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Customer Reviews for Bruce American Originals Natural Red Oak 3/4 in. T x 3-1/4 in. W x Varying L Solid Hardwood Flooring (22 sqft /case)

Internet #204468639

Model #SHD3210

Store SKU #1000019509

  • Expertly crafted in USA with solid oak; a renewable resource
  • Durable nail down install on/above grade and refinish up to 3x
  • Lifetime Limited Warranty for best in class protection from wear

Customer Reviews

  • 4
    out of 1,187 reviews
  • 73% recommend this product
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Showing 1-30 of 1,187 reviews
by
  • Verified Purchase
Some of the longer boards were warped and several of the shorter boards were damaged.
by
Response from AHF Products TeamFeb 26, 2024
Hello there,

Thank you for contacting AHF Products with your comments. 

We sincerely apologize if we did not meet the quality standards you expected. Industry standards permit either natural or manufacturing grading deficiencies not to exceed 5%, and any planks deemed unacceptable would be set aside.  Solid hardwood flooring makes it impossible to guarantee perfectly straight pieces, as natural curvature characteristics are inherent to the product and are not considered defects.

I hope this information is helpful to you.  If you would like to discuss this further, please feel free to contact our Customer Service team at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST. AHFProducts
  • Verified Purchase
by
  • Verified Purchase
Flooring was overall pretty good. Random boards were not the proper width at one end, other problem's with occasional defects at the manufacturer. Had an experienced flooring guy of years install it, he thought the quality was subpar for Bruce products.
by
Response from AHF Products TeamFeb 19, 2024
Hi there, We appreciate your review and we sincerely apologize, on behalf of AHF Products for the unhappy experience you have had with our product. We strive to provide you with the best possible product and service and when you feel that it fails to meet your expectations, it’s important for us to know. Our Laurel collection is part of Bruce’s Natural Grade category which features a greater amount of visual character, such as wider color and grain variation, mineral streaks, knots and small holes as well as minor milling imperfections however if you feel the issues are beyond the expectations of the flooring product, you can have a claim filed. The claim process is initiated by the Home Depot. You can take your proof of purchase back to them, and they can file the claim on your behalf. Again, I apologize for the experience you had with our flooring.  If you would like to discuss this further, please feel free to contact our Customer Services at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST. Have a wonderful day. AHFProducts
  • Verified Purchase
HORRIBLE!
Bought over 800 square feet of the Bruce Red Oak Natural light color. The sample is completely misleading. So many boards are short, defective, and so dark it looks like it was stained with a different color wood. Some boards have that high gloss smooth finish as advertised others have a dull extremely rough feel. There is clearly no quality control. If your interested in this floor, suggest you buy a full box, lay out each piece together to get an idea of how this will look. Regret buying this!
by
Response from AHF Products TeamFeb 14, 2024
Hi Sebastain!



Thank you for taking the time to post a review.



It is our aim to provide quality products and services to our customers and to meet your expectations. When it fails to meet your standards it is important for us to know.





If you'd like to tell us more about the issues with your floor please feel free to contact our Customer Services at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST., if you'd like additional assistance.



Have a wonderful day. AHFProducts
    by
    • Verified Purchase
    about 10% of the planks were damaged or had defects that you would rather not use unless you used it in a dark closet. They fit together pretty well, I would say average quality. Definitely account for about 10% waste right off the top, then account for the waste you would normally have as you need to cut planks to the proper lengths.
    by
    Response from AHF Products TeamFeb 2, 2024
    Hi there, Thank you for taking the time to review our product.  We sincerely apologize, on behalf of AHF Products for the unhappy experience you have had with our product. We strive to provide you with the best possible product and service and when you feel that it fails to meet your expectations, it’s important for us to know. Anytime you have a issue with your flooring, you can have a claim filed. The claim process is initiated by the Home Depot. You can take your proof of purchase back to them, and they can file the claim on your behalf. Again, I apologize for the experience you had with our flooring.  If you would like to discuss this further, please feel free to contact our Customer Services at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST. Have a wonderful day. AHFProducts
    • Verified Purchase
    by
    • Verified Purchase
    Its Beautiful!
    I bought this to match a Brazilian walnut floor bought years ago. This was going in a hall that butted up to two rooms with the Brazilian walnut. While not a perfect match, it was near perfect. We had a highly skilled carpenter (the one who did the other floors years ago) do this job and we are thrilled with the results. I love Home Depot!
    by
      • Recommended
      Horrible quality do not buy
      Installed many hardwood floor over the years and this is the worst. Worse than the subpar Bruce floors of years ago. Fails in every way. Finish is sloppy and thin. Height from board to board is WAY off. Width of boards are irregular leaving large gaps. End of boards are irregular. Too much warped,chipped, cracked boards. GARBAGE. So angry! I feel robbed.
      by
      Response from AHF Products TeamJan 10, 2024
      Hello Sean,

      Thank you for reaching out to us.
      ​​​​​​​
      We'll be happy to assist with your inquiry and would like to hear more about your issue. Could you please call our customer service at 866.243.2726, Monday through Friday from 9am to 4:30pm, EST. or email us at: productsupport@ahfproducts.com for assistance. AHFProducts
        some of the pieces were really warped. could not use some as they were really too bad.
        by
        Response from AHF Products TeamJan 5, 2024
        Hi Peter!

