Model # 275001

Internet #203202159

Store SKU #433052

BEHR Premium Plus Ultra 1 gal. Ultra Pure White Eggshell Enamel Interior Paint
0678885070090

BEHR Premium Plus Ultra

1 gal. Ultra Pure White Eggshell Enamel Interior Paint

  • Stain-blocking paint & primer in one
  • Excellent durability & hide in fewer coats
  • Finish resists satins and scuffs
$3098 /each

Frequently Bought Together

Product Overview

The Behr Premium Eggshell Interior Paint and Primer in One dries to an easy-clean, soft, velvety sheen that maintains its finish over time thanks to a high-quality. Raw material formulation and NanoGuard technology. The mildew-resistant combination paint and primer provides excellent protection for interior surfaces.

California residents: see   Proposition 65 information

  • Suitable for use on interior walls and trim
  • Formulated for application with brushes, rollers and sprays
  • Water-based formula functions as a paint and a primer in one
  • Eggshell sheen offers a silky finish
  • Excellent hiding capability for great coverage
  • NANOGUARD technology provides durability and surface protection
  • Easy to clean for your convenience
  • Actual paint colors may vary from on-screen and printer representations
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg.
  • Online Price includes a Paint Care fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI and VT



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Customer Questions & Answers

Is this a latex paint?

Asked by: 23451
Yes
Answered by: TomF
Date published: 2017-03-26

Is this fire proof pairing for wood?

Asked by: Nancy
Nancy, If you are asking if this paint will fire-proof the wood, the answer is no. Tom
Answered by: TomF
Date published: 2017-01-03

Is this paint ready-to-use right out of the can for white trim or does it color added?

I bought Behr product 7753, Premium Plus Ultra Satin Enamel, well, my boyfriend picked it up that is. It looks white in the can but when I wen to apply it on my bathroom trim to touch it up, it just came out as white-transparent and not like a solid color at all. I don't know if this because he accidentally picked up a blank base or what? Because if this is what it's supposed to be I would have to use 4 coats by the looks of it...HELP?!
Asked by: Cowhitehead
7753 is a DEEP BASE and color must be added to it or else it will dry clear. The same goes for 7754, which is a MEDIUM BASE. The only cans that can be used directly off the shelf are ones that have a color indicated on it, such as ULTRA PURE WHITE or SWISS COFFEE.
Answered by: PaintDudeMcGee
Date published: 2017-04-21

Will this paint cover with one coat

Asked by: george
Yes, but you have to keep the roller or brush very wet.
Answered by: BarnGuy
Date published: 2016-05-05
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Customer Reviews

