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Internet # 308687977

Model # KKEL04A-710011

Contemporary Brooke Ivory 8 ft. x 11 ft. Shag Living Room/Bedroom/Dining Room Area Rug

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  • Large sized area rug with a farmhouse design, solid pattern
  • Fit for high traffic area kitchen, dining room, or living room
  • High thickness power loomed polypropylene spot clean indoor only
  • View More Details

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Product Details

About This Product

In this collection, find a variety of area rugs and runners ideal for anywhere inside your home including living rooms, bedrooms and dining rooms. Find curated and affordable rugs in many styles like shag rugs, cowhide rugs, Persian rugs, jute rugs and oriental rugs. Explore a variety of sizes, including many 8 ft. x 10 ft. and large area rugs. Use of either a rug pad or rug cushion is recommended to increase rug comfort and longevity.

Highlights

  • 100% Polypropylene
  • Slip jute backing; a latex rug pad (not included) is recommended to prevent shifting
  • Machine Made in Turkey
  • Refresh any room setting with this elegant and affordable area rug
  • Spot clean with a mild detergent and water
  • Polypropylene dyed for vibrant, lasting color
  • Long periods of direct sunlight may cause loss of colors over time
  • Rugs may contain temporary creases upon arrival, allow time for creases to flatten and settle
  • Heavy objects may cause rug pile to flatten; use rug protectors to prolong life of rug
  • Please Note: The digital images and product dimensions on our website are as accurate as possible. Due to differences in computer monitors, some rug colors may vary slightly. Lengths and widths may vary from the published dimensions. We do our best to provide you with an exact measurement, but please be advised that some variation exists. Patterns may vary slightly according to shape and size selected.
  • Shop all nuLOOM Rug Pads here
  • Curling may occur at corners and edges after unpacking, so it is recommended to use Rug Grippers or Adhesive Tabs to fix flatness. You can also improve flatness by reverse rolling and letting sit for 24 hours, working curled edges out by bending them in opposite direction, or applying books (weight) on the areas of concern for 24 hours.
  • Shop all nuLOOM Area Rugs here
  • Choose the best area rug size for every room in your home
  • Learn how to clean and maintain your area rug
  • Return Policy

Product Information

Internet # 308687977

Model # KKEL04A-710011

Additional Resources

Shop All StyleWell

Specifications

Dimensions

Pile Height (in.)

1.54 in

Product Length (in.)

132 in

Product Thickness (in.)

1.64 in

Product Width (in.)

94 in

Shape, Exact W x L

Rectangle, 7'10" x 11'0"

Details

Backing Material

Jute

Cleaning Instructions

Spot clean

Color Family

White

Color/Finish

Ivory

Construction

Machine-Made

Features

No Additional Features

Flooring Product Type

Area Rug

Indoor/Outdoor

Indoor

Location Type

Bedroom, Dining Room, Entryway, Kids Bedroom, Kitchen, Living Room, Nursery, Office

Material

Polypropylene (100%)

Origin

Imported

Pattern

Solid Color

Pile Height

Plush

Returnable

90-Day

Rug Material

Polypropylene

Shape

Rectangle

Style

Farmhouse, Modern

Theme

Unthemed

Weave Type

Loomed

Warranty / Certifications

Manufacturer Warranty

No Warranty

Questions & Answers

is this predominately grey and not to light, pictures all seem different.
ByOct 2, 2025
0 Answer | 
Answer This Question

Can the tassels be cut off? Can I use the brush beater on the vacuum?
ByJul 25, 2023
0 Answer | 
Answer This Question

Ours is slowly falling apart with very light use and no shoes. Can this be replaced??
ByMay 2, 2022
0 Answer | 
Answer This Question

Are the tassels included in the rig size? Or is it just the actual rug itself?
ByApr 14, 2022
1 Answer | 
Answer This Question

The rug is 12’ plus the tassels. Tassels add about 3-4” on each end. 

