goes on well, and provides a durable, even finish. I am NOT a fan of the (Ultra and Marquis) "primer in the paint" lines- I don't like how they go on, their drying characteristics, or their durability/repairability (in the event of scrapes or chips). I heartily recommend Premium Plus to my clients, and they've been very happy with the results!
Date published: 2018-04-17
Rated 5 out of 5 by from I was able to paint my living room myself. Behr paint was the best since I didn't have to put mor... I was able to paint my living room myself. Behr paint was the best since I didn't have to put more than I needed. I had a painter who never showed up so I borrowed a neighbor's ladder and painted my living room myself and thereby saved $700 which is what the painter quoted. I'm 70 years old so I took my time. I would definitely recommend Behr paint to anyone. I had them mix a light beige which makes the room light and airy looking.
Date published: 2018-04-24
Rated 5 out of 5 by from Behr is the best paint I've ever used. I will... Behr is the best paint I've ever used. I will never use anything else. The coverage is great, you can get any color, and I no longer have to prime to get a great paint job. Their customer service is also amazing if you ever need it. I highly recommend Aspiring Blue.
Date published: 2018-01-02
Rated 5 out of 5 by from I love Behr paint. It covers so much better than some of the less expensive paints that say they ... I love Behr paint. It covers so much better than some of the less expensive paints that say they cover in one pass. We use this particular one for moulding.
Date published: 2017-12-29
Rated 3 out of 5 by from The problem I had with this paint is that it is the shiniest eggshell I have seen. I would class ... The problem I had with this paint is that it is the shiniest eggshell I have seen. I would class this "eggshell" as satin and was not what I was looking for in terms of sheen. One coat on new Sheetrock pretreated with USG Firstcoat was not satisfactory especially on the ceiling. Purchased some other brand flat to redo the ceiling area even though I had successfully used other brands satin for ceilings. That give you an idea of how shiny this stuff is. The leveling out was ok but roller marks were easily seen . Now admittedly this was a worst case situation with 7 foot ceilings and oblique lighting in a converted attic. Still I expected better.
Date published: 2018-05-01
Rated 1 out of 5 by from This stuff is a hot mess. I would rather do something right instead of quickly. This paint drie... This stuff is a hot mess. I would rather do something right instead of quickly. This paint dried while I was trying to apply it because it was too thick. Once on, it looked like a first grader put it on. The old "several thin coats" is out the window. I once believed Behr was the best. No more. The last time I painted--last year--I had a choice paint with or paint without primer. Not any more. Never again. The trim on my room is awful.
Date published: 2017-12-30
Rated 5 out of 5 by from I've been paining for many, many years and in my opinion, this is the best Primer/All-in-One pain... I've been paining for many, many years and in my opinion, this is the best Primer/All-in-One paint on the market today - of ANY brand. I've used over 100 gallons of this product so far on my latest project and it has been 100% consistent in it's quality, adhesion and coverage. The fact that it emits zero (0) VOC's is an enormous huge plus. We use plain white (as pictured) for all ceilings. We use the exact same product for the walls as well except that we have it tinted to our needs before leaving the store. I cannot say enough about this product.
Date published: 2017-09-12
Rated 5 out of 5 by from Good paint overall. This paint had good ratings from... Good paint overall. This paint had good ratings from Consumer Reports. It is low VOC and the subtle smell will not linger for days. I found it to have good coverage for a single coat. My walls were contractor white and the colors I picked in Behr were not very dark. If your color change is significant, I would recommend two coats. DON'T USE PAINT ADDITIVES. I live in the desert, where the paint dries VERY fast and WILL leave roller marks. I was advised to use FLOETROL to extend the dry time, but what I found is that the paint with Floetrol will tend to smear on. My walls are textured and the smearing was a problem. I tried paint without Floetrol and it didn't smear. The only way to get around roller marks is to spray, which was out of the questions for me. I read a lot of negative "blog" comments about Behr, but I like the results VERY MUCH. Had a couple of rubs and dirt stains since I finished and they cleaned up easily with a paper towel and some warm water. I think that the negative bloggers are the "big name" paint companies bashing on the competition.
Date published: 2017-12-19
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