1 gal. Ultra Pure White Eggshell Enamel Interior Paint is rated 4.5 out of 5 by 1140.
Rated 1 out of 5 by from painted a whole house inside new drywall primed first . it took 3 coats to cover and the peeled i... painted a whole house inside new drywall primed first . it took 3 coats to cover and the peeled in spots after a month or more when we used 3m blue painters tape this is the worst paint i have ever used never use behr paint
Date published: 2017-05-01
Rated 1 out of 5 by from Extremely thin paint. Almost the same consistency as water. For an amateur painter such as me thi... Extremely thin paint. Almost the same consistency as water. For an amateur painter such as me this means a huge mess due to splatter and drips. Also makes it very difficult to get good lines. The thin consistency makes it hard to free hand trim lines and it will seep under painters tape. If I were using this in a sprayer, it may be better. I didn't read sprayer specific directions, but I doubt that you would need to dilute it. Pour it in and go. Coverage on this was decent. I did prime first because the room walls were in poor shape. One gallon did a 12x12x8 room. I used Sherwin Williams on the last 3 rooms that I painted. Got it on sale otherwise I probably would never have tried it. Will never use anything else after this. It just isn't worth the trouble using poor quality paint to save a few bucks.
Date published: 2017-01-15
Rated 1 out of 5 by from I bought this paint with the expectation that primer was not needed. However, that is not true. W... I bought this paint with the expectation that primer was not needed. However, that is not true. When I used this paint with painter's tape it came off the wall. It was frustrating, time consuming and costly. You're better off buying a cheaper paint and then a primer.
Date published: 2017-01-04
Rated 1 out of 5 by from Buyer beware......if you're not painting over white, this paint will not cover even pale colors. ... Buyer beware......if you're not painting over white, this paint will not cover even pale colors. Now, I've been a fan of BEHR paint for some 21 yrs. after trying and using other name brand paints and with good to great results mostly over white tone walls. Since retiring I decided to repaint a newly purchased 9 yr. old home with pale green and blue walls. Wanting to do a pro job I read the BEHR "how to paint interior walls", bought the best rollers, the best brushes and what I thought to be the best primer/paint for the job. I kept the house at 70*, only painted on dry days and started at 3'x3' sections working from top to bottom. Before I got 6' down the wall I could already see bleed thru. I tried light strokes with both the roller and brush, went out and bought cheaper rollers and brushes and nothing helped. Since there is a no return policy, I'm now stuck with multiple gallons of paint for the other rooms and possibly having to repaint what I've already done. Story short......I should have read all the reviews before my purchase and should have bought paint for one room at a time. Save your money....I'll never buy Ultra again.
Date published: 2017-01-24
Rated 1 out of 5 by from Wasted a whole weekend, only to have to redo! We spent the entire weekend painting an interior hallway with Behr Plus Ultra Eggshell Enamel. The problem? Streaking and texture differences from roller path to the next roller path. We painted over the walls at least 4 times, waiting for dry time and using quality Purdy rollers. I finally gave it up at 6 p.m. tonight and am going to a flat paint from SW. What a waste of time and money! [This review was collected as part of a promotion.]
Date published: 2016-07-18
Rated 5 out of 5 by from Easy to use I recently painted most of my house with Marquee eggshell and matte finishes. It was very easy to apply and the coverage was great. One coat for the matte charcoal colors. I had to put on 2 coats of a lighter eggshell over the charcoal in one of the rooms when my wife changed her mind. The room was to small without enough natural light for the charcoal color. I was actually able to save money by only using 1 coat even though Marquee is more expensive. [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 1 out of 5 by from Just finished painting a room 12'x12' with 8' walls, minus 3'x7' window and a sliding walk-in clo... Just finished painting a room 12'x12' with 8' walls, minus 3'x7' window and a sliding walk-in closet, (7' X 80" double wide doors). It took 2 gals. of deep green eggshell paint to cover or the flat beige/tan paint, 3 days and at least four coats to cover everything. I will never use Behr paint again. I did in the past on my first house, no problem, now this new primer and paint in one - no good. It's a waste of money and time.
Date published: 2017-03-23
