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Model #305001

Store SKU #928046

1 gal. #170E-3 Bridal Rose Semi-Gloss Enamel Low Odor Interior Paint & Primer

  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
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Product Overview

BEHR PREMIUM PLUS Interior Paint & Primer offers exceptional durability and hide with a finish that resists mildew and stains. In addition, you'll enjoy the benefits of a low odor paint. PREMIUM PLUS is highly ranked by independent 3rd party labs and meets LEED and GREENGUARD GOLD requirements.
  • Ideal for kids' rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
  • Semi-Gloss Enamel sheen offers a radiant, sleek appearance
  • 1 gallon covers up to 400 sq. ft. depending on application, color selected, and surface porosity
  • Use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer 0.015 in. - 0.019 in. spray tip and 60 mesh filter
  • For best results - to enhance color fidelity, cover stains/oil-based or glossy surfaces or seal highly porous substrates - please use a Behr primer such as BEHR Kitchen, Bath & Trim Stain-Blocking Primer & Sealer No. 75 to prep prior to painting
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C)
  • Low odor for safer air quality
  • Paint and Primer offering exceptional durability
  • 100% acrylic base provides mildew resistant finish
  • Easy application and excellent hide ensures stress-free coverage
  • Superior stain-blocking and stain-resistance
  • Advanced scrubbability makes it easy to maintain the color and finish
  • Easy soap and water cleanup
  • BEHR PREMIUM PLUS is a GREENGUARD GOLD Certified product. It is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage; For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, NY, OR, RI, VT, WA
  • BEHR PREMIUM PLUS is backed with a Lifetime Limited Warranty

  • California residents

Additional Resources

From the Manufacturer

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Container Size
1 Gallon


Approximate Coverage (sq. ft.)
Base Material
Color Family
Red / Pink
Bridal Rose
Dry to touch (min.)
Hexadecimal Value
HSL Value
Paint & Primer in One
Paint Key Features
Low Odor,Paint & Primer in One
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
Protection Type
Mildew Resistant
RGB Value
Surface Material Use
Time before recoating (hours)
Tint Base
Base 1

Warranty / Certifications

Certifications and Listings
Greenguard Gold
Manufacturer Warranty

Questions & Answers

Typical questions asked about products:

  • Is the product durable?
  • Is the product easy to use?
  • What are the dimensions of the product?

Customer Reviews

  • 4.8
    out of 972 reviews
  • 94%recommend this product
Filter by:
Showing 1-10 of 972 reviews
Poor finish
On my 3rd coat and it is finally starting to look passable. It is being used to cover off white bookshelves and a wood exit door with sidelights and mullions. A lot of extra time and effort on a job that should have been one coat.
Response from BehrJun 14, 2021
Hi BehrBones,

Thank you for reviewing Behr Premium Plus Paint. I'm sorry to hear about the coverage issue experienced, as that's not typical or what we want our customers to go through. Customer satisfaction is very important to us and I encourage you to contact Behr directly for further assistance. We'd love to learn more about your project and find the best way to help.

Kindest regards,

Doris Behr
    Ideal for the bathroom
    [This review was collected as part of a promotion.] Semi-gloss is a great paint for the bathroom where lots of moisture can be found. I sprayed on two coats and it went on great in almost every area in the bathroom. I will say, if you paint in the winter, pick a warmer day to ensure the paint does not run in the cold areas (corners/metal bracket locations).
      • Recommended
      Great Paint
      I like Behr paint, low to nil odor nice coverage. I always buy Behr paint for my home.
      • Verified Purchase
      Great coverage
      [This review was collected as part of a promotion.] We just recently used a gallon of the premium paint and primer for a laundry room makeover in the color of distant shores the paint went on so nice and the coverage was excellent.
        • Recommended
        Excellent Product
        [This review was collected as part of a promotion.] I like this paint as it has nice consistency and applies easily. It requires two coats to cover well and achieve true color which I like as the first coat gives me an opportunity to practice painting details and hard to reach areas before applying the second finish coat.
          • Recommended
          Awesome paint
          [This review was collected as part of a promotion.] I started using behr paint about 4 years ago at a complex I take care of on the side I work for Trinity Baptist Church and they use Sherman Williams trying to get they to switch over behr is consistent and quality never changes like others
            • Recommended
            The look is great. Easy ot apply.A consumer best
            [This review was collected as part of a promotion.] Like the product. Went on well. Needed customer support. Had problems with peeling after application. The customer service explained why. Will correct what I do. Overall, great experience.
              • Recommended
              easy painting and complete coverage
              [This review was collected as part of a promotion.] It goes on so smooth and covers completely. Plus it is easy to clean up.
                • Recommended
                Great paint!
                [This review was collected as part of a promotion.] I always buy behr and the semi gloss is the best. Easy clean up and easy to keep clean once applied.
                  • Recommended
                  Worth the Money
                  [This review was collected as part of a promotion.] I have tried many different paints over the years. At first I was hesitant about trying this paint that has primer added in. If you prepare the surface properly and apply with quality supplies, the first coat covers well and the second coat gives you very good results. If you allow enough time to dry, you will be pleased with the results. It is durable and easily wipes clean.
                    • Recommended
                    Showing 1-10 of 972 reviews