Internet # 343220087

Model # E300001

Store SKU # 1016049306

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ECOMIX 1 gal. Ultra Pure White Semi-Gloss Plant-Based Interior Paint & Primer

Name: BEHR ECOMIX ECOMIX 1 gal. Ultra Pure White Semi-Gloss Plant-Based Interior Paint & Primer E300001
Brand: BEHR ECOMIX
SKU: 1016049306
Price: 57.98 USD
Rating: 4.6 (693 reviews)

Questions & Answers (26)

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Premium performance, thoughtfully made
BEHR® ECOMIX™ delivers a beautiful durable finish
Easy to clean scrubbable finish with excellent hide
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Product Details

About This Product

BEHR ECOMIX is an innovative paint and primer using plant-based* ingredients highlighting sustainability and performance as top priorities. It proudly holds USDA Certified Biobased label, it's Asthma and Allergy Certified. *This product contains a minimum of 20% plant-based ingredients, verified through third party lab.

Highlights

Ideal for kids’ rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
Semi-Gloss Enamel sheen offers a radiant, sleek appearance
Zero Voc / Low Emissions
Asthma and Allergy Friendly Certified
Plant-Based Paint & Primer
USDA Certified Biobased Product
Washable & Scrubbable finish
Excellent Hide
1 gallon covers up to 400 sq. ft. depending on application, color selected, and surface porosity
Use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer 0.015 in. - 0.019 in. spray tip and 60 mesh filter
For best results - to enhance color fidelity, cover stains/oil-based or glossy surfaces or seal highly porous substrates - please use a Behr primer such as BEHR Kitchen, Bath & Trim Stain-Blocking Primer & Sealer No. 75 to prep prior to painting
Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C)
Easy soap and water cleanup
100% Acrylic and Mildew Resistant Paint Finish
Dries to touch in 1 hour, can be recoated in 2 hours
BEHR ECOMIX is a GREENGUARD GOLD Certified product. It is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage; For more information, visit ul.com/gg
Actual paint colors may vary from on-screen and printer representations
Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, IL, MD, ME, MN, NY, OR, RI, VT, WA
BEHR is backed with a Lifetime Limited Warranty
Return Policy
California residents
see Prop 65 WARNINGS

Product Information

Internet # 343220087

Model # E300001

Store SKU # 1016049306

Additional Resources

Shop All BEHR ECOMIX

From the Manufacturer

Specifications

Container Size: 1 Gallon

Dimensions

Container Size	1 Gallon

Details

Approximate Coverage (sq. ft.)	400
Base Material	Water Based
Color Family	Multi
Color/Finish	Semi-Gloss
Dry to Touch (min.)	60 min
Hexadecimal Value	F8F9F3
HSL Value	70.0:33.3:96.5
Minimum Temperature for Use (F)	50
Number of coats recommended	2
Paint & Primer in One	Yes
Paint Key Features	EcoMix, Paint & Primer in One, Tintable, Washable
Paint Type	Interior Paint
Paint/Stain Clean Up	Soap & Water
Protection Type	Mildew Resistant
Returnable	90-Day
RGB Value	248:249:243
Sheen	Semi-Gloss
Surface Material Use	Brick, Ceiling, Drywall, Masonry, Walls, Wood
Time before recoating (hours)	2
Tint Base	Base 1
Transparency	Solid

Warranty / Certifications

Certifications and Listings	AAFA (Asthma and Allergy Foundation of America), ASTM Compliant, CARB Compliant, Greenguard Gold, UL Listed, USDA Approved
Manufacturer Warranty	Limited Lifetime Warranty

Questions & Answers

Will this stand up to south Florida weather?

ByOct 24, 2026

1 Answer |

Answer This Question

Hi Brian, thank you for your question. Our Premium Plus Exterior Paint is formulated to provide a durable and protective finish that can withstand year-round weather, making a great choice for to hold up against south Florida weather. Please feel free to reach out to us directly if you have any other questions. -Adelina

By|Oct 26, 2026

Does this product have highly durability to be used for interior doors and trim?

ByAug 5, 2026

1 Answer |

Answer This Question

Hi Brent, thanks for reaching out. Yes, our Premium Plus Hi-Gloss has great durability and can be used on interior doors and trim. Enjoy the rest of your day! -Christina

By|Aug 5, 2026

Is it good for painting Unfinished PVC Pilaster Entry Door Casing Accent E.g., Model #: PILP06X090DRP02-2 Or there is a better option?