By|Aug 5, 2025

    (2)

    It looks like the rug has grey in it. Is there any?
    ByFeb 26, 2022
    1 Answer | 
    Answer This Question

    Yes there is some light grey in it mixed in with the cream/ Ivory

    By|Feb 26, 2022


      Is the secondary color in the ivory rug, gray or beige?
      ByJan 22, 2022
      2 Answers | 
      Answer This Question

      The color is beige and this rug so pretty and soft 

      By|Jun 30, 2025

        (1)

        Gray

        By|Jun 30, 2025

          (1)

          Is this 10'x14' with or without the tassels on either end?
          ByApr 21, 2021
          1 Answer | 
          Answer This Question

          This rug's dimensions are 10' x 14' and do not include tassels. The tassels add approximately 3-4 inches to each end, making the total length with tassels around 10 feet 8 inches.

          By|Feb 20, 2025


          Do the round rugs have fringe?
          ByApr 12, 2021
          1 Answer | 
          Answer This Question

          This rug has tassels. Some people refer to tassels as fringe.

          By|Feb 20, 2025


          Viewing 1-8 of 14

          Customer Reviews

          4.4 out of 5

          • 4.4 out of 1,286 reviews
          • 58% recommend this product
          Filter by:
          Showing 1-10 of 1,286 reviews
          Sheds constantly
          [This review was collected as part of a promotion.] I’ve had Thai rug for about six months now. And I’m stilll dealing with the stands coming out everywhere including in my vacuum. I do not use the brush roll on it as advised and it still shedding. Looks terrible to see it this way when guests are over. Waste of my money. If I could return I would. The strands as shown in picture are all over the rug! Making it look so cheap
          by
            Soft but falling apart
            [This review was collected as part of a promotion.] Thick and soft however its slowly but steadily falling apart. The fibers are lifting out, they also get wound around out vacuum brush so cleaning is by hand and becoming a nuisance.
            by
              Very nice
              [This review was collected as part of a promotion.] Very nice maybe a little thinner than expected but it’s fine. I thought the shag would be more dense. But it looks good.
              by
                • Recommended
                Falling apart
                [This review was collected as part of a promotion.] I just contacted the email address for rugs USA. I’ve had it about a month and started to fall apart. I kept finding pieces of it all around my house, at first thinking it was because it was brand new and maybe it sheds a little. It is terrible quality for that price tag. Seeing how I get a refund .
                by
                  Disappointed
                  [This review was collected as part of a promotion.] So incredibly disappointed in this rug. We’ve had it down in our living room for about 10 days and it’s falling apart. Everyday I have to clean up the fibers that have come out. It’s almost balled at the foot of our recliner. Would not recommend.
                  by
                    The runner is 2’-5” x 12’ I added a 1/2” felt pad for a softer step. It really wasn’t slippery on the wood floor being the rug is so long. I’m guessing a short rug would be though. All in all happy with
                    by
                    Falls apart
                    Garbage!! This rug is falling apart constantly. Loose threads fall out all the time. I’m picking up 20-30 threads a day from the floor as they have fallen out and get tracked around the house. So disappointed. I’d return if it wasn't such a large item. DO NOT recommend.
                    by
                      Very thinly tufted. Rug
                      [This review was collected as part of a promotion.] I had expected a better quality rug than this one. Tufting is very sparse and the backing is easily seen from the top.
                      by
                        Nice little rug beside my bed
                        [This review was collected as part of a promotion.] It goes well with the rest of the decor in my bedroom. I like it.
                        by
                          • Recommended
                          Throw away rug.
                          I bought an 8x10 of this rug a year ago when I needed something inexpensive to stage a home. The pros it is soft and beautiful. I wasn’t a fan of the tassels, but they didn’t end up bothering me. The cons it is very thin, and the yarns pull out with almost no effort. I pickup a few yarns off of the tile every day. The areas my 9 pound dog chews on her bully sticks are bald. I had my mom staying with me for a few months, the rug is completely flat and won’t fluff in front of the area she sat on the couch. I am an empty nester so this rug was gently used.
                          by
                            Showing 1-10 of 1,286 reviews