Model # 175001

Internet #202831312

BEHR Premium Plus Ultra 1 gal. #UL260-14 Ultra Pure White Flat Enamel Interior Paint and Primer in One
0678885055837

BEHR Premium Plus Ultra

1 gal. #UL260-14 Ultra Pure White Flat Enamel Interior Paint and Primer in One

  • Stain-blocking paint & primer in one
  • Excellent durability & hide in fewer coats
  • Finish resists stains and scruffs
$2998 /each
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Frequently Bought Together

Product Overview

  • Stain-blocking paint & primer in one
  • Excellent durability & hide in fewer coats
  • Finish resists stains and scruffs
Behr Premium Plus Ultra Interior is a Low VOC, Paint and Primer in one that saves time and gives you superior coverage in fewer coats. It's performance driven paint and primer in one formulation features Nanoguard technology with an extra-protective shell that offers excellent stain removal and resistance, outstanding water and scuff resistance, and great touch up, coverage and hide, creating an easy to clean stays looking new longer finish. Choose from the sophisticated Behr Premium Plus Ultra collection of 386 exclusive, designer hues or choose from over 2000 beautiful Behr colors to find your perfect color.
  • Ideal for application on walls, trim, doors, windows, cabinets, interior furniture and ceilings formulated for easy application with a nylon/polyester brush or 3/8 -1/2 in. nap roller, depending upon surface texture
  • 100% acrylic latex paint and primer in one base provides exceptional adhesion and durability
  • Flat Enamel finish provides a non reflective appearance to help minimize surface imperfections and provide easy touch-up
  • Covers up to 400 sq. ft. per gallon
  • A high performance paint and primer in one developed using Behr’s revolutionary Nanoguard technology
  • Scuff and stain resistant
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



Product Overview

  • Stain-blocking paint & primer in one
  • Excellent durability & hide in fewer coats
  • Finish resists stains and scruffs
Model #: 175001
Internet #: 202831312

Behr Premium Plus Ultra Interior is a Low VOC, Paint and Primer in one that saves time and gives you superior coverage in fewer coats. It's performance driven paint and primer in one formulation features Nanoguard technology with an extra-protective shell that offers excellent stain removal and resistance, outstanding water and scuff resistance, and great touch up, coverage and hide, creating an easy to clean stays looking new longer finish. Choose from the sophisticated Behr Premium Plus Ultra collection of 386 exclusive, designer hues or choose from over 2000 beautiful Behr colors to find your perfect color.

California residents: see   Proposition 65 information

  • Ideal for application on walls, trim, doors, windows, cabinets, interior furniture and ceilings formulated for easy application with a nylon/polyester brush or 3/8 -1/2 in. nap roller, depending upon surface texture
  • 100% acrylic latex paint and primer in one base provides exceptional adhesion and durability
  • Flat Enamel finish provides a non reflective appearance to help minimize surface imperfections and provide easy touch-up
  • Covers up to 400 sq. ft. per gallon
  • A high performance paint and primer in one developed using Behr’s revolutionary Nanoguard technology
  • Scuff and stain resistant
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



Info & Guides

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Specifications

Dimensions

Container Size
1 GA-Gallon
Coverage Area (sq. ft.)
400

Details

Color Family
Whites
Color Number
UL260-14
Color/Finish
Ultra Pure White
Dry to touch (min.)
120
HSL Value
60.0:26.3:96.3
Hexadecimal Value
F8F8F3
Interior/ Exterior Paint
Interior Paint
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint/Stain Clean Up
Soap & Water
Paint/Stain Key Features
Mildew Resistant,Tintable
RGB Value
248:248:243
Returnable
Non-Returnable
Sheen
Flat/Matte
Time before recoating (hours)
4
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
Limited Lifetime Guarantee

