BEHR Premium Plus 1-qt. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint-305004 - The Home Depot
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BEHR Premium Plus

Model # 305004

Internet # 202761558

Store SKU # 928183

1-qt. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint

BEHR Premium Plus 1-qt. Ultra Pure White Semi-Gloss Enamel Zero VOC Interior Paint

This item has been discontinued.
The Home Depot no longer carries this specific product.
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$13.97 / each


Model # 305004

Internet # 202761558

Store SKU # 928183

BEHR PREMIUM PLUS ZERO VOC**, Self-Priming Interior Semi-Gloss Enamel is 100% Acrylic, provides a mildew resistant finish and is great for cabinets and trim. This finish resists stains, moisture and wear; provides ultimate durability, exceptional hide and a radiant, sleek appearance.

California residents: see  Proposition 65 information

  • Ideal for Kids’ Rooms, Hallways, Kitchens, Bathrooms, Doors, Windows, Trim, Cabinets, Shutters and Interior Furniture.
  • Low Odor, Zero VOC
  • Self-Priming
  • Ultimate Durability
  • Exceptional Hide
  • 100% Acrylic
  • Mildew Resistant Finish
  • Lifetime Guarantee
  • Subject to or will include a PaintCare recycling fee in the following states: CA, CT, OR, RI, VT
  • Actual paint colors may vary from on-screen and printer representations
  • Subject to or will include a PaintCare recycling fee in the following states: CA, CT, OR, RI, VT, MN
  • Click here to use our paint calculator and estimate how much paint you need to complete your project

Info & Guides

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Container Size 
1 QT-Quart 
Coverage Area (sq. ft.) 
Base 1 
Soap & Water 
Color Family 
Ultra Pure White 
Dry to touch (min.) 
Interior/Exterior Paint 
Interior Paint 
Paint & Primer in One 
Paint Features 
Mildew Resistant,Primer Required,Tintable 
Paint Type 
RGB Value 
Time before recoating (hours) 
Warranty / Certifications
Manufacturer Warranty 
Limited Lifetime Guarantee 


Rated 4.6 out of 5 by 190 reviewers.
Rated 1.0 out of 5.0 by Poor coverage This paint claims to "self prime" and have excellent coverage. We bought it to paint a wood playhouse that had some water stains. We cleaned and prepped the surface of the door to the playhouse as directed and painted it as directed. After four coats of paint the stain still showed through and we finally gave up and painted the door with a dark maroon color paint over the white color. This white paint does not cover as it claims! August 10, 2014
Rated 4.0 out of 5.0 by Good Paint Nice paint. Goes on smooth and dries fast. I used it on a new 30" 10-lite solid wood door. It took two coats of paint to produce a nice finish. August 26, 2014
Rated 5.0 out of 5.0 by Always great results! I recently painted my bedroom Behr's Lazy Sunday, a soft lavender. I have health issues, so doing this work isn't easy for me. I don't want to sand, prep, prime or fuss with paints that I don't know about. Behr consistently performs for me. I always know I'll get get coverage, the paint will roll on easily and the color will be beautiful and will hold up for years. I use color throughout my home and it's all Behr because I know that I can always count on every project to turn out beautifully. My next projects: painting a side table and an etagere. Just have to find the perfect coral color from Behr. May 3, 2015
Rated 3.0 out of 5.0 by Less Then Expected I was hopeful that the product would perform as indicated by the sales team at Home Depot. The color was great, but the application with the primer in the paint was very difficult to apply. It was reported to be a one and done product, but the coats in the bathroom and the kitchen needed 2 full coats and and third touch up. I will use Behr again, but not pay a higher price for the primer in the paint. The results were ultimately great, but the process was frustrating. May 11, 2015
Rated 5.0 out of 5.0 by Wouldn't do without it Ultra Bright White for baseboards and trim - absolutely the best out there. Have done quite a bit of remodeling. When it comes time to replace baseboards I have never used anything else. Not true - I did once - I'll never do that again! In the middle of yet another remodel - already have 2 cans and I'll definitely need more...:) May 14, 2015
Rated 5.0 out of 5.0 by 5 Behr Rating French Silver walls & Dark Ash lower kitchen cabinets with Bright White uppers & trim/doors looks wonderful. Smooth application. I got 10 samples from Home Depot before choosing the colors & consulted the online decorator for advice. Great help. Love the results! May 14, 2015
Rated 5.0 out of 5.0 by Excellent Paint This is an excellent paint the coverage was great and never needed to prime the wall on the exixting color. The Clean up is easy and the wall wipe clean without the paint coming off. May 13, 2015
Rated 4.0 out of 5.0 by Great product! We purchased this finish for our high traffic kitchen and hallway. Super wipe able (kid friendly). It does need 2 coats for good solid finish. Dries fast, low odor. May 12, 2015
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Store Exclusive. This item is available for purchase in select stores only.