Model # 66411

Internet #202352551

Store SO SKU #962356

TrafficMASTER Allure Ultra 7.5 in. x 47.6 in. 2-Strip Clear Cherry Luxury Vinyl Plank Flooring (19.8 sq. ft. / case)
0088969664112

TrafficMASTER

Allure Ultra 7.5 in. x 47.6 in. 2-Strip Clear Cherry Luxury Vinyl Plank Flooring (19.8 sq. ft. / case)

  • Textured planks offer the look and feel of real hardwood flooring
  • Waterproof flooring is easy to install and maintain
  • Get it installed - Call 855-978-2910
$2.99 /sq. ft.
Covers 19.8 sq. ft.
$59.20 /case

Choose Your Options

Clear Cherry
  • Clear Cherry
  • Markum Oak Medium
  • Red Cherry
  • Rustic Maple
  • Sawcut Arizona
  • Sawcut Colorado
  • Sawcut Dakota
  • Vintage Oak Cinnamon
  • Vintage Oak Natural
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Frequently Bought Together

Installation Options

Product Overview

  • Textured planks offer the look and feel of real hardwood flooring
  • Waterproof flooring is easy to install and maintain
  • Get it installed - Call 855-978-2910
TrafficMASTER Allure Ultra gives you the richness and deep texture of hardwood flooring with luxurious embossing for a beautiful look and feel. Dramatic 7.5 in. x 47.6 in. planks are quiet underfoot and offer state of the art click-lock installation technology. Allure Ultra's simple angle-slide-lock installation system allows for easy, no-glue installation, saving time, effort and money. The floating floor installs over most existing surfaces including concrete, wood and vinyl. This flooring is both phthalate-free and formaldehyde-free to ensure product safety. With Allure Ultra, you can transform any room in your home quickly and easily.
  • 2-Strip Clear Cherry color finish offers the natural look of real wood plank flooring
  • 5 mm thickness x 7.5 in. width x 47.6 in. length
  • Appropriate grade for installation: Above grade, On grade or Below grade
  • Highly durable resilient flooring can be installed over wood, vinyl, concrete, or tile subfloors
  • Residential and commercial use
  • Easy to clean and maintain - 100% waterproof construction prevents warping, mold, and mildew
  • Don't forget your coordinating trim and molding - available on homedepot.com
  • Online orders for this item may ship in multiple parcel packages or on a pallet via truckline carrier depending on order quantity
  • For use indoors and in temperature-controlled environments only
  • 20 mil commercial-grade wear layer with a ceramic bead overlay
  • 100% waterproof construction prevents warping, mold and mildew
  • Features an embossed texture to mimic the intricacies of authentic wood
  • Refer to the installation guide for detailed instructions
  • Backed by a lifetime limited residential warranty and 10-year limited commercial warranty
  • View The Home Depot's Vinyl Flooring Buying Guide

Product Overview

  • Textured planks offer the look and feel of real hardwood flooring
  • Waterproof flooring is easy to install and maintain
  • Get it installed - Call 855-978-2910
Model #: 66411
Internet #: 202352551

TrafficMASTER Allure Ultra gives you the richness and deep texture of hardwood flooring with luxurious embossing for a beautiful look and feel. Dramatic 7.5 in. x 47.6 in. planks are quiet underfoot and offer state of the art click-lock installation technology. Allure Ultra's simple angle-slide-lock installation system allows for easy, no-glue installation, saving time, effort and money. The floating floor installs over most existing surfaces including concrete, wood and vinyl. This flooring is both phthalate-free and formaldehyde-free to ensure product safety. With Allure Ultra, you can transform any room in your home quickly and easily.

  • 2-Strip Clear Cherry color finish offers the natural look of real wood plank flooring
  • 5 mm thickness x 7.5 in. width x 47.6 in. length
  • Appropriate grade for installation: Above grade, On grade or Below grade
  • Highly durable resilient flooring can be installed over wood, vinyl, concrete, or tile subfloors
  • Residential and commercial use
  • Easy to clean and maintain - 100% waterproof construction prevents warping, mold, and mildew
  • Don't forget your coordinating trim and molding - available on homedepot.com
  • Online orders for this item may ship in multiple parcel packages or on a pallet via truckline carrier depending on order quantity
  • For use indoors and in temperature-controlled environments only
  • 20 mil commercial-grade wear layer with a ceramic bead overlay
  • 100% waterproof construction prevents warping, mold and mildew
  • Features an embossed texture to mimic the intricacies of authentic wood
  • Refer to the installation guide for detailed instructions
  • Backed by a lifetime limited residential warranty and 10-year limited commercial warranty
  • View The Home Depot's Vinyl Flooring Buying Guide

