- 4x cleaning power of leading natural detergent (75% plant-based)
- Formula made with 100% renewable wind power electricity
- Free of dyes, chlorine, phosphates or optical brighteners
- View More Details
How to Get It
Product Overview
Tide purclean is the first plant-based liquid laundry detergent that has the cleaning power that you expect and deserve from Tide, even in cold water. Tide has been on a journey of sustainability for many years now and this is the latest step in this journey to deliver a more sustainable product that does not compromise on cleaning performance. It is the first 75% USDA certified plant-based detergent with the cleaning power of Tide.
- 1st plant-based detergent with the cleaning power of Tide (75% plant-based)
- Available in honey lavender scent and unscented variants
- USDA certified Tide liquid laundry detergent
- Formula made with 100% renewable wind power electricity
- Product is made at a zero manufacturing waste to landfill site
- Designed free of dyes, chlorine, phosphates or optical brighteners
- 100% recyclable bottle
- Formulated for both High Efficiency (HE) and standard washers
Compare Similar Laundry Detergents
 |  |  | |
| Brand | Tide | Gain | Tide |
| Name | 69 fl. oz. Purclean Honey Lavender Scent Liquid Laundry Detergent (48 Loads) | 92 fl. oz. Original Scent Plus Aroma Liquid Laundry Detergent (64-Loads) | 105 oz Eco Box HE Free & Gentle Liquid Laundry Detergent (96 Loads) |
| Price | $1297 | $1297 | $2027 |
| Ratings | (103) | (1429) | (77) |
| Product Form | Liquid | Liquid | Liquid |
| Features | Color Safe,Dye-Free,HE Compatible,Phosphate Free | No Additional Features | Color Safe,Eliminates Odor,HE Compatible,Phosphate Free |
| Helps Remove | Blood,Coffee,Dirt,Dust,Food,Grease,Hair Products/ Make-Up,Red Wine,Urine,Vomit,Water Spots | Blood,Coffee,Dirt,Food,Grease,Odor,Red Wine | Blood,Coffee,Dirt,Food,Grease,Odor,Red Wine,Soap (Calcium/ Lime),Urine,Vomit |
| View Product | View Product | View Product |
Specifications
Dimensions
| Product Size | 69 OZ-Ounce |
|---|
Details
| Commercial/Residential | Commercial,Residential | Features | Color Safe,Dye-Free,HE Compatible,Phosphate Free |
|---|---|---|---|
| HE Formulated | HE Formulated | Helps Remove | Blood,Coffee,Dirt,Dust,Food,Grease,Hair Products/ Make-Up,Red Wine,Urine,Vomit,Water Spots |
| Number of Laundry Loads | 48 | Product Form | Liquid |
| Recommended Surfaces | Fabric | Scent | Honey Lavender |
| Where to Use | Laundry |
Warranty / Certifications
| Certifications and Listings | No Certifications or Listings | Manufacturer Warranty | n/a |
|---|
Questions & Answers
Typical questions asked about products:
- Is the product durable?
- Is the product easy to use?
- What are the dimensions of the product?
Customer Reviews
Aug 2, 2022
Love it…but agree with some of the other reviews
This detergent cleans very well and has a nice scent, but I agree that the original honey lavender scent from a few years ago was so much better! This is the only detergent I use, but I would be ecstatic if the original scent came back!!
by
Customer review from tide.comJun 6, 2022
Why did you change the scent?
Loved this product the first few times I bought it but then the scent changed. Tried it again to see if they fixed it but nope, still smells like skittles or a chemical factory. Please bring back the NATURAL lavender scent.
by
Response from The Tide TeamJun 10, 2022
We're sorry to hear that a great Tide fan like you feels this way, Rachel, since we do put a lot of thought into creating features that we think you'll enjoy. We're also always looking to bring you the latest innovations, and in September 2019, our Tide purclean™ Honey Lavender scent did undergo a scent change. We do value feedback such as this, and we'll be sure to pass your comments along to the rest of our team. We'd also be happy to learn more about your experience. When you have a chance, please give us a call at (800) 879-8433.
Customer review from tide.comMay 19, 2022
by
May 2, 2022
Love Tide
I love that this is a more natural product due to certain allergies. I will say that it makes lots of suds and cleans very well. However, I too as others have mentioned loved the original lavender scent. Not a big fan of the “ improved” scent. I would prefer the original lavender. Because it actually smelled like lavender and it was mild and pleasing. I am a long time Tide user.
by
Customer review from tide.comApr 13, 2022
Broke out in a rash!
I cannot think of a single new product I have used aside from this laundry soap.....but I washed my sheets and all of my linens
by
Response from The Tide TeamApr 14, 2022
We're sorry to hear that you had this experience, and we hope you're feeling better. Safety is our top priority here at Tide, and we can assure you that our products are thoroughly evaluated to be safe when used as directed. We'd like to learn more and gather some additional details for our Safety Team. When you have a moment, please give us a call at (800) 879-8433.
Customer review from tide.comApr 1, 2022
Please change the scent back to what it was
I really like Tide products...been using them for years....this detergent does an excellent job at cleaning but please bring back the scent the way it used to be....the new improved scent is not as good as the way it used to smell.
by
Customer review from tide.comMar 15, 2022
by
Jan 14, 2022
I really enjoyed This
I really enjoyed This product it is another one that I use when washing my dogs toys or clothing as it is gentle and does not have a scent.
by
Customer review from influenster.comNov 2, 2021
I love it! thank you...
I love it! thank you
by
Sep 23, 2021
The scent changed
I used to love this detergent. The smell was divine, it cleaned wonderfully, and I used it exclusively. Then the scent changed - they say they “improved” it, but that couldn’t be more inaccurate. It is called “honey lavender”, but the new scent smells like honey dew melon, no hint of lavender. I have purchased this a couple of times since the scent changed, hoping either they would change it back or it would grow on me, but neither happened. I won’t buy it anymore.
by
Response from The Tide TeamSep 25, 2021
Andrea, thank you for your review. We appreciate your feedback and will be happy to tell our teams that you would like the scent of Tide purclean™ Honey Lavender to return to its former version. We rely on input just like this. Thank you for sharing. If you have any questions, or if we can help you further, please give us a call at (800) 879-8433.
Customer review from tide.com
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