Model # 175001

Internet #204405964

BEHR Premium Plus Ultra 1 gal. #52 White Matte Interior Paint and Primer in One

BEHR Premium Plus Ultra

1 gal. #52 White Matte Interior Paint and Primer in One

  • Excellent durability & hide in fewer coats
  • Matte sheen best for living rooms, dining rooms & bedrooms
  • Stain-blocking paint & primer in one
$ 30 98 /each
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Frequently Bought Together

Frequently Bought Together

Product Overview

  • Excellent durability & hide in fewer coats
  • Matte sheen best for living rooms, dining rooms & bedrooms
  • Stain-blocking paint & primer in one
To bring classic beauty to all of your home’s interior walls, choose BEHR Premium Plus Ultra Interior Matte. This traditional matte paint will create a low-reflective appearance that’s perfect for all of your home's rooms. It’s also great for hiding minor flaws, dents and nicks. Get the beautiful color you want with the exceptional durability you need.
  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • White is coastal white with a cool undertone Depending on the light source or time of day, it may appear as a clear white but not to stark on walls
  • Low VOC, 100% acrylic base provides exceptional adhesion and durability
  • Matte sheen offers a low-reflective appearance to help hide surface imperfections
  • 1 can covers up to 400 sq. ft. depending on surface porosity
  • Advanced stain-blocking formula
  • Stain and scuff resistant
  • Easy to clean for your convenience
  • Antimicrobial-mildew resistant finish helps maintain a lasting freshly painted appearance in high-moisture areas
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



  • California residents see Prop 65 WARNINGS

Product Overview

  • Excellent durability & hide in fewer coats
  • Matte sheen best for living rooms, dining rooms & bedrooms
  • Stain-blocking paint & primer in one
Model #: 175001
Internet #: 204405964

To bring classic beauty to all of your home’s interior walls, choose BEHR Premium Plus Ultra Interior Matte. This traditional matte paint will create a low-reflective appearance that’s perfect for all of your home's rooms. It’s also great for hiding minor flaws, dents and nicks. Get the beautiful color you want with the exceptional durability you need.

  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • White is coastal white with a cool undertone Depending on the light source or time of day, it may appear as a clear white but not to stark on walls
  • Low VOC, 100% acrylic base provides exceptional adhesion and durability
  • Matte sheen offers a low-reflective appearance to help hide surface imperfections
  • 1 can covers up to 400 sq. ft. depending on surface porosity
  • Advanced stain-blocking formula
  • Stain and scuff resistant
  • Easy to clean for your convenience
  • Antimicrobial-mildew resistant finish helps maintain a lasting freshly painted appearance in high-moisture areas
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



  • California residents see Prop 65 WARNINGS

Info & Guides

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Specifications

Dimensions

Container Size
1 GA-Gallon

Details

Color Family
White
Color Number
52
Color/Finish
White
Dry to touch (min.)
120
HSL Value
60.0:9.5:91.8
Hexadecimal Value
EEEAE8
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
RGB Value
235:235:230
Returnable
30-Day
Sheen
Flat/Matte
Time before recoating (hours)
4
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
Limited Lifetime Guarantee

Specifications

Dimensions

Container Size
1 GA-Gallon

Details

Color Family
White
Color Number
52
Color/Finish
White
Dry to touch (min.)
120
HSL Value
60.0:9.5:91.8
Hexadecimal Value
EEEAE8
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
RGB Value
235:235:230
Returnable
30-Day
Sheen
Flat/Matte
Time before recoating (hours)
4
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
Limited Lifetime Guarantee

Questions & Answers

Is this a semi-gloss I'm using it on m Base moulding and interior door

Asked by: Ed
In my opinion semi-gloss never looks good on trim, it looks like the paint has faded and needs new paint. Use high gloss.
Answered by: Probuilder
Date published: 2018-03-01

Can this paint be used over an oil base paint?

Can the Behr paint + primer be used over oil based paint without other primer being used or sanding?
Asked by: jbs1950
You can paint water over oil but never the reverse. Oil paint cracks when covering water based paint. That said I wouldn't recommend going over oil paint without a coat of primer for adhesion reasons.
Answered by: JT
Date published: 2018-07-03

cover darker color with white

I have 2 walls that are dark greenish and I would like the walls white will 1 coat paint with primer do the job. I am going to paint the walls myself. Will the paint with primer work.
Asked by: myhouse
I will join Team NO. One coat did not cover a light blue wall and make it white. I would plan on two coats.
Answered by: Sandy
Date published: 2018-02-28

is this paint latex paint

Asked by: buba
I'm not sure if it is a latex or acrylic latex, but it is a water soluable paint.
Answered by: DIYNM
Date published: 2018-04-27
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Customer Reviews