Info & Guides

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Customers Also Compared These

Price
$40.56 /case
$59.20 /case
$59.98 /case
$74.96 /case
Name Allure 6 in. x 36 in. Oak Luxury Vinyl Plank Flooring (24 sq. ft. / case) Allure Ultra 7.5 in. x 47.6 in. 2-Strip Clear Cherry Luxury Vinyl Plank Flooring (19.8 sq. ft. / case) Fresh Oak 8.7 in. x 47.6 in. Luxury Vinyl Plank Flooring (20.06 sq. ft. / case) New Bay Beach 6 in. x 48 in. Resilient Vinyl Plank Flooring (53.93 sq. ft. / case)
Brand TrafficMASTER TrafficMASTER LifeProof Shaw
Ratings (1257) (1052) (477) (11)
Vinyl Style Wood Wood Wood Wood
Installation Type Grip Strip Floating/Interlocking Floating/Interlocking Fully Bonded Adhesive
Indoor/Outdoor Indoor Only Indoor Only Indoor Only Indoor Only
Vinyl Surface Type Embossed Embossed Embossed Embossed
Installs Over Subfloor Any Any Any Any
Product Thickness (mm) 3.8 5.0 7 2
View Product View Product View Product View Product

Specifications

Dimensions

Coverage Area (sq. ft./case)
19.8
Product Length (in.)
47.6
Product Thickness (mm)
5.0
Product Width (in.)
7.5
Width (in) x Length (in)
7.5 x 47.6

Details

Color Family
Brown
Color/Finish
Clear Cherry
Commercial / Residential
Commercial / Residential
Features
Mark Resistant,Scratch Resistant,Skid Resistant,Stain Resistant,Waterproof
Flooring Product Type
Vinyl Plank
Indoor/Outdoor
Indoor Only
Installation Type
Floating/Interlocking
Installs Over Subfloor
Any
Material
Vinyl
Product Weight (lb.)
4.95lb
Returnable
90-Day
Sample
No
Shape
Plank
Vinyl Style
Wood
Vinyl Surface Type
Embossed

Warranty / Certifications

Manufacturer Warranty
Lifetime limited residential, 10-year limited commercial

Specifications

Dimensions

Coverage Area (sq. ft./case)
19.8
Product Length (in.)
47.6
Product Thickness (mm)
5.0
Product Width (in.)
7.5
Width (in) x Length (in)
7.5 x 47.6

Details

Color Family
Brown
Color/Finish
Clear Cherry
Commercial / Residential
Commercial / Residential
Features
Mark Resistant,Scratch Resistant,Skid Resistant,Stain Resistant,Waterproof
Flooring Product Type
Vinyl Plank
Indoor/Outdoor
Indoor Only
Installation Type
Floating/Interlocking
Installs Over Subfloor
Any
Material
Vinyl
Product Weight (lb.)
4.95lb
Returnable
90-Day
Sample
No
Shape
Plank
Vinyl Style
Wood
Vinyl Surface Type
Embossed

Warranty / Certifications

Manufacturer Warranty
Lifetime limited residential, 10-year limited commercial

Questions & Answers

Should Allure Ultra be applied directly over cement floor which has some staining & glue residue or should some sort of vapor barrier be put down?

Cement floor has been scraped and leveled
Asked by: bob
I tried to install this flooring as it was "easiest floor ever" according to box and videos. After following all directions, it took me 11 hours to install flooring on a 4X6 ft cement bathroom floor. I did use the plastic vapor barrier (not difficult), had the toilet pulled and went to work. First problem was I could not cut it to get around edges of things like the toilet hole or doorways. Forget the "score and snap" with a razor knife. This product is thick! It will last the apocalypse but I could not cut it with a razor knife or snips. I called the company and they said I needed a chop saw or a skill saw to cut it! I tried laying the floor and since you have to lock-in end-to-end and then side-to-side, the edges kept popping our when I went to click them in the opposite direction. After getting 3 rows down, the first 2 rows separated from each other and I had to start again. After 5 hours, I called the company again and asked for help. They decided my room temperature was too cold (55 deg, suggested 75-80 deg) so I cranked up the heat and left the product to warm up overnight). The next day a friend came over and we rewatched the video 5 more times and decided maybe I had started the project with the wrong edge of the plank headed to the left so we reversed everything and started again. Same problem for 6 hours the second day--> struggle to click-in the planks and then they separated as we moved to the next rows. It became clear there was one small "bump" in the middle of the bathroom floor that was a bit higher and probably lead to failure of the entire system. Overall, I would not use this product again. It may work for new construction with completely level surface but otherwise forget it. It is difficult to work with despite all the videos showing great ease. Cutting it is impossible without professional tools. I would suggest a different product or having it professionally installed unless you have tons of time to waste and enjoy frustration!
Answered by: BB
Date published: 2017-11-14