Rated 5 out of 5 by from Always loved Behr paint My first experience with Behr paint was at our previous home and I loved it so much that when we bought our 1905 farmhouse it was the only paint option I looked at for painting our new home. I love the color selection, the paint covers well and we get so many compliments on the colors we chose. I will always go to Behr paint for my paint choice [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 1 out of 5 by from We purchased 15 gallons of the Behr premium plus for a whole house paint job. One particular room... We purchased 15 gallons of the Behr premium plus for a whole house paint job. One particular room was a very dark color and we were switching to a light color so for that room we bought the Ultra for that room. The bedroom is only 10x9 and 1 gallon of this stuff only was able to do 75% of the room. It was awful to apply. Coverage was horrible and the old color showed right through. If you tried to touch up any spots the paint peeled right off the wall. Since we had a bunch of the lower grade of Behr paint we tried it on the wall that we couldn't cover with this stuff. It went on perfect, covered completely with none of the old color showing through. Home Depot of course wouldn't take a return on the paint and blamed it on how we applied it. Some how we managed to do the other 15 gallons correctly but screwed up this one room. Don't waste your money on the Ultra, just stick with the premium plus, it went on perfectly.
Date published: 2017-03-16
Rated 3 out of 5 by from Caution if using with dap!! I used this paint while using dap to cover nicks & holes on wall. First time the paint & dap peeled off while rolling. So I tried a second time, this time the dap was on the wall over 24hrs...same result!!! Third times a charm right? NOPE. Will need to try something else to use with this paint. Overall nice coverage on walls but DO NOT USE WITH DAP!!!
Date published: 2017-06-19
Rated 5 out of 5 by from Perfect Choice and Coverage Behr Premium Plus Ultra is a wonderful paint as it covers extremely well and has a rich consistency that rolls on smoothly and covers old paint well. This is my go-to-paint and is priced well compared to leading paints. It also has low odor compared to other brands, which is a must for my sinuses! [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 5 out of 5 by from I won't use anything else but Behr I only use Behr, this is the best paint I have ever used, it goes on smooth and it covers the first time, the paint lasts and cleans up well, their is little to no odor as well. The paint dries within an hour. I have used Behr paint on my houses, both interior and exterior, it lasts for years.. [This review was collected as part of a promotion.]
Date published: 2017-04-29
Rated 1 out of 5 by from one coat did not cover flat light grey-color looked almost pink after 1 coat. it took 2 heavy coa... one coat did not cover flat light grey-color looked almost pink after 1 coat. it took 2 heavy coats and used every drop of the gallon to do a small bedroom-not at all impressed with this paint-products for half the price will do a better job. color looks slightly "redder" than website square.
Date published: 2017-04-07
Rated 4 out of 5 by from We used this paint to mix the color we have on the walls. Our contractor recommened using eggshe... We used this paint to mix the color we have on the walls. Our contractor recommened using eggshell because our walls were not in the best condition. We chose enamel to make the paint more durable. So far it seems like a good choice.
Date published: 2017-02-08
Rated 5 out of 5 by from Great paint Really loved this paint. Used this paint in all 3 bathrooms that have not been painted in 20 years. Covers stains, easy to apply, and cleans up easily. A good value. [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 5 out of 5 by from GREAT PAINT AND PRIMER IN ONE THIS PAINT AND PRIMER IN ONE COVERED THE STAINS I WAS WORRIED THAT IT WOULDN'T! IT IS A GREAT PRODUCT AND I WILL RECOMMEND MOST DEFINITELY! [This review was collected as part of a promotion.]
Date published: 2017-06-05
Rated 5 out of 5 by from love this Product this is a great product. it covers everything very good. love the fact that there is a lot of colors to chose from. [This review was collected as part of a promotion.]
Date published: 2017-03-04
Rated 2 out of 5 by from Buy in store Was nice to buy online since I knew what I wanted. The paint was either really old or had been exposed as it had big hard rubber like lumps in it. Won't buy online again
Date published: 2017-01-31
Rated 5 out of 5 by from Excellent Coverage, color, look and feel were all fantastic. Used this in a bathroom and couldn't be happier! [This review was collected as part of a promotion.]
Date published: 2017-02-03
Rated 4 out of 5 by from used to paint our interior at http://www.cnn.com/ <a href="http://cnn.com"></a> used to paint our interior at http://www.cnn.com/ <a href="http://cnn.com"></a>
Date published: 2017-02-11
Rated 5 out of 5 by from Love this paint--fabulous color--great coverage in one coat. Love this paint--fabulous color--great coverage in one coat.
Date published: 2017-05-25
Rated 5 out of 5 by from It was great for the DIY project I had to... It was great for the DIY project I had to complete.
Date published: 2017-04-18
Rated 5 out of 5 by from 5 Star Review Rating provided by a verified purchaser
Date published: 2017-04-23
Rated 4 out of 5 by from Went on easy and covered very well. Went on easy and covered very well.
Date published: 2017-03-14
