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Model #105004

Store SKU #923860

1 qt. #52 White Flat Low Odor Interior Paint & Primer

  • Durable finish, resists dirt & grime
  • Flat sheen best for living rooms, dining rooms & bedrooms
  • Seals both uncoated and previously painted surfaces
  • View More Details
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Product Overview

BEHR PREMIUM PLUS Interior Paint & Primer offers exceptional durability and hide with a finish that resists mildew and stains. In addition, you'll enjoy the benefits of a low odor paint. PREMIUM PLUS is highly ranked by independent 3rd party labs and meets LEED and GREENGUARD GOLD requirements.
  • Ideal for family rooms, living rooms, dining rooms, bedrooms and ceilings
  • Flat sheen provides a non-reflective appearance to help hide surface imperfections and make walls appear smoother
  • 1 quart covers up to 100 sq. ft. depending on application, color selected, and surface porosity
  • Use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer 0.015 in. - 0.019 in. spray tip and 60 mesh filter
  • For best results - to enhance color fidelity, cover stains/oil-based or glossy surfaces or seal highly porous substrates - please use a Behr primer such as BEHR Kitchen, Bath & Trim Stain-Blocking Primer & Sealer No. 75 to prep prior to painting
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C)
  • Low odor for safer air quality
  • Paint and Primer offering exceptional durability
  • 100% acrylic base provides mildew resistant finish
  • Easy application and excellent hide ensures stress-free coverage
  • White is a coastal white with a cool undertone. Depending on the light source or time of day, it may appear as a clear white but not to stark on the walls.
  • Easy soap and water cleanup
  • Superior stain-blocking and stain-resistance
  • Advanced scrubbability makes it easy to maintain the color and finish
  • Easy soap and water cleanup
  • BEHR PREMIUM PLUS is a GREENGUARD GOLD Certified product. It is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage; For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, OR, RI, VT, WA
  • BEHR PREMIUM PLUS is backed with a Lifetime Limited Warranty

  • California residents

Info & Guides

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Container Size
1 Quart


Approximate Coverage (sq. ft.)
Base Material
Color Family
Dry to touch (min.)
Hexadecimal Value
HSL Value
Minimum Temperature for Use (F)
Number of coats recommended
Paint & Primer in One
Paint Key Features
Low Odor,Paint & Primer in One
Paint Type
Interior Paint
Paint/Stain Clean Up
Soap & Water
Protection Type
Mildew Resistant
RGB Value
Substrate/Surface Use Type
Time before recoating (hours)
Tint Base
Base 1

Warranty / Certifications

Certifications and Listings
Greenguard Gold
Manufacturer Warranty
Lifetime Limited Warranty

Questions & Answers

Typical questions asked about products:

  • Is the product durable?
  • Is the product easy to use?
  • What are the dimensions of the product?

Customer Reviews

  • 4.8
    out of 746 reviews
  • 96% recommend this product
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Showing 1-10 of 746 reviews
very poor paint will not buy again
Paint does not cover wall, it is like water and covers in some places and not other places on same wall, very disapointed with it, picture after second coat
by dave
Response from BehrMay 27, 2021
Hi dave - Thank you for your review. I'm sorry to hear that the coverage is lacking and the consistency seems watery! Our Premium Plus paint line should have a creamy consistency once it's been stirred for a few minutes before use. This product will also cover in 1-2 coats or 2-3 for dramatic color change or when applied to porous surfaces. If stirring the paint doesn't correct the consistency, I recommend applying an additional coat with a new can to ensure a uniform finish. Please feel free to reach out to us directly so we can assist you with this further. We hope to hear from you! - Sara Behr
    1 person found this helpful
    LakesRegionThe white outdoor paint made the trim around my garage doors look fresh and clean! I
    LakesRegionThe white outdoor paint made the trim around my garage doors look fresh and clean! I
    by BurnBabyBurn
    • Verified Purchase
    • Recommended Product
    by ALAN
      by ALAN
        Amazing coverage!! Perfect for beginners....
        Amazing coverage!! Perfect for beginners.
        by ANGELA
          Beautiful finish and easy to work with
          [This review was collected as part of a promotion.] I always thought that I hated flat paint. That chalky look. Well, I decided to go with a more modern look and paint a deep, dark teal in my bedroom. The Behr flat paint was perfect. The color is so rich and the texture looks velvety. I couldn't be happier with how it turned out. That and the paint is really easy to work with and covers evenly.
          by moons17
            • Recommended Product
            Great Paint and Great Customer Care
            [This review was collected as part of a promotion.] I am a professional contractor. My wife wanted to repaint two bedrooms. She bought two gallons Behr Scuff paint and spent over 6 hours to finish two walls only. She complained the Scuff paint was too thick and dried up too fast. I wrote to Behr. Behr customer care Mr. Michael/Ms. Christina offered an extra gallon of Scuff paint to finish the job. Later customer care Ms. Joni offered an extra gallon of Scuff paint, a gallon of Behr Premium paint for my wife to test it out, and a full refund of the two gallons Scuff paint. Both Scuff paint and Premium paint arrived. My wife tried the Premium paint and she finished the job with a great satisfaction. The Premium paint is so smooth easier to paint and it does not dry up as fast as the Scuff paint. I recommended my crew to use Behr Premium paint for their paint jobs to save time and money so that they can finish their job faster than the Scuff paint but cheaper cost for the paints.
            by slpip
              • Recommended Product
              by HomeDepotCustomer
                Happy Painter!
                Great results with one coat over a dark tan. Very pleased. EDraper
                by E Draper
                • Verified Purchase
                Long lasting
                [This review was collected as part of a promotion.] We used this paint throughout the interior of our home. Great long lasting coverage.
                by sh0636
                  • Recommended Product
                  Showing 1-10 of 746 reviews