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Model #305001

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1 gal. Ultra Pure White Semi-Gloss Enamel Low Odor Interior Paint & Primer

$3998
/gallon
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  • Durable finish, resists dirt & grime
  • Semi-Gloss sheen best for kitchens, bathrooms, cabinets & trim
  • Seals both uncoated and previously painted surfaces
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Product Details

BEHR PREMIUM PLUS Interior Paint & Primer offers exceptional durability and hide with a finish that resists mildew and stains. In addition, you'll enjoy the benefits of a low odor paint. PREMIUM PLUS is highly ranked by independent 3rd party labs and meets LEED and GREENGUARD GOLD requirements.
  • Ideal for kids’ rooms, hallways, kitchens, bathrooms, doors, windows, trim, cabinets, shutters and interior furniture
  • Semi-Gloss Enamel sheen offers a radiant, sleek appearance
  • Ultra Pure White is part of BEHR's Designer Collection Color Palette
  • 1 gallon covers up to 400 sq. ft. depending on application and surface porosity
  • Shop all White Designer Collection Products
  • For best results - to enhance color fidelity, cover stains/oil-based or glossy surfaces or seal highly porous substrates - please use a Behr primer such as BEHR Kitchen, Bath & Trim Stain-Blocking Primer & Sealer No. 75 to prep prior to painting
  • Apply when air and surface temperatures are between 50°F-90°F (10°C-32°C)
  • Low odor for safer air quality
  • Paint and Primer offering exceptional durability
  • 100% acrylic base provides mildew resistant finish
  • Easy application and excellent hide ensures stress-free coverage
  • Superior stain-blocking and stain-resistance
  • Advanced scrubbability makes it easy to maintain the color and finish
  • Easy soap and water cleanup
  • BEHR PREMIUM PLUS is a GREENGUARD GOLD Certified product. It is certified to GREENGUARD standards for low chemical emissions into indoor air during product usage; For more information, visit ul.com/gg
  • Actual paint colors may vary from on-screen and printer representations
  • Online Price includes a PaintCare fee in the following states: CA, CO, CT, DC, ME, MN, NY, OR, RI, VT, WA
  • BEHR PREMIUM PLUS is backed with a Lifetime Limited Warranty



  • California residents

Additional Resources

From the Manufacturer

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Specifications

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Questions & Answers

2277Questions
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Q:White paint ?does it have to be prepared before purchasing.
by|Jan 31, 2023
1 Answer
Answer This Question

A:  Hi there, thank you for your question. Our Ultra Pure White paint can be used as it comes and does not require tinting or preparation before use. Best of luck with your project! -Lina

by|Jan 31, 2023
    caret
    Q:Can BEHR� MARQUEE Interior Eggshell Enamel Paint & Primer - Ultra Pure White be painted over an oil based primer?
    by|Jan 31, 2023
    1 Answer
    Answer This Question

    A:  Hi there, thank you for your question. Yes, our Marquee Paint can be used over an oil-based primer. Primers are the exception to the water/oil rule, so you can topcoat an oil-based primer with water-based paint and vice versa. Have a great day! -Lina

    by|Jan 31, 2023
      caret
      Q:What is the recoat time on Behr premium plus interior ceiling paint?
      by|Jan 30, 2023
      1 Answer
      Answer This Question

      A:  Hi Catherine, thanks for the question. The recoat time for the Premium Plus Ceiling Paint is two hours between coats. Have a great day! -Ronald

      by|Jan 30, 2023
        caret
        Q:Can this product be used to paint over laminate countertops?
        by|Jan 28, 2023
        1 Answer
        Answer This Question

        A:  Hi Laura, thanks for the question. We don't recommend using our Premium Plus Paint on countertops, as they are not approved for direct food contact. Also, the amount of water and cleaning that countertops get could cause the coating to fail prematurely. I'd recommend checking with your local home improvement store for an appropriate product to paint your laminate countertops. Have a great day! -Ronald

        by|Jan 30, 2023
          Showing 1-4 of 2,277
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          Customer Reviews

          4.4 out of 5
          (72,320)
          • 4.4
            out of 72,320 reviews
          • 82%recommend this product
          Filter by:
          Showing 1-10 of 72,320 reviews
          Great paint. Terrible plastic lids.
          Best paint for the money by far. Always covers in 2 coats. I use the eggshell and flat. The plastic lids sucks - they don’t reseal. Paint cannot possibly last years like a metal lid provides.
          by
          • Verified Purchase
          • Recommended
          No good
          Need to come back to do third coat
          by
          • Verified Purchase
          Quality Paint
          I have learned my lesson when it comes to painting! I won't buy anything but Behr paint. The coverage is amazing and goes on so smoothly.
          by
          • Verified Purchase
          • Recommended
          Pretty good paint I think
          Okay paint so far, time will really tell. Very expensive, but when you need that little bit of extra longevity, I guess it can be worth the extra expense to save time and money in the future.
          by
          • Verified Purchase
          • Recommended
          absolutely gorgeous
          I'm renovating my home and the house don't get much natural light, so I researched BEHR Ultra White, not only did it made my bathroom look much brighter it also made it look much larger. I truly love this brand and color, plan to use this same brand and color throughout my home during renovation
          by
            Show through in places after 3 coats plus primer
            This paint had horrible coverage, even where primer was used. Paint was freshly made, shaken and stirred. This was not my expectation of a Behr product. It did have low smell which was appreciated.
            by
            • Verified Purchase
            2 found this review helpful
            Pleasant Surprise from an Old standby
            Many folks recommended other brands like Sherwin Williams & Benjamin Moore paints but decided for the money & being white this product was worth a try for the money saved especially, what a nice surprise as to the flow from my Airless sprayer which was converted to roller for first time & worked really, really well.
            by
            • Verified Purchase
            • Recommended
            Once again, total waste of money!!!
            I told myself I wasn't going to buy Behr paint again after using the deck and fence stain that was pure white water. But I figured this paint is $60+, it's gotta be the best. I unfortunately decided to waste my money again. I used to be a strictly Behr paint user. And hadn't had any problems with their products until after COVID. Everything has gone downhill in quality and coverage. I purchased white paint to go over light gray paint. So far I am on coat 3! Don't buy it!!
            by
            Response from BehrJan 11, 2023
            Hi Jhoch22, thank you for your review. I'm sorry to hear you didn't get the coverage you expected. Our Dynasty paint should cover in one coat when tinted to one of our One-Coat Colors and applied over a previously painted or primed surface. Customer satisfaction is important to us, and we appreciate your feedback. Don't hesitate to get in touch with us directly if you need further assistance; our Customer Care team is happy to help you! -Christina Behr
              2 found this review helpful
              Does not cover as advertised
              We purchased this paint for our master closet; the color was a deep blue with the correct base. We applied the paint as recommended and we could see the old paint through the newly painted wall. We had to purchase a second gallon of paint to paint a second coat. I would not recommend due to the fact that it does not cover in one coat as advertised, and its high price to get you to buy it with the promise. I have not yet called Behr, but Home Depot said they could only refer me to calling Behr.
              by
                3 found this review helpful
                perfect match
                Perfect for bathroom trim
                by
                • Verified Purchase
                • Recommended
                Showing 1-10 of 72,320 reviews

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