Specifications

Dimensions

Container Size
1 GA-Gallon
Coverage Area (sq. ft.)
400

Details

Color Family
Whites
Color Number
UL260-14
Color/Finish
Ultra Pure White
Dry to touch (min.)
120
HSL Value
60.0:26.3:96.3
Hexadecimal Value
F8F8F3
Interior/ Exterior Paint
Interior Paint
Minimum Temperature for Use (F)
50
Paint & Primer in One
Yes
Paint/Stain Clean Up
Soap & Water
Paint/Stain Key Features
Mildew Resistant,Tintable
RGB Value
248:248:243
Returnable
Non-Returnable
Sheen
Flat/Matte
Time before recoating (hours)
4
Tint Base
Base 1
Transparency
Solid

Warranty / Certifications

Manufacturer Warranty
Limited Lifetime Guarantee

Questions & Answers

What is the difference between a satin finish and an eggshell finish? thanks

Asked by: Ric
Yes I use satin and semi gloss on trim not eggshell which I have use on walls
Answered by: Dennis
Date published: 2015-09-20

Why is this paint not sold in stores?

Asked by: JoeBrown
It is sold in stores, the real question is why do you have to wait 11 days to pick it up when it's already in stock??
Answered by: Joseph
Date published: 2017-05-07

I was wondering if the paint in the 8 oz. sample size is exterior paint, or is it just for color ...

I was wondering if the paint in the 8 oz. sample size is exterior paint, or is it just for color testing? We have been asked to do a small outdoor project with many colors, so the small size would be ideal if it will withstand the weather...
Asked by: countrycrafts
Hello, Great question. The 8oz samples were designed just to test the color and they are filled with interior paint. We would not recommend them for an exterior project. Best regards, Kevin
Answered by: BrandAnswers
Date published: 2017-06-30

Can this be used to paint a brick fireplace exterior? Withstand the temperature?

Asked by: Paintie
Hello, Thank you for your interest in our products. Our Paint can be used on the outside brick of a fireplace. However, if the surface is too hot to touch while the fireplace is on, then we would not recommend it on that surface. Best regards, Kevin
Answered by: BrandAnswers
Date published: 2017-06-08
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Customer Reviews

1 gal. #UL260-14 Ultra Pure White Flat Enamel Interior Paint and Primer in One is rated 4.7 out of 5 by 521.
Rated 5 out of 5 by from Goes on smoothly and only one coat needed...That is a plus right there! The job gets done faster! Goes on smoothly and only one coat needed...That is a plus right there! The job gets done faster!
Date published: 2017-08-10
Rated 5 out of 5 by from Perfection We recently did a long needed makeover in our home, every surface in from ceilings, walls, woodwork & trim has been painted. bought our first gallon of Behr Ultra for the first room & was so impressed with the results bought nothing but Behr for the entire project. I cannot express how happy we are with the coverage, ease of use & true to advertised color! We feel like we are living in a brand new home!! [This review was collected as part of a promotion.]
Date published: 2017-06-30
Rated 2 out of 5 by from Buy a separate primer The 2 recommended coats didn't cover the previous paint. I had to spend extra money and time to apply a 3rd coat. I made the mistake to buy all the paint for the house and now I'll have to spend extra money to buy quality primer for the rest of the rooms. [This review was collected as part of a promotion.]
Date published: 2017-09-22
Rated 4 out of 5 by from Good for the Price It was a little thinner than other paints I have used which caused some running that I had to stay on top of, but covered area well and did the job! [This review was collected as part of a promotion.]
Date published: 2017-06-27
Rated 5 out of 5 by from Outstanding I used the interior matte on my main living areas and the eggshell in wet areas. Outstanding coverage, easy clean up, and good pricing with rebate. [This review was collected as part of a promotion.]
Date published: 2017-11-09
Rated 5 out of 5 by from Great Paint Products ! Love all the Behr products. Always great coverage, easy cleanup and covers imperfections perfectly. [This review was collected as part of a promotion.]
Date published: 2017-06-27
Rated 5 out of 5 by from Excellent It is an excellent paint. Easy go on. Easy to clean up and covers very well. [This review was collected as part of a promotion.]
Date published: 2017-06-27
Rated 5 out of 5 by from Great Coverage One coat coverage and dry very evenly. Touch ups blend great as well. [This review was collected as part of a promotion.]
Date published: 2017-06-28
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