ByAug 2, 2026

1 Answer |

Answer This Question

Hi Abvgd, thanks for the question. Our Premium Plus Hi-Gloss Enamel is a great choice for painting the unfinished PVC Pilaster, but I would recommend priming the surface first with our Bonding Primer to ensure proper adhesion of the paint. If you have additional questions about your project, please reach out to us directly. Our customer care team is happy to help. -Ronald

By|Aug 3, 2026

Is this self leveling?

ByMay 6, 2026

1 Answer |

Answer This Question

Hi Painter513, thanks for the question. The Premium Plus Hi-Gloss Enamel does have some self-leveling properties. If you have additional questions about your project, please reach out to us directly. Our customer care team is happy to help. -Ronald

By|May 7, 2026

Can this paint to be used on exterior wood ?

ByApr 4, 2026

1 Answer |

Answer This Question

Hi Yang. Thank you for your question. Our Ultra Pure White Hi-Gloss Enamel Interior/Exterior Paint and Primer is ok to use on exterior wood, following the label instructions. Have a great day! -Alex

By|Apr 6, 2026

Is this paint water clean up

ByFeb 10, 2026

1 Answer |

Answer This Question

Hi Tazs, thank you for your question. Yes, the Premium Plus Hi-Gloss Paint is water-based and can be cleaned with soap and water. Have a great day! -Giovanna

By|Oct 2, 2026

(1)

Can this be used to repaint and waterproof basement walls?

ByNov 9, 2025

1 Answer |

Answer This Question

Hi txbee, thank you for your question. As it turns out, our Premium Plus Paint is not a waterproof coating. To look into which paint will work best for your basement, please reach out to us directly so we can learn more about your project and the waterproofing benefits you're looking for. We hope to hear from you soon! -Lina

By|Nov 10, 2025

I need something to make my flat paint glossy, it’s a water paint white I am using

ByAug 27, 2025

1 Answer |

Answer This Question

Hi Sergio, thanks for the question. Our Premium Plus Hi-Gloss Interior/Exterior Paint and Primer is a great choice for a paint that will dry to a glossy finish. If you have additional questions about your project, please reach out to us directly. Our customer care team is happy to help. -Ronald

By|Aug 27, 2025

Viewing 1-8 of 26

Customer Reviews

4.6 out of 5

4.6 out of 693 reviews
75% recommend this product

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Showing 1-10 of 693 reviews

Oct 26, 2026

This customer chose to rate the product and not provide text.

This review is from 1 gal. Ultra Pure White Hi-Gloss Enamel Interior/Exterior Paint and Primer

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Verified Purchase

Sep 23, 2026

This customer chose to rate the product and not provide text.

This review is from 1 gal. Ultra Pure White Hi-Gloss Enamel Interior/Exterior Paint and Primer

Incentivized Review Program(What's this?)
Verified Purchase

Sep 23, 2026

Very nice paint, went on nicely and love the final color!

I used this paint in my guest bathroom and really love how it turned out. The Frost color has a very subtle cool tone that gives off an almost icy blue appearance, especially under bathroom lighting. It gives the walls a clean, fresh look without being an overly bright or stark white. The eggshell finish is smooth and has just enough sheen to make it practical for a bathroom while still looking nice and understated. I also appreciated the low odor, especially when painting indoors, and the paint went on smoothly with good coverage. The built in primer made the job easier and helped give the walls an even finish. Overall, I think this is great paint color if you want a clean white with a cool, slightly icy blue undertone rather than a warm white. Love it!!

This review is from ECOMIX 1 gal. #57 Frost Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 21, 2026

Great Paint

The ECOMix paint is a great product. The paint has virtually no odor whatsoever. The gallon paint can come with a dispenser spout for easy pouring without a mess. The paint goes on smooth and consistent for a quick finish. This one coat paint makes easy work of your project. With various finishes available, you can use this paint on almost any surface. The paint dries quickly to touch for a time saving project. Cleanup was simple with soap and water and that removed all the paint from the brushes and paint tray, With the gallon size can, you can cover a lot of surface area with ease. Clean, simple to use, no odor, pour spout, simple clean up, great finish. Recommended highly.

This review is from ECOMIX 1 gal. #22 Navajo White Semi-Gloss Enamel Plant-Based Interior Paint & Primer

Pro
Seed Program Review(What's this?)

Recommended

Sep 21, 2026

Great paint and great container!

