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Internet # 312454445

Model # 172001

Store SKU # 1004663292

1 gal. #75 Polar Bear Extra Durable Flat Interior Paint & Primer

$36.98
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  • Versatile Stain-Blocking Paint & Primer
  • Scuff Defense Providing an Extra Durable Finish
  • Easy Application, Smooth Even Finish
  • View More Details

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Product Details

About This Product

BEHR ULTRA® Interior Paint is a versatile Stain-Blocking Paint & Primer with Scuff Defense providing an extra durable finish that is easy to clean and stays looking new longer®. ULTRA is easy to apply with a smooth even finish that has outstanding coverage and hide in fewer coats. This low-reflective flat finish touches up well and hides minor surface imperfections. *A PRIMER COAT MAY BE NEEDED ON SOME SURFACES. SEE BACK LABEL FOR DETAILS.

Highlights

  • Outstanding Coverage, Hide in Fewer Coats
  • Easy-Clean Finish, Stays Looking New Longer®
  • 1 gallon covers up to 400 sq. ft. depending on application, color and surface porosity
  • For best application, use a high quality 3/8 in. - 1/2 in. nap roller cover, nylon/polyester brush or airless sprayer (0.015 in. - 0.019 in. spray tip, 60 mesh filter)
  • Use BEHR ULTRA® Paint as a primer for properly prepared uncoated or painted interior surfaces, including woods that contain tannins (2 primer coats required for redwood and cedar) and heavily stained areas
  • Lock in stains with BEHR ULTRA® Paint as a spot primer, for heavy stains, test for stain bleed-through by applying BEHR ULTRA Paint to a small section, if stain bleeds through, spot prime another coat to the stained area and test again before top coating, if bleeding continues, a longer dry time is needed before top coating
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C), darker colors may require additional dry time between coats, cooler temperatures or higher humidity may prolong drying time
  • The true benefit is a flat finish appearance with scuff resistance of a gloss, a combination not typical in traditional flat paints
  • Advanced scuff and mar resistance helps protect wall surfaces in busy households. Do not use on floors.
  • Easily remove common household stains so your walls Stays Looking New Longer®
  • Advanced stain-blocking formula, stain resistant
  • Excellent durability and hide in fewer coats
  • Antimicrobial mildew resistant finish, 100% acrylic
  • Easy application for beautiful results
  • GREENGUARD Certified products are certified to GREENGUARD standards for low chemical emissions into indoor air during product usage. For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, IL, ME, MN, NY, OR, RI, VT, WA
  • BEHR ULTRA® Interior Paint is backed with a Lifetime Limited Warranty
  • Complete your paint project with the best applicators and supplies for the job!
  • California residents
     see Prop 65 WARNINGS

Product Information

Internet # 312454445

Model # 172001

Store SKU # 1004663292

Specifications

Container Size: 1 Gallon

Dimensions

Container Size

1 Gallon

Details

Approximate Coverage (sq. ft.)

400

Base Material

Acrylic

Color Family

White

Color/Finish

Polar Bear

Dry to Touch (min.)

60

Hexadecimal Value

F5F4EC

HSL Value

53.3:31.0:94.3

Minimum Temperature for Use (F)

50

Number of coats recommended

2

Paint & Primer in One

Yes

Paint Key Features

Paint & Primer in One, Stain Blocking, Washable

Paint Type

Interior Paint

Paint/Stain Clean Up

Soap & Water

Protection Type

Mar Resistant, Mildew Resistant, Scuff Resistant, Stain Resistant

Returnable

Non-Returnable

RGB Value

245:244:236

Sheen

Flat/Matte

Surface Material Use

Brick, Ceiling, Concrete/Brick/Masonry/Stone, Drywall, Plaster, Stucco, Vinyl, Wood

Time before recoating (hours)

2

Tint Base

Base 1

Transparency

Solid

Warranty / Certifications

Certifications and Listings

Greenguard Gold

Manufacturer Warranty

Lifetime Limited Warranty

Questions & Answers

Best finish for kitchen cabinets will satin work. The Chimney color that I purchased appears to be very dark, darker than the swatch
BySep 18, 2025
1 Answer | 
Answer This Question

Hi Pamela, thank you for your question. Yes, satin and semi-gloss are great choices for kitchen cabinets for durability and scrubbability. I'm sorry to hear that the color seems darker; typically the lighting and surroundings in the room can influence the way the color will turn out. Please reach out to us directly if you need further assistance. Our Customer Care team is happy to help! -Giovanna

By|Sep 18, 2025
    0/0


    what is warrranty on exterio berh paint with primmer
    ByJul 9, 2025
    1 Answer | 
    Answer This Question

    Hi Noel, thank you for your question. The Ultra Exterior Paint has a limited lifetime warranty. Please reach out to us directly if you need further assistance. Have a great day! -Giovanna

    By|Jul 10, 2025
      0/0


      Can you use Flood paint thinner for Behr 100 percent acrylic paint
      ByJun 25, 2025
      1 Answer | 
      Answer This Question

      Hi Mike, thank you for your question. As it turns out, we do not recommend thinning our paint with Flood paint thinner. If thinning is needed, you can thin our Behr Ultra Scuff Defense with 8oz of water per gallon. Have a great day! -Alex

      By|Jun 26, 2025
        0/0


        Is it Tintable
        ByFeb 15, 2025
        1 Answer | 
        Answer This Question

        Hi Arma, thank you for your question. Our Ultra Interior Paint that has not already been tinted can be tinted. However, it looks like this listing of paint has been tinted to Garden Wall 730D-4. You can contact your local Home Depot if you need help with purchasing. Have a great day!