Rated 1 out of 5 by from This paint does not cover in one coat. Not on cream colored brick, not on cream colored walls th... This paint does not cover in one coat. Not on cream colored brick, not on cream colored walls that have been painted numerous times over 45 years, not on brand new sheet rock. It took two coats. I am really disappointed, as I purchased this paint because I wanted one coat coverage, as it is advertised. The Galactic Tint is a lovely color though, so that part makes me happy! I also purchased semi gloss Marquee paint in Bakery Box for a bookshelf, again because it supposedly covered in 1 coat. This bookshelf is very large- built in to the wall, and had been previously painted white. It needed a fresh coat of white paint. The Marquee paint was very streaky, and very thick. I tried using a light coat, and I tried using a heavier coat. I was unable to cover it in one coat no matter how much or little paint I used. I found I needed to use a lot of paint to avoid leaving streaks with the old color coming through, but the problem with that was that the paint dripped down with gravity. After the first coat dried, the paint was still all streaky and so I had to paint a second coat. Still streaky and the brush strokes are very obvious. I am so upset, because this was a beautiful, handmade bookshelf and it takes up half the wall. The only consolation is that much of the shelving will be covered with books and pictures and knickknacks so hopefully not much of the paint will be visible.
Date published: 2017-02-19
Rated 1 out of 5 by from Don't waste your money unless you want a subpar performance and a mediocre finish on your project... Don't waste your money unless you want a subpar performance and a mediocre finish on your project. As a contractor painting for 30+ years I've used Behr off and on with frustration. Years ago it was ok and I could use it in place of more expensive brands. They have changed the formula a few times and now it is a poor performer and cost as much as the premium competitors. My customer and I thought to give this interior eggshell enamel a try. It took 4 coats to hide the wall repairs from showing through the finish. It has a heavy glue content with poor pigment coverage. The formula makes a frustrating experience avoiding lap marks...you need to work fast and methodically. The end result for the eggshell has way too much shine compared to all other brands...I find Behr's flat has an annoying shine too. Durability? Well after cure time some dust got on a area of painted wall. When lightly wiped off with a damp cloth, it left a obvious difference in sheen compared to the rest of the wall...That annoying shine described above was wiped off in this area to leave a flat finish. Only way to fix it is to repaint that wall. After this I decided to contact Behr for a refund for "one can" of the few purchased. After a few annoying email communications over a few days to Behr with my issues, proof of purchase, picture of the paint label, picture of paint color formula. They decided they could ship me a "similar color" paint in the mail as my color was a custom color and they couldn't send that. I just wanted my money back for one can and Behr wouldn't do that. What a joke in performance and customer service. I gave a heavy discount to my customer for the inconvenience and for the fact they have to deal with a paint on their walls.
Date published: 2017-05-28
Rated 3 out of 5 by from Ok. Not great I used this paint and painted over well primed new drywall. It did not cover in one coat and needed two. I also experienced experienced that "pull up" while painting, that others have mentioned...it picks up pieces of recently applied paint and drops it onto other areas...so you have to constantly eyeball your painting to pull these "scraps" out of the wet paint. I purchased this paint + primer. Wish I had just bought regular paint. Took a complete gallon to paint a small bedroom. The finish was also not as "flat" as I wished...finish was somewhere between semi-gloss and flat. I like a flat finish that completely absorbs all light...this reflected light a bit.
Date published: 2016-07-13
Rated 5 out of 5 by from Excellent paint! Buy floetrol to add to your paint. This is excellent paint. I painted my daughters room and it looks great. My strong suggestion is that you buy Floetrol to add to the paint. It eliminates brush and/or roller marks and to me it seems to even out the paint application. It will also help with some of the issues I read where people complained that the paint "lifted" back onto the roller or had roller marks. The actual issue is painting technique and/or cheap roller covers. Don't cheap out on the rollers and make sure you load enough paint.. REASONS WHY PAINT "LIFTS" WHEN ROLLING OR SHOWS ROLLER MARKS (1) Rolling back over the freshly applied paint after it has had enough time to start to "set up". If you're going to roll over a freshly applied film, do so while the paint is still wet - not after it's had a few (or several) minutes to dry. (2) If you can see the product "lifting" from the surface as you roll over it (and not because of what's described in #1), that is a tell-tale sign of a cheap roller cover. If you buy floetrol and a good roller cover you will be pleased with the outcome. The paint results will look solid and uniform. I can speak from experience because initially every time I tried to paint it always looked awful and I had all but given up on ever painting again; then I received some advice from a friend who paints professionally. I hope this will help someone else out too.
Date published: 2016-10-19
Rated 5 out of 5 by from I used this to repaint the accent wall in our half bathroom. The wall was already painted a simi... I used this to repaint the accent wall in our half bathroom. The wall was already painted a similar but lighter color. My project was small but this paint went on smoothly and dried quickly. Will definitely use Behr again.
Date published: 2016-12-19
Rated 5 out of 5 by from Lovely color! I just purchased a home with yellow paint, this covered it up in one coat and looks gorgeous! See before and after pics!
Date published: 2016-08-16
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