I am impressed with not only the paint itself but the features of the container. The paint is a plant based paint and primer in one. There is no need for a separate primer saving money and the time involved for application of primer before the final finish. Also the is no VOC’s (Volatile Organic Compounds) therefore the is no odor and is safe for those with asthma or other breathing difficulties. I used a roller to apply this to some cabinet doors and the finish turned out smooth and looked great. Something else I really like is the can lid has an opening for an included pour spout. You remove a cap, install the spout an pour your paint. No drips! Let the spout drain back into the can, remove the spout and reinstall the cap. The lid seal stays clean. I give this a solid 5 stars!

This review is from ECOMIX 1 gal. Home Decorators Collection #HDC-MD-08 Whisper White Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 19, 2026

High quality paint from Behr. Friendly to the eco-system, which is always welcome. Easy to use. and clean up.

Used this on a very high use laundry to garage door which was getting dingy!! Paint mixed easily with little or no odor. Brushed easily where needed and coved well. Rolled flat parts looked very nice on the first coat and waited to add another coat. Covered very well and was easy to use. Platinum color will hold up better than the previous white. Clean up was easy and results were excellent.

This review is from ECOMIX 1 gal. #PPU26-11 Platinum Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 14, 2026

Good paint

This paint is a low VOC plant based semigloss interior enamel paint that is scrubable and mildew resistant. It’s paint and primer in one. It doesn’t smell bad to me. The lid is plastic with a small screw on cap to put a small spout into. Mine was stuck due to dried paint. I was able to get the cap off with hot water, after the fact. It has water cleanup. I tried in on a small wall of similar color. I used a brush for the edges and a roller for the rest. The paint seems thick. With one coat the coverage is very good. The finish is semigloss as indicated. It dried in about an hour. I only used one coat, applied with a roller. I can’t detect thin areas. However at an angle I can tell where the roller went. Perhaps as it completely dries that will improve. I’m very pleased with it and expect years of service from this application, and will use it for other areas that might require another refresher coat. I can’t speak to longevity or durability as I just painted the wall. Recommended.

This review is from ECOMIX 1 gal. #70 Linen White Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 14, 2026

Low odor

I have painted with Behr paint for many years. This new plant based paint had very little smell to it. It stirred up and had the same consistency as the regular paint. When I started painting it on the wall It went on easily, but I did notice occasional little clumps that you would normally get if you had paint that was drying out. So I would have to periodically wipe these little clumps of paint off the wall and keep painting. I was painting in a garage and it was humid, so I’m not sure if that was the reason or if just this new paint has some odd clumping problems? Anyways, the color Chance of Rain is a light bluish gray. I liked the low odor and the easy spreadability of this paint, and will give it a try again in an interior room and hope that it doesn’t have little clumps that occur.

This review is from ECOMIX 1 gal. #PPU26-19 Chance of Rain Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 12, 2026

Low odor and good coverage

My first impression was the new pour spout for the lid. Which was easy to install and remove to re-close. However, if you need to stir the paint after settling, you still need to take off the main lid. Very low odor and thick consistency. It still took two coats to fully seal and cover the project piece as one coat still left some bleed through and streaking.

This review is from ECOMIX 1 gal. #75 Polar Bear Semi-Gloss Enamel Plant-Based Interior Paint & Primer

DIY
Seed Program Review(What's this?)

Recommended

Sep 12, 2026

Good to the Last Drop

There are several key points about this excellent paint, which were a pleasant surprise: First and foremost, it completely covered raw wood shelves with just a single coat, solid, without streaking or stroke marks, and it did it with ease; Secondly, there was little to no paint scent, which concerned me greatly because I'm in the process of showing my home, in anticipation of obtaining a newer home farther upstate. So this was a blessing in disguise. Not only do the potential buyers get what looks brand new, it's ready to go. Thirdly, it only took a quarter of a cup to do the entire rack of shelves you see below. The paint has a smooth, yet "thick" texture to it; Fourthly, it dried quickly. In fact, it dried even faster than what was advertised; and lastly, it has made a believer out of me because I have tried several other well-known brands, and none have matched this performance and the satisfying results. Two thumbs up!! [NOTE: IMHO.. I intend on using this to paint more in my new home. A paint that covers in one coat that easily is worth every penny.]

This review is from ECOMIX 1 gal. #23 Antique White Semi-Gloss Enamel Plant-Based Interior Paint & Primer