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Internet # 204878893

Model # 375301

Store SKU # 436091

1 gal. #S-G-510 Beach Towel Extra Durable Semi-Gloss Enamel Interior Paint & Primer

$45.98
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  • Versatile Stain-Blocking Paint & Primer
  • Scuff Defense Providing an Extra Durable Finish
  • Easy Application, Smooth Even Finish
  • View More Details
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Product Details

About This Product

BEHR ULTRA® Interior Paint is a versatile Stain-Blocking Paint & Primer with Scuff Defense providing an extra durable finish that is easy to clean and stays looking new longer®. ULTRA is easy to apply with a smooth even finish that has outstanding coverage and hide in fewer coats. This radiant semi-gloss enamel sheen will help you create a sleek, reflective look that brings maximum impact to trim, windows and doors as well as indoor furniture and cabinets. *A PRIMER COAT MAY BE NEEDED ON SOME SURFACES. SEE BACK LABEL FOR DETAILS.

Highlights

  • Outstanding Coverage, Hide in Fewer Coats
  • Easy-Clean Finish, Stays Looking New Longer®
  • 1 gallon covers up to 400 sq. ft. depending on application, color and surface porosity
  • For best application, use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer (0.015 in. - 0.019 in. spray tip, 60 mesh filter)
  • Use BEHR ULTRA® Paint as a primer for properly prepared uncoated or painted interior surfaces, including woods that contain tannins (2 primer coats required for redwood and cedar) and heavily stained areas
  • Lock in stains with BEHR ULTRA® Paint as a spot primer, for heavy stains, test for stain bleed-through by applying BEHR ULTRA Paint to a small section, if stain bleeds through, spot prime another coat to the stained area and test again before top coating, if bleeding continues, a longer dry time is needed before top coating
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C), darker colors may require additional dry time between coats, cooler temperatures or higher humidity may prolong drying time
  • Extra-durable paint film
  • Advanced scuff and mar resistance helps protect wall surfaces in busy households. Do not use on floors.
  • Easily remove common household stains so your walls Saty Looking New Longer®
  • Advanced stain-blocking formula, stain resistant
  • Excellent durability and hide in fewer coats
  • Antimicrobial mildew resistant finish, 100% acrylic
  • Easy application for beautiful results
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, NY, OR, RI, VT, WA
  • BEHR ULTRA® Interior Paint is backed with a Lifetime Limited Warranty
  • California residents
     see Prop 65 WARNINGS

Product Information

Internet # 204878893

Model # 375301

Store SKU # 436091

Specifications

Container Size: 1 Gallon

Dimensions

Container Size

1 Gallon

Details

Approximate Coverage (sq. ft.)

400

Color Family

Turquoise / Aqua

Color/Finish

Beach Towel

Dry to Touch (min.)

60

Hexadecimal Value

007985

HSL Value

185.4:100.0:26.1

Number of coats recommended

2

Paint & Primer in One

Yes

Paint Key Features

Paint & Primer in One, Stain Blocking, Washable

Paint Type

Interior Paint

Paint/Stain Clean Up

Soap & Water

Protection Type

Mildew Resistant, Stain Resistant

Returnable

Non-Returnable

RGB Value

000:121:133

Sheen

Semi-Gloss

Surface Material Use

Brick, Drywall, Masonry, Plaster, Stucco, Vinyl, Wood

Time before recoating (hours)

2

Tint Base

Base 4

Transparency

Solid

Warranty / Certifications

Certifications and Listings

Greenguard Gold

Manufacturer Warranty

Limited Lifetime Guarantee

Questions & Answers

293Questions
caret
Q:One coat paint?
by|Sep 6, 2024
1 Answer
Answer This Question

A:  Hi Johb, thanks for the question. Our Ultra Paint will typically cover in two coats. Have a great day! -Ronald

by|Sep 6, 2024
    caret
    Q:Is this water based paint?
    by|Aug 21, 2024
    1 Answer
    Answer This Question

    A:  Hi Cyndi, thank you for your question. Our Ultra Interior Paint is a water-based paint. Have a great day! -Lina

    by|Aug 21, 2024
      caret
      Q:Is this water based paint?
      by|Aug 21, 2024
      1 Answer
      Answer This Question

