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5 gal. #P150-7 Flirt Alert Extra Durable Flat Interior Paint & Primer

$15900
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  • Flat finish with the durability of a gloss
  • Advanced scuff and mar resistance
  • Exceptional burnish resistance, easy-clean finish
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Product Overview

BEHR ULTRA SCUFF DEFENSE Stain-Blocking Paint and Primer* is an interior paint that's too tough to scuff and sets a new standard for flat paint durability. BEHR ULTRA SCUFF DEFENSE features breakthrough innovation to deliver a rich flat finish that is truly durable enough for high-traffic areas. This low-reflective flat finish is easy to clean, touches up well and hides minor surface imperfections. Don't settle or compromise between the flat look you desire and higher level of durability you require. *A PRIMER COAT MAY BE NEEDED ON SOME SURFACES. SEE BACK LABEL FOR DETAILS.
  • Ideal for busy high traffic areas, family rooms, dining rooms, bedrooms and ceilings
  • Available in an EXTRA DURABLE FLAT SHEEN which provides a beautiful non-reflective appearance along with excellent touch-ups
  • Excellent hide; 5 gallons cover up to 2000 sq. ft. depending on application, color and surface porosity
  • For best application, use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer (0.015 in. - 0.019 in. spray tip, 60 mesh filter)
  • Use BEHR ULTRA SCUFF DEFENSE Paint as a primer for properly prepared uncoated or painted interior surfaces, including woods that contain tannins (2 primer coats required for redwood and cedar) and heavily stained areas
  • Lock in stains with BEHR ULTRA SCUFF DEFENSE Paint as a spot primer, for heavy stains, test for stain bleed-through by applying BEHR ULTRA SCUFF DEFENSE Paint to a small section, if stain bleeds through, spot prime another coat to the stained area and test again before top coating, if bleeding continues, a longer dry time is needed before top coating
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C), darker colors may require additional dry time between coats, cooler temperatures or higher humidity may prolong drying time
  • The true benefit is a flat finish appearance with scuff resistance of a gloss, a combination not typical in traditional flat paints
  • Advanced scuff and mar resistance helps protect wall surfaces in busy households. Do not use on floors.
  • Flirt Alert is a bright red with a red undertone. Depending on the light source or time of day, it may appear as a fiery red on the walls.
  • Exceptional burnish resistance provides an easy-clean finish for long lasting beauty
  • Advanced stain-blocking formula, stain resistant
  • Excellent durability and hide in fewer coats
  • Antimicrobial mildew resistant finish, 100% acrylic
  • Formulated for easy clean-up with soap and water
  • BEHR ULTRA SCUFF DEFENSE is a GREENGUARD GOLD certified product, it is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI, VT, WA
  • BEHR ULTRA SCUFF DEFENSE Interior Paint is backed with a Lifetime Limited Warranty



  • California residents

Info & Guides

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Specifications

Dimensions

Container Size
5 Gallon

Details

Approximate Coverage (sq. ft.)
2000
Base Material
Acrylic
Color Family
Red / Pink
Color/Finish
Flirt Alert
Dry to touch (min.)
60
Hexadecimal Value
BE3C37
HSL Value
2.2:55.1:48.0
Minimum Temperature for Use (F)
50
Number of coats recommended
2
Paint & Primer in One
Yes
Paint Key Features
Paint & Primer in One,Stain Blocking,Washable
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
Protection Type
Mar Resistant,Mildew Resistant,Scuff Resistant,Stain Resistant
Returnable
Non-Returnable
RGB Value
190:060:055
Sheen
Flat/Matte
Surface Material Use
Brick,Ceiling,Concrete/Brick/Masonry/Stone,Drywall,Plaster,Stucco,Vinyl,Wood
Time before recoating (hours)
2
Tint Base
Base 4
Transparency
Solid

Warranty / Certifications

Certifications and Listings
Greenguard Gold
Manufacturer Warranty
Lifetime Limited Warranty

Questions & Answers

Typical questions asked about products:

  • Is the product durable?
  • Is the product easy to use?
  • What are the dimensions of the product?

Customer Reviews

  • 4.7
    out of 20 reviews
  • 80% recommend this product
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Showing 1-10 of 20 reviews
I was making a game board and really struggling. I used the paint to correct my dilemma with what...
I was making a game board and really struggling. I used the paint to correct my dilemma with what I was using before.
by
  • Verified Purchase
  • Recommended
Best Paint Ever!! One coat covers very well, second coat even better! I have the best looking ga...
Best Paint Ever!! One coat covers very well, second coat even better! I have the best looking garage door in the neighborhood. Too bad Raymond missed all the painting fun, lol. This paint will last and look great for a lifetime!
by
    • Recommended
    2 people found this helpful
    Rating provided by a verified purchaser...
    Rating provided by a verified purchaser
    by
      Missed on the color match
      The container i received was nowhere close to this color. It was bright red while i was expecting somethimg closer to burgundy.
      by
      Response from BehrNov 1, 2021
      Hi Dottye - Thank you for your review. I'm sorry to hear that this color didn't turn out as expected. The color Flirt Alert P150-7 should look like a bright red. Colors online may vary from the color you ultimately paint on your project, so it's best to check out the paper swatch or purchase an 8 oz. sample for the most accurate representation of the color. I also recommend checking to see if the color was mixed correctly by comparing the paper swatch to the dried paint dab on your paint can. If they match, the color is correct, and we recommend continuing your project with a new color. For further assistance with this, please feel free to reach out to us directly. We'd be happy to help. - Sara Behr
      • Verified Purchase
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        I love this color even more than I thought I...
        I love this color even more than I thought I would!
        by
          by
            Rating provided by a verified purchaser...
            Rating provided by a verified purchaser
            by
            • Verified Purchase
            Rating provided by a verified purchaser...
            Rating provided by a verified purchaser
            by
            • Verified Purchase
            Beautiful color and practically odorless...
            Beautiful color and practically odorless
            by
            • Verified Purchase
            Showing 1-10 of 20 reviews