How is this stuff cut?

I scored twice and got nowhere. My husband scored several more times and finally broke through after he slammed it onto the wall corner. I can't imagine doing 312 square feet like this! The knife blades were new.
Asked by: wonderwoman
Buy a scoring tool (found in the ceramic tile tools area). Score by using a small square and a 4' level and it snaps right off.
Answered by: rich
Date published: 2018-01-12

Do you have to remove the baseboard to install the allure flooring?

Asked by: Rick
We removed it because it was easier to install with the baseboard down, but it didn't appear to be required.
Answered by: Ed
Date published: 2018-01-17

what is the wear layer on this product? How scuff and tear resistant would it be in a retail installlation?

Asked by: creativedrapery
it scuffs up real easy. any furniture movement will scratch and scuff. and it is so slick our heavy couch slides when we sit down.
Answered by: BryanB
Date published: 2017-05-18
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Customer Reviews

Allure Ultra 7.5 in. x 47.6 in. 2-Strip Clear Cherry Luxury Vinyl Plank Flooring (19.8 sq. ft. / case) is rated 4.2 out of 5 by 1052.
Rated 4 out of 5 by from I purchased about 800 sq ft of this product last September to update my basement floor. At t... I purchased about 800 sq ft of this product last September to update my basement floor. At that time, the floor was 3/4 ceramic tile and 1/4 old vinyl tile. I chose this product because I loved the color and the fact that it is water resistant. My basement tends to get a little bit of water every couple of years and I didn't want something that I would need to replaced. I was impressed with the quality of the flooring. It is extremely heavy and has a nice scratched surface to give it some character. Before installing, I did do a little bit of prep work. The ceramic and vinyl areas of the floor were set at slightly different levels, so I used some feathering concrete to bridge the gap and transition from one level to the other. I did this to avoid using a transition strip. Before installation, I inserted some spacers against the wall and made sure that the first row would be level. The directions are pretty straight forwards, so following those, I began to lay the vinyl planks into place. Even though the planks are thick, they were not overly difficult to cross cut with a utility knife. Just make sure that you have extra blades handy because they will need changed every so often. Corner (rip) cuts were a little more tricky, so I ended up using a jigsaw for these, which seemed to work pretty well. To ensure that each piece was connected together, I used a small piece of 2x4, with the manufactured edge down, placed it over the joint, and hit it a few times with a hammer. This seemed to help set the joints together without damaging the flooring. The biggest thing with this flooring is that you need to take your time and make sure that each row is fully connected. It helps to start with the plank tilted up. First align the tounge and groove, then push forward and slowly start to bring the plank down into place. You should not be able to see *ANY* of the clear-ish colored joints. I did not push the planks in far enough in the first section of the room and did not realize it until I was practically finished. There are a few areas where you can see the gaps between the planks. I feel as if this should have been stressed a bit more in the directions. The close up picture I've posted is of one of these "gaps". Even with the few small gaps, I am extremely happy with my choice of flooring. The finished look of the floor is awesome and the colors work really well with beige and grey tones. I have (accidentally) dragged furniture across the floor with no scratching. It's also really easy to clean. I've spilled paint and it wipes up very nicely. I finished installing this floor in January and it has been holding up extremely well, even with a lot of foot traffic. I would recommend this flooring.
Date published: 2017-08-15
Rated 1 out of 5 by from We considered using this material or hardwood in our new home throughout the first floor & we cho... We considered using this material or hardwood in our new home throughout the first floor & we chose the Allure Ultra. We are SO DISAPPOINTED. If you have windows in the room where you're laying the floor & any heat comes through the windows, the floors will bulge. In our great room we have a wall of windows & the direct sunlight causes the floors to raise up 6" at the hottest time of the day, and yes, we have central air conditioning kept at 69 all year round. We end up shutting our shades daily to reduce this issue which is not ideal considering we live on a lake & enjoy looking outside. The floors expand & contract throughout the year, which has left large seams in between the planks. When we first put the floors down, there were no seams whatsoever, & everything clicked together perfectly. Now, there are seams throughout the floors where it looks like the planks are coming apart. And yes, we waited well over 48 hours for the planks to adjust to the temperature in side our house before laying them. The planks absolutely scratch. But they are waterproof & the color is exactly what we wanted. Overall, we feel like we made such a huge mistake by installing these floors in our new home.