        By|Feb 19, 2025
          0/0


          what coordinates well with eucalyptus wreath color
          ByFeb 9, 2025
          1 Answer | 
          Answer This Question

          Hi Maureen, thank you for your question. Feel free to chat with our color experts online so that we can learn more details about your project and the colors that you're interested in. Have a great day! -Giovanna

          By|Feb 10, 2025
            0/0


            I like a matte finish but they mark so easily. Is the matte finish for the scuff resistant paint as durable as a higher sheen version, or am i going to have the same issue?
            ByFeb 1, 2025
            2 Answers | 
            Answer This Question

            Hi IanM, thank you for your question. Our Behr Ultra Scuff Defense is formulated to provide the durability of a gloss in any finish. If you need further assistance, please contact us directly; we are always happy to help! -Alex

            By|Nov 26, 2025
              0/0

              (1)

              Yes, i used this, the Flat paint, in my entire house on the walls. I used 3 colors,tinted in Behr colors. Worked/looks great. It does clean easily. I've used a tiny bit of dish detergent on a sponge and a magic eraser. It did not harm paint!

              By|Nov 26, 2025
                0/0

                (1)

                Can this Ultra White Color go over a Grey or Brown Wall in One Coat
                ByJan 13, 2025
                1 Answer | 
                Answer This Question

                Hi Paul, thank you for your question. Our Ultra Paint typically covers in two coats. Have a great day! -Giovanna

                By|Jan 13, 2025
                  0/0


                  What are coordinating colors for Studio Taupe?
                  ByDec 5, 2024
                  1 Answer | 
                  Answer This Question

                  Hi Chrsmb, thanks for your interest in our paints and colors. Studio Taupe pairs well with colors like Polar Bear 75, Authentic Tan N290-2, and Oxblood PPU2-20. Feel free to check out our other coordinating colors for this shade on our Behr website, or you can reach out to us directly if you need further assistance with your color selection. Have a great day! -Lina

                  By|Dec 5, 2024
                    0/0


                    Viewing 1-8 of 152

                    Customer Reviews

                    4.5 out of 5

                    • 4.5 out of 3,313 reviews
                    • 84% recommend this product
                    Filter by:
                    Showing 1-10 of 3,313 reviews
                    This customer chose to rate the product and not provide text.
                    by
                    • Verified Purchase
                    This customer chose to rate the product and not provide text.
                    by
                    • Verified Purchase
                    This paint was perfect for the project that I had to do. I painted the red brick with grey grout to the flat black and it was a beautiful transformation.
                    by
                    • Verified Purchase
                    1 found this review helpful
                    Used on garage walls, which were painted white on the top half, and navy blue on the bottom. Behr ultra had no issues covering both in one coat. I applied a quick second coat to ensure consistent sheen. I had no issues with adhesion, and the very slight sheen of ultra flat looks fantastic in all light.
                    by
                    • Verified Purchase
                    1 found this review helpful
                    This customer chose to rate the product and not provide text.
                    by
                    • Verified Purchase
                    I have been using behr paint for 2 decades. The paint experience has been until this most recent purchase of Marque. It was my first time using Marque and would not recommend it. It is over rated and over priced at $60 a gallon I will continue to use Behr Stain Blocking and Primer grade priced at $40 a gallon. The ultra white Marque did not color an off white color properly prepared in one coat. with a light sanding.
                    by
                    Response from BehrFeb 14, 2025
                    Hi there, thank you for your review. I'm sorry to hear you did not get the expected coverage. I assure you this is not the experience we want for our customers, and I understand your disappointment. Behr Marquee is guaranteed to cover in one coat over an existing or primed coating when you select a one coat hide color. Unfortunately, our Ultra Pure White is not a one-coat hide color, and needing additional coats is normal for complete coverage. Customer satisfaction is important to us, and we appreciate your feedback. If you still need further assistance, please reach out to us directly; we are always happy to help! -Alex Behr
                    • Verified Purchase
                    1 found this review helpful
                    Awful
                    Bought 2 gallons of this paint. Applied two coats to the ceiling. This product is absolutely awful. Left streaks across the ceiling almost a sheen. Supposed to be a flat paint. Incredible waste of time between painting, taping putting up plastic, floor protection, rollers, etc. bought Sherwin-Williams one coat looks fantastic. I’ve purchased several other Behr products without problem. Highly Do not recommend.
                    by
                    Response from BehrJan 27, 2025
                    Hi Pete, thank you for your review. I'm sorry to hear about the streaks and shiny finish. That's not typical, and I can understand your disappointment. Our Ultra Paint will typically cover in two coats, while porous surfaces may require additional coats for an even finish. We appreciate your feedback. Please reach out to us directly if you need further assistance. Our Customer Care team is happy to help! -Giovanna Behr
                      I painted our spare bedroom ceiling and the closet with the Behr Ultra Pure White Flat Interior Paint and Primer in one. I also purchased a gallon of a premixed light blue color called “Cool Sky” for the bedroom walls. This paint and primer in one covered everything quite nicely with just one coat. The finished job came out great.
                      by
                      • Verified Purchase
                      Paint is garbage. I put on their brand ceiling paint and it looked awful. I called the company and they recommended this one. I put this on and it looked no better. Ended up getting a refund and put up one coat of Sherwin-Williams and it came out perfect.
                      by
                      Response from BehrDec 9, 2024
                      Hi Pat thank you for your review. I'm sorry to hear that you had an issue with our paint on your ceiling. Customer satisfaction is important to us, and we appreciate your feedback. Please reach out to us directly if you need further assistance; our customer care team is happy to help you! -Ronald Behr
                      • Verified Purchase
                      painted parawood table frame Behr Black flat
                      by
                      • Verified Purchase
                      Showing 1-10 of 3,313 reviews