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10 Flowers That Attract Pollinators

Bees above and on multi-colored zinnias in a garden meadow.

Published January 27, 2026

Bees, butterflies and other insects are important garden bugs, as they pollinate edible and ornamental plants. They actually pollinate up to one-third of every bite of food we eat! Unfortunately, many species are in decline from stress, disease and parasites. The good news? You can help them to find both food and shelter to make their homes. You just need to create a garden growing the precious flowers these bugs need to thrive.

Native plants are always a great choice. But many common ornamental flowers will also do the trick. When selecting plants, choose those that bloom throughout the year. This will ensure that pollinators are healthy year-round. In this guide, discover 10 flowers that attract insect pollinators, like bees and butterflies to your garden. You’ll also be inviting non-insect pollinators, such as hummingbirds, to your garden.

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Table of Contents

  1. Tips to Attract Pollinators to Your Garden

  2. Asters

  3. Bee Balm

  4. Black-Eyed Susan

  5. Borage

  6. Butterfly Bush