Date published: 2017-11-18
Rated 4 out of 5 by from I would rate this product a 4 out of 5. I decided to install it myself and it was a bit tricky t... I would rate this product a 4 out of 5. I decided to install it myself and it was a bit tricky to get the planks to go together correctly. If you didn't have all the planks in one row lined up perfectly, it impacts the placement and seams in the other rows. You will need to take your time to get the situated properly. Other than that, the planks break easily if you score them a few times with a knife and use a straight edge at the break point. Once done, it looks great. Only been done for a month, so difficult to say how it will hold up.in the traffic areas. I did put felt pads under all the furniture just in case it gets moved.
Date published: 2017-12-05
Rated 4 out of 5 by from The only reason I did not give this product 5 stars is because I don't know how it will wear over... The only reason I did not give this product 5 stars is because I don't know how it will wear over time. It looks great, is easy to put in and is a reasonable price. I think it is a great DYI for most people and a good way to update your home.
Date published: 2017-10-10
Rated 5 out of 5 by from There are some mixed reviews here...some for the adhesive grip strip, and some for the click toge... There are some mixed reviews here...some for the adhesive grip strip, and some for the click together "easiest floor ever". I installed the click together, and I have to say I am extremely pleased. It took a few planks to really get the hang of it...and even with that, there were a few that proved a little more difficult (due perhaps to a dropped/damaged edge or a slight imperfection in the floor) but overall the process was smooth, and as easy as I had hoped. You could actually hear most of the tiles "click" when properly installed, and virtually no seam indicates a proper connection. It has only been down for a few weeks, but looks great and absolutely no problems. I highly recommend... and will definitely install this product on the some new construction I am planning.
Date published: 2017-11-26
Rated 1 out of 5 by from if you like scratches or a dulling from micro scratches buy this. we have other laminate in an ou... if you like scratches or a dulling from micro scratches buy this. we have other laminate in an out building over ten years old and it looks good this looks so bad its was embarrassing after six months. we now cover it everywhere we can with rugs as anything moved on this floor will scuff it up. our kids play table, rolling office chair, wood chairs. moving the fridge on its wheels to clean. all of these scratched it up. our wood dining room chairs have all but destroyed it. I thought it would last as well as the cheapest lam that we bought for our out building our dog sleep in and kids play in but we were wrong,
Date published: 2017-01-16
Rated 4 out of 5 by from This flooring looks great...its definitely waterproof but it is VERY hard to put down (hence 4 st... This flooring looks great...its definitely waterproof but it is VERY hard to put down (hence 4 stars vs. 5) Especially the first couple of rows...I found that once you have the first 2 rows tight, it helped to screw the plank (s) down, on the edges, where the baseboard will cover the hole that was made. Screwing it down gave some stability, and after the floor is laid they are easily removed...Also; these do chip on the edges!! I used a regular hammer because a mallet didn’t offer enough pressure, So take care if you need to use a hammer too as these DO CHIP! I used this flooring in a dog room, Its definitely waterproof. I am a female and i was able to lay a 11 x 10 room in one day, by myself. After spending a ridiculous amount of time on the first two rows, it went down fairly smoothly and quickly.. WEAR KNEEPADS!!!
Date published: 2017-11-15
Rated 5 out of 5 by from This is the third time I've used Allure Ultra in the last two years. I have two rentals and this ... This is the third time I've used Allure Ultra in the last two years. I have two rentals and this latest installation is in my basement. I have no complaints as of yet. The color choices are abundant. I am sure to use Ultra, the thicker flooring of the Allure line as it takes more to mark up and nick than the basic allure.
Date published: 2017-11-29
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