      A:  Hi Cyndi, thank you for your question. Our Ultra Interior Paint is a water-based paint. Have a great day! -Lina

      by|Aug 21, 2024
        caret
        Q:Is this a water based formula?
        by|Jul 15, 2024
        1 Answer
        Answer This Question

        A:  Hi Julie, thank you for your question. Our Ultra Interior Paint is water-based. Have a great day! -Giovanna

        by|Jul 15, 2024
          Showing 1-4 of 293

          Customer Reviews

          4.5 out of 5

          • 4.5 out of 6,373 reviews
          • 86% recommend this product
          Filter by:
          Showing 1-10 of 6,373 reviews
          This is great paint, also love the color!
          by
          • Verified Purchase
          Stays tacky and avoid for recovering polyurethane
          Home Depot paint staff recommended this paint for our bathroom door and room trim. The first problem is the paint is tacky days after painting. Second problem, Behr tech support assured me that if I “scuff sand” I can use it to repaint the previously polyurethaned wood door without a primer. Sanded it with 150 grit on an electric sander. However, the paint does not adhere. It is peeling right off along with the painters tape and when I try to sand and touch up problem spots.
          by
          Response from BehrAug 7, 2024
          Hi Owen, thank you for your review. I'm sorry to hear that the paint stayed tacky for several days and the paint is peeling up when removing the painter's tape. It's best to remove the tape while the paint is still wet, and you want to pull it off at a 45-degree angle. Also if the paint has already dried, try scoring the edge of the paint with a razor blade, and that should help with the paint peeling up when removing the tape. Customer satisfaction is very important, and our Customer Care team is on standby and ready to help. Please contact us directly so we can further assist you with a resolution. We look forward to hearing from you. -Ronald Behr
            better picture for previoous review
            great paint and love the color.also purchased white and another shade of orange.
            by
              • Recommended
              wrong paint
              They gave me white paint they never added the color
              by
              Response from BehrMar 22, 2024
              Hi matt, thank you for your review. We're sorry to hear that you received the paint and the color wasn't added. Customer satisfaction is important to us, and we appreciate your feedback. Please reach out to us directly if you need further assistance; our customer care team is happy to help you! -Ronald Behr
                • Recommended
                1 found this review helpful
                • Verified Purchase
                Drying paint film in can
                I purchased 4 of these cans of Behr paint. This review was bumped from a 1 to a 2 strickly because the can / pour spicket is awesome. Really a great idea, and much less of a mess. The first can I opened to stir and I noticed a drying film on the lid. I wrote this off as a defect and used the can. Can 2, same drying film. Once you stir and pour this puts little strings/ lines / globs of paint on your project, that I was constantly pulling off the doors I was painting. I will return the unused cans, disappointed in this products quality, $45 should get you some decent paint.
                by
                Response from BehrOct 6, 2023
                Hi Shawn19, thank you for your review. I'm sorry to hear about the issues you've experienced lately with our Interior Ultra Scuff Defense Semi-Gloss Paint, and I can understand your disappointment. Typically, stirring the paint for 3-5 minutes should help ensure the contents are thoroughly mixed. However, if stirring does not resolve this, replacing the paint container is best. Customer satisfaction is important to us, and we appreciate your feedback. Please feel free to reach out to us directly so we can learn more about your project and assist. We look forward to hearing from you! - Randy Behr
                  • Recommended
                  Love this paint ! Painting our rental house and it he’s on great & will look good for quite a while with just wiping it down.
                  by
                  • Verified Purchase
                  Love this stuff. Goes on like cream and any thickness you want. If you put it on right, over a similar color only one coat is needed. durable. last forever. and looks awesome!
                  by
                  • Verified Purchase
                  not color stated
                  This paint is not navy blue. Its royal blue. Very different
                  by
                  Response from BehrSep 26, 2023
                  Hi Kristine, thank you for your review. I'm sorry to hear the color is not what you had expected. To fix this, I recommend choosing a new color and applying another coat. Project area lighting and the surroundings in the room can influence how the color will turn out, so I recommend trying color samples first. Customer satisfaction is important to us, and we appreciate your feedback. Please reach out to us directly for further assistance; our customer care team is happy to help you! - Randy Behr
                    • Recommended
                    In some places I needed two coats of paint to apply the color
                    by
                    • Verified Purchase
                    Showing 1-10 of 6,373 reviews