        Thank you for taking the time to tell us about your experience. 

        We strive to provide you with the best possible service and when you feel that it fails to meet your expectations, it’s important for us to know. Solid hardwood flooring makes it impossible to guarantee perfectly straight pieces, as natural curvature characteristics are inherent to the product and are not considered defects. Therefore, when installing using the glue down installation system, plan for a higher waste factor (10%-15%).

        If you'd like to tell us more about your experience, please feel free to contact our customer service again by phone at 1-866-243-2726.

        Have a good day! AHFProducts
        • Verified Purchase
        a little green hue in a couple pieces
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        • Verified Purchase
        by
        • Verified Purchase
        The wood is beautiful, very few imperfections, little waste and good mixture of different size boards. There was a couple boards damaged by what looks like someone hit the box with a fork lift blade which was a shame. Overall very satisfied with the product.
        by
        • Verified Purchase
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        • Verified Purchase
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        • Verified Purchase
        I purchased this same wood 26 years ago and was very blessed that Home Depot still carried it. I had a small damage area and needed to replace the wood flooring. Thanks to Home Depot I could match it exactly due to it being the same wood as well as coloring! Thanks a million! Helen J. Pinkerton
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        • Verified Purchase
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        • Verified Purchase
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        • Verified Purchase
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        • Verified Purchase
        Not the best grade.
        This is not #1 grade hardwood. My waste was excessive and the overall finish was less than perfect. I would call this #2 or #3. Once you have it and are working with it there is nothing you can do about it.
        by
        Response from AHF Products TeamNov 29, 2023
        Hello there! Thank you for taking the time to review our product.

        We are very sorry to hear that you are dissatisfied with our flooring product.

        We would like to hear more, please contact our Customer Services at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST. Have a wonderful day. AHFProducts
          Boxes are not 20sqft
          For a 180 sqft project we use 12+ boxes for it. There should have been 240 sqft with that amount of boxes. I had to pull nails and reuse the old pieces to fill in AFTER the 12 boxes were installed. We only have about 1 ft worth of waste as well.
          by
          Response from AHF Products TeamNov 20, 2023
          Hi Kate, 

          Thank you for taking the time to post a review. 

          We strive to provide you with the best possible service and when you feel that it fails to meet your expectations, it’s important for us to know.

           If you'd like to discuss the issue further, please feel free to contact our customer service again by phone at 1-866-243-2726.

          Have a wonderful day! AHFProducts
            The floor was absolutely horrible they sold me a returned item
            by
            Response from AHF Products TeamNov 2, 2023
            Hi Besmir, 

            Thank you for taking the time to post a review. 

            We strive to provide you with the best possible service and when you feel that it fails to meet your expectations, it’s important for us to know.

            If you'd like to discuss your issue further, please feel free to contact our customer service again by phone at 1-866-243-2726.

            Have a good day! AHFProducts
            • Verified Purchase
            Beautiful wood but some of it has started to curl
            by
            Response from AHF Products TeamOct 26, 2023
            Hi Michael,

            We are sorry for the inconvenience you're experiencing with your floor and would like to hear more.  Please feel free to contact us, Monday through Friday, from 9:00 am – 4:30 pm EST by e-mail at productsupport@ahfproducts.com or by phone at 1-866-243-2726. We look forward to hearing from you soon. AHFProducts
            • Verified Purchase
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            • Verified Purchase
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            • Verified Purchase
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            • Verified Purchase
            Theirs is a good quality, nice-looking floor BUT of the 14 boxes purchased, I ended up with a total of nearly a full box’ worth of defective plants (flat tongues on one side). It wasn’t a full box so I can’t return them, amd fortunately I bought extra. So, yes, this is nice flooring—but quality control is an issue. Buy at least an extra 10% to cover yourself.
            by
            • Verified Purchase
            1 found this review helpful
            by
              Hardwood not well made, crests not straight.
              by
              Response from AHF Products TeamSep 21, 2023
              Hi there!

              Thanks for taking the time to provide us with feedback about our Bruce American Originals Collection. Wood is a natural material containing distinctive differences in color and grain configurations. It is these differences, caused by nature, that create the warmth, beauty and originality of each hardwood floor. To tell us more about your experience with Bruce flooring please contact our Customer Services Team at 1-866-243-2726, Monday through Friday from 9 a.m. – 4:30 p.m. EST., if you'd like additional assistance. Information can also be found on our website Florexpert.ahfproducts.com  

              Have a wonderful day! AHFProducts
                Showing 1-30 of 1,187 reviews

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                Finish Type

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                Installation Location

                Above Grade/Wood Subfloor

                Above Grade/Wood Subfloor

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                Above Grade/Wood Subfloor

                Plank Width

                Narrow plank (5 in or less)

                Narrow plank (5 in or less)

                Narrow plank (5 in or less)

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                Installation Method

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