1 gal. #52 White Matte Interior Paint and Primer in One is rated 4.4 out of 5 by 2332.
Rated 5 out of 5 by from Worth Every Penny I admit I was very skeptical of the claims that this paint will cover with one coat, but I decided to try it. I was going to paint over my daughter's bedroom which was done in a dark purple several years ago. Since I was changing to a light green, I did not think this paint would cover in one coat. To my surprise and astonishment it did!!! It might cost a little more than those bargain brand paints, but it does what they say it will do. Made a believer out of me. It even covered her 'art work' on one wall (with, dark red, blue, orange and yellow paint) done when she was 10 years old. I will use Behr on all my projects from now on.
Date published: 2015-05-08
Rated 1 out of 5 by from Absolute waste of money; I now have 5 coats on an already painted wall that was cream previously ... Absolute waste of money; I now have 5 coats on an already painted wall that was cream previously and I finally have coverage. That's not the worst part, we went back to the store and complained as the matte sheen is not even, it goes from flat to matte to more satin across the wall and depending which way the roller or brush was oriented. I was told it must be my roller, so I stupidly purchased another can and a new roller as recommended, but the finish is just the same and it is not the wall having different porosity. Window light shines across the wall and the paint finish looks terrible. We are giving up and going back to Kelly Moore.
Date published: 2016-12-11
Rated 5 out of 5 by from Great product!! I bought this on a whim not knowing if the classic silver paint will be able to cover a deep terracotta on my living room wall. Well, it did in one coat! the paint is thick but did an amazing job at covering the old color and saved me a lot of time not having to add primer on separately. I used about 3/4 of the gallon on 2 very large walls. Very low fumes. It dried up quickly and evenly. I will definitely buy this again for any future project.
Date published: 2014-12-15
Rated 3 out of 5 by from Sheer! It goes on SHEER! 3 stars for the color alone, but be prepared to be painting for a while. I have painted using dark colors before from the Behr line and they went on really nicely. Dark and thick. Most areas did not need more than one coat with a few touch ups here and there. For some reason, this color, "January Garnet" is terrible. It goes on sheer. That is bad when you are aiming for a deep red. After 3 *full* coats the color is beautiful. Its exactly the color I wanted. A deep almost blood red. We went through a whole gallon painting a small bathroom. For a different similar sized bathroom we used less than half a gallon of another dark colored Behr paint.
Date published: 2013-11-18
Rated 1 out of 5 by from Very Disappointed With 20 years painting experience, I used Behr Ultra Premium because my client selected a Behr Colour. Because it was a red-burgundy shade, I specifically asked in a deep tint primer was necessary--I was assured the paint would cover in two coats--just like the red paint board that was displayed in the sales area to show "two coat coverage." Needless to say, the coverage was terrible. Five coats were needed and that is still not enough! What a sham! Instead of one gallon, three gallons were needed! The price may be better than other premium paints but it certainly costs more in time and coverage. This paint may be satisfactory for "weekend painters," but it clearly does not meet the professional's standards.
Date published: 2010-07-22
Rated 1 out of 5 by from The paint has to be rolled on with a heavy coat to get coverage, but when I lookd at the section ... The paint has to be rolled on with a heavy coat to get coverage, but when I lookd at the section a few minutes later, the paint would have drips running down he wall. Problem is that when I re-rolled the section to eliminate the drips, enough paint was removed so that there was show-through of the paint being covered. I needed at least three coats to get reasonable coverage. The color change was not extreme - the original paint color was a light grey and the new paint was an off-white (Swiss Coffee). I went back to the store and bought a can of Behr Premium Plus paint and was able to finish the job with one coat. I will never buy the Ultra paints again
Date published: 2018-05-30
Rated 1 out of 5 by from 3 coats??? WE purchased the flat enamel with Primer so we wouldn't have to do 2 coats. The color we selected awas a little lighter than what was previously on the walls. The problem we had, was the ceiling cuts would not blend to the wall. We figured out that we would have to paint the cut again. After the second coat, it still would stick out so we went with a third coat. This fixed the problem.(we hope, it still hasn't dried) In doing the second and 3rd coats, we had to buy 2 more gallons. On the fourth gallon , we saved the nine bucks for the 'with primer" and went with just the color. We always have been happy with Behr but I feel the paint with primer is a little overrated.
Date published: 2011-04-02
Rated 4 out of 5 by from An all white house We just purchased a new home and it ENTIRELY white! The master bedroom vaulted ceiling was our first project. The paint went on well. It will need touched up at some of the roller marks or we will have to do 2 coats. The paint is a little pricey but covers pretty well and lasts FOREVER. We used it in our last home and never changed the color in the 5 years we lived there. My only gripe would be that the color swatches look very different in the store than when you get them home and that the nifty computer design does not show the colors accurately. Other than those two things which have nothing to do with the quality of the paint, we love it.
Date published: 2011-01-05
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